Headlines

Can Sacred Energy Take Yaupon Mainstream?

Sacred Energy was founded this year by Paul Frantellizzi, a CPG entrepreneur specializing in natural health and wellness foods and supplements, along with his wife and chief brand officer Pamela Peters and business partner Billy Brown, the owner of yerba mate products maker Sol Mate Beverage Group.

United Sodas of America Elects a New President

Election years are marked by major changes in leadership. But while the U.S.A. has until this November to decide their next representatives, United Sodas of America has already elected its new president.

Diageo Sails Captain Morgan into Uncharted Waters with FMB Launch

Captain Morgan has released a new ready-to-drink cocktail, but don’t expect it to contain rum. For the first time, Diageo has extended its flagship rum brand into the flavored malt beverage category with a new cocktail-inspired product, Captain Morgan Sliced.

Just Ice Tea Looks to Cans for New Channel Opportunities

The Just Ice Tea express rolled through BevNET HQ yesterday, with CEO Seth Goldman and Cyndi Ireland, Sales Director and Head of Sales for Conventional & Mass Channels in the engine car to talk through developments with the brand.

Distribution: Jones Soda Makes the Play for Foodservice

Seattle-based craft soda producer Jones Soda Co. has created a new internal foodservice division to focus on growing the brand in on-premise accounts; Also, Tulua grows in Whole Foods, Backyard Tea Makers partners with Momentum, Betty Buzz heads to Canada and more.

Data: Non-Alc Beverage Volumes Rebound in Early February

Non-alcoholic beverage sales were “healthy and accelerated” as volume sales rebounded in the two-week period ending February 10, according to the latest analysis of NielsenIQ data by Goldman Sachs Equity Research.