Profile: Shimmerwood Doubles Down On CBD
As the lack of federal approval for CBD has pushed many infused brands to branch out beyond the hemp-derived ingredient to expand their businesses, Shimmerwood Beverages is doubling down.
News
Hard Truth Releases High Road Sweet Mash Rye
Indiana-based Hard Truth Distilling Co. announced the release of Hard Truth High Road Sweet Mash Rye – a new sweet mash rye whiskey expression developed for a wider range of rye whiskey fans to experience the flavor, nuances and subtleties of the sweet mash rye distilling process.
Uncle Nearest Announces ‘Single Barrel Showdown: America’s Choice’
Uncle Nearest Premium Whiskey, the most-awarded Bourbon and American Whiskey of 2019, 2020, 2021, and 2022, announced that it will begin distribution of its highly sought-after Single Barrel Whiskey this fall.
Mount Gay Rum Announces Après the Day Series
Mount Gay,the world’s oldest running rum distillery dating back to 1703, is toasting to summer and encouraging cocktail enthusiasts to create meaningful moments with the unveiling of its Après the Day Series.
Ross & Squibb Distillery Leans Into Its Rye Heritage With Remus Highest Rye Straight Bourbon Whiskey
Lawrenceburg, Indiana-based Ross & Squibb Distillery announced the newest extension of its Remus Bourbon brand family: Remus Highest Rye Straight Bourbon Whiskey.
Mile High Spirits Announces Four Limited Edition Fireside Bourbon Whiskeys
Mile High Spirits, the original and only fully operating urban distillery in the Mile High City and premier downtown nightlife and music venue, is excited to announce the release of four limited edition Fireside Whiskeys: Wheated Bourbon, Port Barrel Finish, Six-Year Single Barrel Bourbon and Champions Select chosen by the Colorado Avalanche’s after the 2022 Stanley Cup.
Former Bachelorette JoJo Fletcher Launches Saint Spritz
Former Bachelorette, JoJo Fletcher launched Saint Spritz with her sister in law, Mallory Patton.
Ride the Lightning: Going Deeper on Liquid Death’s IPO Buzz
Earlier this month, a report that the metalhead-approved canned water maker Liquid Death had hired Goldman Sachs to lead a possible IPO sent some heavy reverb through the financial and CPG worlds.
Breakthru Beverage Group Names Amanda Hale Senior Vice President
Breakthru Beverage Group announced the appointment of Amanda Hale to the role of Senior Vice President, Supplier Business Development – Spirits, as part of the company’s ongoing effort to evolve and elevate its national supplier strategy to drive superior execution of suppliers’ brand goals, strategies and programs.
Positive Beverage to Launch at Meijer Stores
Sparkling Positive Beverage, a pioneer in the health-conscious beverage industry, is thrilled to announce its upcoming launch at Meijer Grocery stores across the United States.
Odyssey Wellness Signs Two New Distributors in High Growth Markets: Savannah Distributing Company and Molson Coors’ J.J. Taylor Distributing Florida Inc.
Odyssey Wellness, producer of Odyssey Mushroom Elixirs announced they have signed on two new Direct Store Delivery (DSD’s) distributors as part of their overarching national growth strategy.
Talkhouse Encore Expands to Five Flavors With the Launch of the Hampton Mule
Talkhouse Encore, the ready-to-drink canned cocktail brand, is excited to announce the release of the newest addition to their line-up, the Hampton Mule.
Marketing: Propel, Michael B. Jordan Address Barriers to Exercise; Day One Beverages Scores With Phoenix Rising FC
On a mission to eliminate barriers to wellness and exercise, Propel’s ongoing work with actor Michael B. Jordan is taking on a new dimension with the launch of the “Propel Your City Project” which aimed at supporting a specific partner organization in Los Angeles, Detroit, Houston and Atlanta to expand their individual reach and connect communities through movement.
J. Rieger & Co. Launches Electric Park Brand Of Canned Cocktails
J. Rieger & Co. launched a new brand of ready-to-drink canned cocktails: Electric Park Canned Cocktails. Electric Park, which refers to the historic neighborhood where the distillery sits, will debut with two flavors of vodka soda created in partnership with the University of Kansas: Beak ‘Em Berry, with a robust mixed berry flavor, and Kansas Cooler, featuring a subtle lemon flavor.