Nestle Brings on Mother Nature
Nestle Waters apparently believes that Mother Nature has survived a recent onslaught by Vitaminwater, and that she — or at least her portfolio of four-legged woodland assets — is ready…
Headlines
5-Hour Energy Takes Lawsuit Against On Go Energy Shot to Federal Court
Innovation Ventures LLC, the makers of 5-Hour Energy, are claiming $90,000 in damages over stolen trade secrets in a U.S. District Court lawsuit against Aspen Fitness Inc., which makes On…
Cheerwine Announces Distribution Agreement with The Fresh Market
North Carolina-based Cheerwine recently announced a distribution agreement with gourmet retailer The Fresh Market that will put the cherry-flavored soft drink in all 106 The Fresh Market locations in 21…
CASCAL Pairs Up with Bizzare Foods’ Andrew Zimmern to Launch New Can Packaging
To celebrate the launch of CASCAL in new 12 oz. aluminum cans, Andrew Zimmern, host of the popular television show “Bizarre Foods” and a CASCAL enthusiast, hosted an afternoon of…
BevNET TV: An Interview with Arnulfo Ventura of Cobá
Maybe we should be angrier. After all, it was at the December, 2010 BevNET Live that Arnulfo Ventura, founder of the aguas frescas drink Bonadea, took part in the live…
Civil Suit Sharks Smelling Blood in the Coconut Water: Class Actions Mounting
…aaaand we’ve got another class action suit filed against Vita Coco, this one from a Florida-based attorney who is going after the top-selling coconut water brand in federal district court…
Vita Coco, O.N.E. Sued Over Nutritional Claims
Hot on the heels of the release of a study that smacked down electrolyte claims made by each brand, a class-action lawsuit has been filed against the makers of both…
Dublin Dr Pepper Responds to Federal Lawsuit Filed by Corporate Partner
Dublin Dr Pepper, the world’s oldest Dr Pepper bottler, and the maker of a popular cane-sugar version of Dr Pepper, has issued a press release today in response to Dr…
Best of 2011 Adds Awards for Traditional and Interactive Marketing Campaigns
As part of its Best of 2011 Beverage Awards, BevNET has added a pair of new categories focused on highlighting the best beverage marketing campaigns. Television, print, and radio-focused campaigns…
Hand Crafted to Go: Cascal Gets Canned
It’s been on the market for three years, but Coca-Cola’s fermented CasCal soda has remained largely under the radar, with a distribution footprint confined almost entirely to Whole Foods and…
Sunsweet Names Innovation Group
Sunsweet Growers Inc. has posted notice that it plans to be a player in the entrepreneurial beverage market. The supplier of all things prune announced that it was forming a…
Function Drinks Bought by Sunsweet
Function Drinks, once seen as a potential heir to the grow-fast-and-flip national DSD model exemplified by Glaceau, has been sold to produce and beverage manufacturer Sunsweet Growers Inc. While deal…
Consumer Group: Coconut Waters Fall Short on Electrolyte Claims
A review of the electrolyte content of the three leading coconut water brands, ZICO, O.N.E., and Vita Coco by the consumer group ConsumerLab.com found that samples of both Vita Coco…
Hansen Natural Reports Record Revenue, Strong Earnings
Bolstered by continued demand for Monster Energy and strong sales internationally, Hansen Natural Corporation reported record revenue of $462.1 million in the second quarter of 2011, up 26.4 percent over…