Pine State Beverage Co. to Distribute Urban Farm Fermentory in Maine
PORTLAND, Maine – Lovers of the unique beverages made at Urban Farm Fermentory (UFF) in Portland will soon be able to purchase a bottle of hard cider or kombucha at…
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FitPro to Be Available in Arizona’s Hi-Health Stores
SARTELL, Minn. — By the end of January, FitPro Daily and FitPro Plus protein shakes will be available in the progressive retailer Hi-Health, the largest Arizona-based company in the vitamin…
Activate Signs Distribution Deal With Safeway
LOS ANGELES — ACTIVATE Drinks, a leading innovator of nutrient-enhanced waters and pioneer of the fresh twist cap technology, today announced its expanded distribution to national grocery chain, Safeway, Inc.…
Press Clips: SodaStream’s Disruption; Inverting Health Traditions; Gatorade Villainizes Water; Honest Tea’s Rise
CEO Daniel Birnbaum recounts SodaStream’s first foray into advertising during the Super Bowl. Despite showing a diluted version of the original ad during the game’s fourth quarter (that’s post-blackout, for all you keeping score at home), Birnbaum writes that the investment was easily worth the cost.
Sparkling ICE Introduces Cherry Limeade and Strawberry Watermelon
PRESTON, Wash. — Sparkling ICE® sparkling mountain spring water, part of the TalkingRain® portfolio of beverages, is excited to announce the expansion of its fast-growing, zero calorie beverage brand with…
Activate Co-Founder Now Sole Owner; Brand Looks to Natural Channel for Growth in 2014
Three weeks after BevNET reported on the Tata Group’s decision to cease all new investment in Activate, co-founder Anders Eisner confirmed that he has acquired all financial interest in the brand from Tata as well as that of Tornante Co., the investment firm owned by his father, former Disney chief Michael Eisner. The deals were completed on Jan. 1, and while Eisner declined to share terms of the deals, he stated that he is now the sole owner of the company.
Big Red Dials Up Smartphone Promotion
AUSTIN, Texas — Big Red Inc., America’s original and best-selling red soda, is ringing in the New Year right by sponsoring an offer as unique as its iconic sweet, smooth…
Chicken Cock Whiskey Makes Bull Riding Debut As Reese Cates Returns To Built Ford Tough Series
Comeback Stories Highlight Sponsorship of Former PBR Rookie of the Year CHARLESTON, S.C., Jan. 8, 2014 /PRNewswire/ — Chicken Cock Whiskey, the 157-year-old brand made famous as a bootleg whiskey…
DNA Brands Completes First Energy Coffee Production Run
BOCA RATON, Fla. — DNA Brands, Inc., makers of DNA Energy Drink, the winner of the 2010 and 2012 “World’s Best Tasting Energy Drink” title and DNA Energy Coffee with…
ZICO Sweepstakes Includes Lake Tahoe Weekend, Meeting With Olympic Gold Medalist
EL SEGUNDO, Calif. — Ready to hit the slopes? ZICO Pure Premium Coconut Water® has your lift tickets to a memorable weekend at Lake Tahoe; plus – bonus, you’ll have…
Park Street Imports Chosen by Panache Beverages to Provide Importing, Back-Office and Enterprise Resource Planning Services
NEW YORK, Jan. 8, 2014 /PRNewswire/ — Panache Beverages, Inc. (OTCQB: WDKA) (“Panache”), an alcoholic beverage company specializing in the development, global sales and marketing of spirits brands, including the…
Review: Caliwater Cactus Water
Caliwater’s Cactus Water is an all-natural beverage that is made with prickly pear cactus (both in concentrate form and extract). The product, which contains 22 percent juice, is sweetened with both the cactus pear juice and added organic stevia. From a taste perspective, the product is light and thirst-quenching, with a flavor that is probably best described as a very mellow berry with an earthy finish.
Sean “Diddy” Combs and Diageo Announce New Joint Venture and Acquisition of Luxury Tequila Brand DeLeon
Joint venture follows successful strategic alliance on Ciroc ultra-premium vodka Marks Diageo’s latest step in reclaiming leadership position in tequila in North America NEW YORK, Jan. 8, 2014 /PRNewswire/ — …
Terlato Wines Adds Riazul Tequila to New Artisan Spirits Portfolio
LAKE BLUFF, Ill., Jan. 7, 2014 /PRNewswire/ — Terlato Wines, a leading U.S. marketer of luxury wines and spirits, announced today an exclusive, long-term agreement to take over the marketing…