Electrolit – the preferred, premium hydration beverage made from pharmaceutical quality grade ingredients – announces its official hydration partnerships with four University of Houston student-athletes as they take their athletic journeys to the next level on and off the field.
Kàstra Elión Vodka, the only premium sipping vodka distilled from Greek olives and grains, is thrilled to announce its official launch of its olive brine and cocktail olives, designed to transform your cocktail-making endeavors into a premium experience.
Monster Energy, a global leader in energy drinks, is proud to announce the opening of the highly anticipated Monster Energy Bodega at Madison Square Garden, as part of its official partnership with the iconic venue.
YOLA Mezcal – Latina owned & female operated mezcal brand, YOLA Mezcal, is launching their newest mezcal innovation – Yola Pechuga.
Lanterna Distributors, a leading distributor of wine and spirits in the Mid-Atlantic region, proudly announces an exciting new partnership with Wahaka Mezcal, a traditional producer originating from San Dionisio, Oaxtepec, Mexico.
Nguyen Coffee Supply, America's first specialty Vietnamese coffee company, has appointed industry veteran Michael Buck Williams as National Sales Director.
Botanery Barn Distilling, producers of award-winning craft spirits, announced the launch of Revivalist Garden Gin. Revivalist was created by gin connoisseur Brendan Bartley, the world-renowned Head Bartender and Beverage Director at Bathtub Gin in NYC and LA.
El Tequileño announces the debut of its most exclusive and refined expression to date – El Tequileño Extra Añejo made with tequila that has been aged for three to four years in American Oak and new French Oak available in select markets starting November 8.
Creador Agave Spirits, is introducing its second release of destilado de 100% agave. The brand has also had joined forces with Genius Liquids in a partnership combining a passion for agave spirits and industry experience to craft exceptional products for consumers worldwide.
PATRÓN Tequila, the world’s number one super-premium tequila*, is collaborating with longtime familia member and beloved Mexican racing icon Checo Pérez, to unveil the 2023 limited-edition PATRÓN Mexican Heritage Tin.
The Jack Daniel Distillery and the Armed Services YMCA kicked off the 13th year of their “Operation Ride Home” campaign with over 1,000 junior-enlisted service members and family members slated to make the trip home to see loved ones this holiday season and nearly 13,000 people have traveled since the beginning of the program in 2011.
High Wire Distilling Co. is proud to announce the limited release of Jimmy Red Bourbon Whiskey Bottled in Bond, Single Farm Edition, a new expression featuring bourbon whiskey over four years of age made from 100% Jimmy Red corn grown at Plumfield Farm in Darlington, SC.
CELSIUS, the lifestyle energy drink formulated to power active lifestyles with essential and functional energy, is coming to college towns nationwide this fall with CELSIUS Fit Stops, an interactive, traveling fitness event that taps into the transformative power of music to elevate the workout experience.
Cathead Distillery, Mississippi’s first and oldest legal distillery, introduces Old Soul Bourbon Tintype #2, the second installment to the brand’s Tintype Series in collaboration with Music Maker Foundation.
