Jack Daniel’s Country Cocktails Launching Hard Tea in Limited States
This spring, Jack Daniel’s Country Cocktails announces the launch of its new hard tea, a nod to its Southern heritage, yet designed to meet the needs of the modern drinker.
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“It’s Not About Selling Out For a Big Gain”: Six Questions With New Riff Distilling Founder Ken Lewis
After a 50-year run in BevAlc that saw him launch New Riff Distilling and The Party Source, Kentucky’s largest spirits retailer, Ken Lewis retired last month.
Creador Agave Spirits Expands Distribution to Multiple States
Creador Agave Spirits, renowned for its exceptional agave distillates, is thrilled to announce its expansion beyond Texas. The brand’s second release of 100% agave spirits is breaking new ground in the New England region, with distribution in Massachusetts and Rhode Island through Origin Beverage Company.
Espolòn Tequila Marks Quarter Century of its Tequila Blanco with the Launch of Limited-Edition Bottle in the U.S.
Espolòn Tequila, one of the top three premium tequila brands globally, is celebrating 25 years since the introduction of its signature Tequila Blanco with the launch of a limited-edition celebration bottle - a first of its kind for the brand - created by renowned Mexican street artist and illustrator, Edgar “Saner“ Flores.
Mortal Hydration Becomes The Official Sports Beverage and Hydration Partner of The Ironman And Ironman 70.3 North American Triathlon Series
IRONMAN and Mortal HydrationVentures today announced Mortal Hydration as the official sports beverage and hydration partner for the IRONMAN and IRONMAN 70.3 North American Triathlon Series.
Angel’s Envy Debuts “Worth The Envy” Campaign, Inspiring Others To Revere Tradition and Reimagine The Expected
Angel's Envy, the global brand that produces finished whiskeys at their Louisville-based distillery, announces its new campaign, “Worth The Envy.” Launching across the U.S., the TV, digital, social, and multimedia campaign launches to motivate people everywhere to raise the bar.
NielsenIQ: Non-Alc Beverages Decelerate Amid Soft Volumes and Slow Pricing
Non-alcoholic beverage sales in U.S. retail decelerated in the two-week period ending April 6, according to an analysis of NielsenIQ data by Goldman Sachs Equity Research, as “softer volumes” combined with slower pricing action and an “unusually early Easter” combined to reduce year-over-year growth.
Taste Radio: It’s A Gen Z(ero) World. But, You Don’t Need Millions To Get Their Attention.
As expected, commerce reigned at the annual Coachella music festival, but which food and beverage companies stood out? We have a report. Also, Laura Merritt of Diageo Beer Company discusses how Guinness’ non-alcoholic Zero variety is helping the brand cultivate a new generation of consumers.
New Products: 5-hour Energy’s Gamer-Focused Line, Plus Goldthread, Skinny Mixes, Pepsi & More
In this week’s new products roundup, Pepsi joins forces with chef Bobby Flay to launch two new grilling-inspired flavors, Califia Farms’ latest creamer pays homage to a classic ice cream flavor and Plink enters its magnesium era.
CPG Week: Water That’s Not Beer And PE Firm Buys Cracker Company
On this episode of CPG Week, the team discuss developments in a spicy trademark dispute, water thats Not Beer and the first acquisition for a new PE firm.
Life Cider Welcomes Dak Prescott and Other Top Professional Football Players, Dietitians, and Trainers to Its Ambassador Family of Investors
Life Cider ("the Company"), a revolutionary functional beverage company, announced that a number of top professional athletes, team dietitians, and trainers have joined the Life Cider ambassador family of investors.
Cann Builds Media Partnership With Barstool Sports Just in Time for Summer
Cann, the THC-infused social tonic, announced a partnership with sports and pop culture digital media company Barstool Sports, set to kick off just in time for the Summer beverage season.
World Famous Soccer Star Neymar Junior Announces Collaborative Venture With Fun Brands to Enter Cocktail and Mocktail Business
Neymar da Silva Santos Júnior, known as one of the best soccer players in the world, joins forces with Fun Brands, a Miami, Florida-based beverage company, to announce a new collaborative venture of innovative, all-natural spirit- and wine-based cocktails and zero alcohol mocktails launching in Brazil later this year.
Behind The CPG Slowdown: Price Hikes, Discretionary Spending and Private Label’s Newfound Popularity
Purchasing habits, higher grocery prices and an ever-changing physical and digital retail landscape have had a significant and lasting impact on both CPG companies' profits and the margins of grocery stores since the start of the pandemic.