News

Olé Cocktail Co. Signs New Distribution Agreement with Southern Glazer’s

Olé Cocktail Co. is also pleased to announce it has entered into a strategic partnership with global beverage distributor Southern Glazer’s Wine and Spirits as of March 1, 2022.  With over one million points of distribution, Southern Glazer is the premier beverage distributor in the U.S. and Canada, and will serve as a critical partner in Olé’s rapid expansion plans. As the newly named recipient of a Spirits Awards Double Gold Medal, Olé is well-positioned for its eventual entry into the American market and is predicted to be a top RTD cocktail choice for consumers.

Star Power: What Makes Celebrity Booze Brands Fly or Fail

From actors to musicians to the world’s richest man, high profile figures have built their own category within the alcohol industry: celebrity spirits. But as celebrity-owned or endorsed brands become the norm, what makes them succeed or fail?

Specialty Food Demand Changes As The Pandemic Evolves

A new report by the Specialty Food Association shows that growth in the specialty food market has changed as the pandemic’s evolution over the last two years has brought dramatic price increases and a shift in consumer shopping and eating priorities. The category grew by 7.4% in 2021 as compared to 5.8% in 2020, reaching $175 billion in sales.

Summer Arrives with 6 New RTD Cocktails

Although summer solstice is still a ways away, the season has unofficially arrived in the form of seven new ready-to-drink cocktails and mocktails. In this gallery, we highlight the first-ever canned cocktail lines from Kraken Rum and New Amsterdam Vodka and several modern twists on classic drinks from Uncle Tim’s.

Jones Soda Pulls Out of Merger Agreement

Jones Soda has pulled the plug on a planned merger with Vancouver-based portfolio company Simply Better Brands Corp. (SBBC), citing “current market conditions” as the reason. SBBC previously agreed to purchase Jones Soda in April for roughly $99 million through an acquisition of all issued and outstanding Jones common stock.

The Vita Coco Company Appoints Aishetu Fatima Dozie to Board of Directors

The Vita Coco Company, Inc. (NASDAQ: COCO) (“Vita Coco” or the “Company”), a leading high-growth platform of better-for-you beverage brands, announced the appointment of Aishetu Fatima Dozie to the Company’s board of directors following her election at the Company’s annual meeting of stockholders held on June 1, 2022. Ms. Dozie brings more than 20 years of significant investment and executive entrepreneurial experience to the Company’s board. The other directors standing for re-election, Martin Roper and John Zupo, were also elected at the annual meeting of stockholders and will continue serving as board members.

Sean “Diddy” Combs Unveils CÎROC Passion, His New Signature Flavor

Sean "Diddy" Combs and the makers of CÎROC Ultra-Premium Vodka invite consumers to "experience the frequency of the LOVE Era" with the launch of CÎROC Passion. The new signature flavor is the first offering in the CÎROC portfolio that delivers more than a distinct taste; its bold design reflects an intensity and a frequency you have to experience. Together, Combs and CÎROC have now released more than 15 flavor innovations, becoming an industry and cultural leader in the vodka category.

Susosu Water Launches Its Hydrogen-Infused Mineral Water in Union Kitchen

Susosu Water launched through e-commerce and Jheen and Nadia saw positive feedback coming in from Amazon sales, along with sales from other websites like Walmart Online. Jheen and Nadia are excited to launch in retailers like Union Kitchen to get the customers first-hand feedback as they are trying the product. This helps them create a stronger connection to the consumer, teach them about the product, and share the mission of Susosu Water. 

Hella Cocktail Co. Raises $5 Million Round from Uncle Nearest

Hella Cocktail Co. has raised $5 million in a Series A funding round, fully backed by premium spirits brand Uncle Nearest, the company announced today. Founded in 2012 by CEO Jomaree Pinkard, CMO Eddie Simeon, and COO Tobin Ludwing, New York-based Hella produces a variety of cocktail bitters and mixers, as well as a ready-to-drink Bitters & Soda line.

Koia and Chris Paul Release Exclusive Protein Shake Supporting HBCUs

Koia is strengthening its partnership with NBA All-Star Chris Paul and apparel brand Support Black Colleges to fund historically Black colleges and universities (HBCUs) with the launch of a limited-edition version of its Cinnamon Horchata flavor protein shake.