VitaliTea Hawaii Launches Statewide Distribution at Safeway
VitaliTea announces the launch of its Kombucha and Nitro Cold Brew Coffee at Safeway across Oahu, Maui, Hawaii Island and Kauai.
News
Chlorophyll Water Now Available at Roots Market Locations in Maryland
Chlorophyll Water, the first-ever bottled water in the USA to pass and receive the ‘Clean Label Project Certification’ is now available at all Roots Market locations in Maryland.
The Plug Partners with L.A. Libations, Opens Funding Round
After two years of plugging away at the hangover prevention beverage category, California-based startup The Plug is repositioning itself as a functional liver health brand as it prepares to expand in retail this year via a partnership with beverage incubator L.A. Libations.
Out of the Box: How Grisa Soba Built Flaviar Into A Digital Spirits Hub
In his own words, Grisa Soba has “always been a contrarian and tried to do things differently.” That approach has taken Flaviar, the spirits enthusiast membership club Soba launched in 2012 from a simple tasting box format to one of the largest clubs of its kind serving the U.S. and EU.
HOP WTR Launches New Peach Flavor
HOP WTR – the non-alcoholic sparkling hop water crafted with crisp, bold hops and mood-boosting ingredients – is adding Peach to the flavor roster, perfect for summertime sipping. HOP WTR Peach delivers a sweet, juicy flavor with a strong hint of hops and is infused with mood-boosting adaptogens and nootropics. The new refreshing and hydrating flavor is sure to be your go-to cold bev as mercury rises. Plus, like all HOP WTR beverages, this brew is proudly crafted with no alcohol, calories, carbs or sugar.
Taste Radio: The ‘Perfect’ Plan To Become A Billion-Dollar Brand
Yanni Hufnagel, the founder and CEO of Lemon Perfect, spoke about his ambitious vision for the fast-growing enhanced water brand, the parallels between coaching college basketball and running a beverage company, why nailing “the big decisions” has been critical to the brand’s development, how his perspective on gross margin has evolved and why Lemon Perfect has invested heavily in field sales.
smartwater Announces Zendaya as Newest Global Brand Ambassador
smartwater is taking hydration to new heights this summer and announces its newest global brand ambassador, Zendaya. A champion of artistry and originality, acclaimed actor and performer Zendaya is pioneering new ways to live a more purposeful life. As smartwater’s global ambassador, Zendaya will appear in a series of new creative from the brand that celebrates those who are defining ‘smart’ on their own terms and will support community water programs that will directly impact thousands of women.
Allen Flavors Announces Promotion of Ira Steinberg to CEO
Allen Flavors announced that Ira Steinberg has been promoted to Chief Executive Officer of the company. Owners Joey Allen, Executive Chairman of the Board, and Michel Allen, Executive Vice President, made the official announcement in a June 2nd memo to the company’s staff.
Super Coffee Tests ‘ENRGY’ Line
Kitu Life Super Coffee pilot-launched its first non-coffee innovation in Texas last weekend: a three-SKU, zero-sugar energy drink line enhanced with collagen and probiotics called Super ENRGY.
Elmhurst 1925 Expands Retail Distribution in Whole Foods Market Nationally with 3 SKUs
Elmhurst 1925, maker of simple, nutritious and incredibly deliciously creamy plant-based beverages, today announced that three of its products – Chocolate Milked Oats, Unsweetened Milked Oats and Unsweetened Milked Cashews – will now be sold across all Whole Foods Market locations nationwide.
Rhythm Partners with Tufo’s Wholesale Foods to Expand its Tri-State Distribution
Rhythm Sparkling Hemp Beverages, a functional wellness beverage brand, is expanding its Northeast retail account base by partnering with Bronx-based food and beverage distributor, Tufo’s Wholesale Foods.
Truss Beverage Co. Introduces 15 New Cannabis Beverage Flavors
As the cannabis beverage category gains traction in Canada, Truss Beverage Co. is significantly expanding its portfolio with 15 new cannabis beverages for summer, one of the largest beverage occasions of the year. With innovation driving all growth for ready-to-drink cannabis beverages last year, the leading cannabis beverage company is continuing to craft delicious and differentiated products that appeal to various taste preferences and beverage occasions.
Stuzzi to Debut Per Negroni Gin
The team behind the award winning Italian small-plates restaurant, Stuzzi, will debut their first ever spirit this month, with the launch of ‘the perfect gin, for the perfect Negroni’.
Summer Fancy Food Show 2022: Mocktails Move Forward, Small Companies Rebrand
In part two of our coverage of Summer Fancy Food Show 2022, mocktail brands like Mingle and Mocktail Club gain ground in retail; startups such as Shrubbly and Waku debut new rebrands; and Circles Coffee introduces a new single-serve pour over format.