Jane Miller and Adam Hertel, the CEO and Chief Sales Officer, respectively, of Rudi's, discussed their plan to breathe new life into the legacy bakery brand, how they identified its most pressing issues, why they are emphasizing innovation and how Rudi’s is working closely with retail partners to develop new products that can resonate with new and existing consumers.
As brands and retailers face big concerns about the state of the economy heading into the new year, the panels and presentations at BevNET Live Winter 2023 tackled those questions head on.
Newcomers in non-alc spirits are climbing up the list of Drizly’s top-selling SKUs, illustrating how brands are continuing to find innovative ways to replace drinking occasions.
Get ready for our December Community Calls! This month, learn how emerging brands are using social platforms to educate consumers with Chutni PUNCH and Fila Manila, how Dan-O's viral TikTok videos transformed the brand from a struggling business to a social media sensation, and how to utilize limited time offerings to drive sales and velocity.
In the midst of our Winter 2023 events, the hosts highlighted the brands that triumphed in the NOSH Pitch Slam along with BevNET’s Cocktail Showdown and New Beverage Showdown. They also spoke about the palpable energy and enthusiasm at the events and why a new generation of THC-infused beverages indicates a promising future for cannabis drinks.
In this week's new products roundup, Melo debuts its non-alcoholic sparkling kava-based drink, Wize Tea teams with illustrator Chairman Ting to revamp its packaging and Blue Bottle continues its collab series with Canadian singer-songwriter “The Weeknd.”
Brown-Forman reported net sales of $1.1 billion and lowered its full-year net sales growth expectations by 2% in its second quarter earnings report, citing a “challenging operating environment” amid “evolving global macroeconomic conditions.”
In this video interview, PRIME co-founder Logan Paul sat down with us to discuss how the brand achieved its rapid rise in both the hydration and energy drink categories, including how his and his co-founder KSI’s hands-on approach to branding and marketing helped differentiate the company from other influencer-backed brands.
White Claw announced yesterday the launch of White Claw 0% Alcohol, a four-SKU line of “premium seltzer for adults” set to begin rolling out in variety 12-packs and single flavor 6-packs on January 1, 2024.
In this week’s marketing roundup, enhanced water concentrate brand MiO takes aim at Gen Z consumers’ dissatisfaction with the “unwelcome side effects” of energy drinks while Rockstar and Monster target the music industry as prime areas to bring new customers to the brands.
BevNET Live Winter 2023's second day of programming featured presentations on disruption, non-alcoholic alternatives, M&A opportunities, and more.
The long term impact of GLP-1 drugs on consumer behavior remains to be seen but many CPG food and beverage companies are already preparing.
Calexo took home the title as New Beverage Showdown champion today at BevNET Live Winter 2023, presented by Coca-Cola North America New Revenue Streams.
Canned margarita brand sipMargs has closed on a $2 million funding round led by Lab Capital Advisors, the same investor that put $3 million into the brand in May 2022.
