IRI: Pacesetters Show Consumers Eager for Novelty

As consumers “hunkered down” last year amid the pandemic, demand for new food and beverages was very much up, according to IRI’s New Products Pacesetter report examining the performance of 2020’s new product launches.

Tune in June 22 and 23 for BevNET & NOSH Virtually Live

Following today’s final Boot Camp panel, it’ll be two weeks until our two day strategy extravaganza, BevNET & NOSH Virtually Live. We’ll be hosting the event online from 3-5 p.m. EST on Tuesday and Wednesday, with content followed by open networking and discussion. This one is for BevNET/NOSH Insiders only, though, so if you aren’t one yet, you should be.

Myracle Kitchen Enters U.S. Market With Barista Mylk Blend

British holding company Nurture Brands is launching a unique Barista Mylk, developed in partnership with coffee expert James Hoffman, as the first entry for its North American plant-based milk brand, Myracle Kitchen.

Taste Radio: How Does A Challenger Brand Become A Champion? It’s The Essence Of ‘Flow’.

Nicholas Reichenbach, the founder and executive chairman of Flow Water, a premium brand of spring-sourced alkaline water known for its use of sustainable carton packaging, spoke about the company’s decision to go public just six years after its launch, how he’s attracted celebrities like Gwyneth Paltrow and Halle Berry to support the brand and how Flow’s marketing strategy is getting consumers to trade up.

Review: Ghia Le Spritz

Ghia, which bills itself as a non-alcoholic aperitif inspired by the Mediterranean, launched last summer with a single 535ml SKU. Now, the brand is extending its lineup into the ready-to-drink space with a sparkling version of the original drink, called Le Spritz.

CG Roxane Goes East With New rPET Facility

CG Roxane, the maker of Crystal Geyser Alpine Spring Water, is shoring up its sustainability credentials as the company prepares to open a new East Coast rPET production plant next year and launches a new integrated marketing campaign highlighting its environmental efforts.

New Barn Organics Sells to NestFresh

New Barn has sold its assets to egg producer NestFresh in a move designed to offer retailers and consumers a larger suite of fresh items.

New Beverage Showdown 21: Meet the Contestants and Judges

It’s time to reveal the players in the 21st installment of the New Beverage Showdown, the leading business pitch competition for the beverage industry. The semifinalists have been chosen, as well as the expert judges, who will be providing feedback and ultimately choosing the winner. So let’s meet the players.