News

Organic Valley Unveils New Product Packaging with a Bold, Refreshed Design

by Press Release,

Organic Valley announced the launch of its new product packaging with a bright, modern design that focuses on communicating its brand story and point of differentiation: Ethically sourced products from small family farms and the cooperative's definition of what that means to consumers across the country.

vitaminwater Introduces Two New Flavors and Innovative Reformulation of Zero Sugar Lineup

by Press Release,

vitaminwater announced the addition of two new flavors - ‘with love’ and ‘forever you’ - to its zero sugar lineup, plus an innovative reformulation for all six zero sugar flavors. The new zero sugar reformulation offers our latest sweetener formula that includes monk fruit and stevia in addition to added vitamins and nutrients. The products are now available nationwide at mass retailers, grocery stores and convenience stores.

People Moves: Bacardi, Siempre Tequila Bring on New Leadership People Moves: Bacardi, Siempre Tequila Bring on New Leadership

People Moves: Bacardi, Siempre Tequila Bring on New Leadership

by Ferron Salniker,

Roberto Ramirez Laverde has returned to Bacardi as global senior vice president of Bacardi rum, the company announced yesterday. Laverde took on the role following the promotion of Ned Duggan to global chief marketing officer of Bacardi and president of Bacardi Global Brands Limited.

Elevator Talk: All Phenoms, AF Drinks, TATU, Ringa, More Than Energy Elevator Talk: All Phenoms, AF Drinks, TATU, Ringa, More Than Energy

Elevator Talk: All Phenoms, AF Drinks, TATU, Ringa, More Than Energy

by BevNET.com Staff,

Watch founders and CEOs introduce their brands and provide a recap of recent news and updates. This week's special co-host is Sebastian Dreher, Managing Director, Döhler Ventures, who shared his thoughts, questions and feedback with the participants.

Brew Dr Unveils More “Inviting” Redesign, Two New Flavors Brew Dr Unveils More “Inviting” Redesign, Two New Flavors

Brew Dr Unveils More “Inviting” Redesign, Two New Flavors

by Martín Caballero,

Kombucha specialist Brew Dr. is rolling out redesigned packaging labels and branding — along with a pair of new flavors — aimed at building on the brand’s existing momentum while bringing new consumers into the category.

Taste Radio: Make Better Food. You Might Save Millions. Plus, Investment In Women-Led Brands Is Shrinking. Why? Taste Radio: Make Better Food. You Might Save Millions. Plus, Investment In Women-Led Brands Is Shrinking. Why?

Taste Radio: Make Better Food. You Might Save Millions. Plus, Investment In Women-Led Brands Is Shrinking. Why?

by BevNET.com Staff,

Distinguished physician, professor and author Dr. Robert Lustig spoke about how overconsumption and poor quality food are root causes of chronic illness and the role that innovative food and beverage companies can play in effecting change. And in the latest edition of The Maxi Minutes, investor Maxine Kozler Koven discussed why women-owned CPG brands are facing a lack of sustained investment, and ways for the industry to collectively address the problem.

OPTIMIST Drinks is Benefit Corporation Certified

by Press Release,

OPTIMIST Drinks, the Los Angeles–based nonalcoholic spirits brand, is proud to announce its Benefit Corporation (B Corp) Certification, an accreditation awarded exclusively to companies that voluntarily meet the highest standards for social and environmental performance.

Pureboost Raises $2.6M in Crowdfunding As Retail Business Expands Pureboost Raises $2.6M in Crowdfunding As Retail Business Expands

Pureboost Raises $2.6M in Crowdfunding As Retail Business Expands

by Brad Avery,

Clean energy drink mix brand Pureboost announced it has raised over $2.6 million via crowdfunding from over 500 individuals as it prepares to expand its retail presence this year. Launched in 2018, Pureboost produces powdered energy drinks sold in single-serve stick packs.