Magic Mind Secures New $12M Investment
Mental performance shot maker Magic Mind secured $12.4 million of a nearly $16 million round as it grows its retail footprint.
News
Pernod Ricard Restructures Distribution to Triple US RTD Footprint
Pernod Ricard is shaking up its distribution partnerships as it plans to triple its ready-to-drink (RTD) footprint in the U.S. over the next three years.
New Adult Non-Alc Drinks From Parch, Lapo’s, Wilderton And More
This month’s adult non-alc offerings include a desert-inspired spritz from Parch, buzzy coffee elixirs from Lapo’s and Wilderton, and two agave spirit replacements that keep the plant in the forefront.
Taste Radio: Nearly $90M & Surging. The Keys To Clio Snacks’ Scaling Strategy.
How did Clio Snacks evolve from a homemade Greek yogurt bar created in a New Jersey garage into a national brand approaching $90 million in annual sales? In this episode, company CEO John McGuckin shares the strategic blueprint behind the brand’s explosive growth, from prototype to distribution in nearly every major grocery and mass retail chain across the U.S.
Suntory CEO Resigns Amid Illegal Supplement Investigation
One of Japan’s best-known business leaders and the head of Suntory Holdings has resigned after a police investigation into the purchase of supplements that may have violated the country’s strict drug laws.
PepsiCo’s $4B Investor Pushes for Change, Refranchising Indie Bottlers
PepsiCo is facing pressure from an activist investor to make a broad series of strategic changes, including restructuring its beverage division to welcome franchise bottlers back into the fold.
Huel Launches Daily Greens, Pushing Further into RTDs
The “de-powderization movement” is underway at Huel, as the British meal replacement brand reaches into the red-hot greens category for its next and widest RTD release.
New Products: Spindrift Packs A Punch, SunSip Covers A Classic
This week's new product gallery features Spindrift's latest seasonal release, a new budget-conscious line of blends from Tropicana, and SunSip's take on Classic Cola.
Taste Radio: Spindrift’s Shift & Seven-Figure Raises
The hosts dissect Spindrift’s decision to discontinue its Spiked line and spotlight rising CPG stars Mooski and Painterland Sisters, each of which recently announced major funding rounds. They also preview upcoming Taste Radio meetups in the U.S. and U.K., before taking bites and sips of oat bars, cookies and a Patrick Mahomes-backed coffee brand.
Protein2o Names Chris Pruneda CEO, Finalizing $5M Raise
Now touting over $60 million in annual retail dollar sales, “clear protein hydration” producer Protein2o has welcomed in Chris Pruneda as the company’s new CEO, alongside several other executive appointments.
PepsiCo Taps Celsius As “Strategic Energy Lead,” Backed By $585M Investment
Celsius Holdings is now PepsiCo’s “strategic energy lead in the U.S.,” with the Celsius, Alani Nu and Rockstar Energy brands under its management and PepsiCo distributing the full portfolio in the U.S. and Canada.
Can Soju RTDs Ride The Korean Wave Into The Mainstream?
Korean soju is one of the top selling spirits in the world, but can that popularity transfer to canned cocktails? Several emerging brands are aiming to find out.
Marketing: Liquid I.V.’s RTD Rugpull Reveals Energy Play; Mountain Dew Teams with Brain Dead
As it turns out, Liquid I.V.'s reveal-turned-fakeout was the brand's way of teasing its deeper presence in the energy drink category with Energy Multiplier.
Reviews: Get Naked, Take a Plift, Try Some Horchata Cold Brew
In this week's batch of reviews, we dive in to two differentiated takes on caffeine -- with both Naked Sparkling Energy and Beekeeper Coffee's Horchata cold brew -- along with Plift's lightly dosed THC sodas.