BevNET Announces Launch of Project NOSH, Covering Natural, Organic, Sustainable and Healthy Packaged Food Companies

In order to best meet the needs of our readers and event attendees, we’re excited to announce our newest media property, Project NOSH, which will cover the world of Natural, Organic, Sustainable and Healthy packaged food companies. This new platform will offer increased daily coverage of the trends, news, personalities and events that are affecting food brands as they launch and grow.

Review: Anchorhead Cold Brew Coffee

Based in Northwest Washington, Anchorhead Coffee is a small-batch roaster that produces two ready-to-drink cold-brew coffee products. While brand's "original" and "hopped" varieties are well-crafted, it's on the branding side that there is work to be done.

XYIENCE Replaces Cage Fights with College Football in Brand Relaunch

Prior to its acquisition, Xyience was tightly tied to its association with Ultimate Fighting Championship (UFC), the largest league for mixed martial arts. While contractual obligations initiated its divorce from the prizefighting powerhouse, the brand utilized its clean slate as an opportunity to reposition Xyience and veer away from a combat sport.

DRY Drops its Soda Surname, Now ‘DRY Sparkling’

The company is also celebrating its birthday with a limited-edition Lemongrass Reserve Edition flavor, which harks back to the brand’s earliest days in Sharelle Klaus’ kitchen.

PepsiCo to Use Sweetmyx Flavor Enhancer in Mug Root Beer, Manzanita Sol

Senomyx, a flavor supplier that manufactures Sweetmyx, today announced that a concentrated version of the ingredient, one designed to enhance the flavor profile of foods and beverages made with reduced calories and sugar, will be used in Manzanita Sol nationally and in Mug Root Beer in two U.S. test markets.

Gallup: 6 in 10 Americans Are Avoiding Soda

Respondents say their aversion to soft drinks is based on the high-calorie and high-sugar content in regular soda and artificial sweeteners like aspartame used in diet versions.

Review: Jubali Herbal Infusions Teas

Jubali, which markets high pressure processed juices, smoothies and nut milks, has added a line of tea products. Jubali describes its Herbal Infusion Teas line as being "made with wild ingredients," and are formulated with eclectic flavors including dandelion and chicory.

Review: Genius Juice (Updated Packaging)

Genius Juice, which markets a line of coconut-based drinks that are high pressure processed, has revamped its packaging and updated the formulation of its coconut smoothie. The changes are an excellent upgrade to the brand, which is sold throughout California.

Soylent Responds to Planned Heavy Metals Lawsuit

As the head of a brand that hangs its hat on efficiency, Soylent CEO Rob Rhinehart can’t be happy about allocating his time and resources to combat legal litigation.