| Monday, June 3, 2013 |
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| Beverage School NYC, Click here for agenda |
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| Tuesday, June 4, 2013 |
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| 7:30 – 8:00 |
REGISTRATION AND BREAKFAST |
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| 8:00 – 9:30 |
New Beverage Showdown |
Semifinal Presentations |
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| 9:30 – 9:40 |
Opening remarks and introduction of the day’s activities. |
John Craven, Founder and CEO, BevNET; Jeffrey Klineman, Editor-in-Chief, BevNET |
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| 9:40 – 10:05 |
Presentation: Ancient Ingredients, New Products |
Tyler Gage and Dan MacCombie, Co-founders, Runa |
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| 10:05 – 10:25 |
Presentation: Affordability, Availability, and Acceptability – Making the three A’s work for your brand |
Darren Marshall, VP of Marketing and Innovation, VEB |
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| 10:25 – 10:35 |
Distributor Talk I: Inside the Natural Marketplace |
Nat Noone, Founder, Green Shoots Distributing |
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| 10:35 – 11:00 |
Presentation: Failing Up |
Bob Bloom, Director of Business Development, WILD Flavors |
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| 11:00 – 11:30 |
NETWORKING BREAK |
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| 11:30 – 12:00 |
Presentation: Redefining Reality for Sustainable Profit Growth |
Michael Zacka, CEO, Tetra-Pak North America |
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| 12:00 – 12:30 |
KEYNOTE: AriZona Beverage – Inquiries about Innovation and Independence |
Don Vultaggio, Chairman, AriZona Beverage |
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| 12:30 – 1:30 |
LUNCH AND EXPO |
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| 1:30 – 3:30 |
EXPO |
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| 3:30 – 3:40 |
Distributor Talk II: Up and Down the Street in Manhattan |
Lou Ferraro, President, Preferred Beverage Distributors |
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| 3:40 – 4:00 |
Panel: The Momentum Moment – Brands on the Move |
Ben Weiss, Founder, BAI; Jeff Church, CEO, SUJA; Chris Campbell, CEO, Chameleon Cold Brew |
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| 4:00 – 4:30 |
Presentation: Inside High Pressure Processing |
Joyce Longfield, CEO, JL Nutrition and Food |
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| 4:30 – 5:00 |
New Beverage Showdown |
Judging and Finalists Announced |
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| 5:00 – 7:00 |
COCKTAILS AND NETWORKING |
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| Wednesday, June 5, 2013 |
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| 8:00 – 9:00 |
REGISTRATION AND BREAKFAST |
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| 9:00 – 9:05 |
Opening remarks and introduction of the day’s activities. |
John Craven, Founder and CEO, BevNET |
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| 9:05 – 9:30 |
Case Study: Zola and Brand Identity |
Chris Cuvelier, CEO, Zola Fruits of the World |
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| 9:30 – 10:00 |
Retailer Presentation: Building Brands in Kroger |
Mary Ellen Adcock, VP of Natural Foods, Kroger |
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| 10:00 – 10:25 |
Panel: Reaching Your Core Consumer |
Vanessa Walker, Sr. Director Strategic Brand Management, National Beverage Corp.; Greg Fleishman, Chief Marketing Officer, Sambazon; Olivier Sonnois, CEO, Brands Within Reach |
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| 10:25 – 10:35 |
Distributor Talk III: National Accounts |
Pat Bolden, Co-founder, L.A. Libations |
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| 10:35 – 11:00 |
NETWORKING BREAK |
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| 11:00 – 11:35 |
New Beverage Showdown |
Final Presentations Part 1 |
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| 11:35 – 12:00 |
Case Study: Kevita’s Conventional Crossover |
Bill Moses, CEO, Kevita |
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| 12:00 – 12:30 |
Investor Presentation: The Value-Added Minority Investor |
Josh Goldin and Trevor Nelson, Managing Directors, Alliance Consumer Growth Fund |
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| 12:30 – 1:30 |
LUNCH |
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| 1:30 – 1:45 |
Distributor Talk IV: The Regional Independent |
Gerry Martin, VP Marketing & Immediate Consumption Sales, Polar Corp. |
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| 1:45 – 2:10 |
Retailer Presentation: Growing with Fresh Direct |
Kelly Marlowe, Grocery Category Merchant, Fresh Direct |
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| 2:10 – 2:45 |
New Beverage Showdown |
Final Presentations Part 2 |
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| 2:45 – 3:30 |
Finance Presentation: Avoiding the 10 Percent Valuation Haircut |
Brette Simon, Partner, Bryan Cave LLP |
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| 3:30 – 4:00 |
NETWORKING BREAK |
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| 4:00 – 4:30 |
Panel: Building Winning Entrepreneurial Cultures |
Mike Kirban, CEO, Vita Coco; Greg Fleishman, EVP Marketing, Sambazon; Pete Lescoe, Founder, Food Should Taste Good; Amy Taylor, VP/GM, Red Bull |
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| 4:30 – 5:00 |
New Beverage Showdown |
Judging and Awards |
