Review: Hop Soda
Hop Soda is a unique soda that is made with natural hops extract. While this isn’t the first time that we’ve seen hops in a non-alcoholic beverage, it very well may be the most enjoyable one that we’ve had.
Study Links Mercy to Benefits After Alcohol Consumption
A recent study conducted by Medicus Research indicates that hangover-prevention supplements made by Mercy Nutraceuticals, Inc. can diminish common symptoms from hangovers, such as headache and nausea, and alcohol consumption, such as reductions in attention and cognitive function.
BevNET Live: The Next $7 Billion in Brands, Distribution, and More
Soda keeps shrinking, but beverages keep growing. That's going to create opportunities for new products and brands -- about $7 billion worth, according a presentation at BevNET Live by Neil Kimberley. Kimberley will be joined by Odwalla/Califia Farms founder Greg Steltenpohl and Bonnie Herzog, a beverage analyst with Wells Fargo, to dissect factors that will affect innovators' ability to compete with large beverage entities and existing brands for shelf space and consumer adoption.
BevNET Live is TWO WEEKS AWAY. Have You Registered Yet? Time is RUNNING OUT!
BevNET Live Winter ’13 begins in two weeks, and the event is on pace to sell out faster than ever! Taking place on Dec. 9 & 10 at the Loews Hotel in Santa Monica, BevNET Live is the premier business conference for the non-alcoholic beverage industry. Don’t get left behind – REGISTER TODAY!
Review: Honest Tea Unsweet Lemon Tea
First introduced at the 2013 Summer Fancy Food Show, Honest Tea’s Unsweet Lemon Tea is the company first zero-calorie offering in its PET line of teas and juices. Unlike many…
Judge Gives Tentative Approval to $5.3 Million Muscle Milk Settlement
A federal judge has tentatively approved a settlement in which the makers of Muscle Milk will create a $5,275,000 million fund for consumers adversely affected by marketing of the products. The settlement, in which Cytosport Inc. denies any wrongdoing, will resolve a 2011 false advertising lawsuit filed against the company.
Coke Finishes Buyout of Zico; Uzzell Becomes President, Rampolla to Advise
Coke has finalized its purchase of Zico coconut water, purchasing the remaining outstanding shares. Zico was purchased through Coke's Venturing and Emerging Brands Group (VEB). Founder and current CEO Mark Rampolla will be moving into a role of non-executive advisor during the transition; G. Scott Uzzell will become President, rejoining Coke a year after he left VEB to become Zico's Chief Commercial Officer and EVP of Sales.
Distribution Roundup: Water Variants Still Rising, Green Mustache Strengthens Presence in NYC
If your beverage is sparkling, flavored, some form of water and has a solid foundation in taste and packaging, retailers are probably interested.
Review: Suja Elements – New Varieties
Suja has added a few more varieties to its Elements line of juice smoothies. Like all Suja products, the new Elements flavors are cold-pressed and high-pressure processed, and while we have mixed feelings about some of the new varieties in terms of packaging and branding, the formulation and flavor of the products are excellent.
Download Your FREE Copy of BevNET’s New Beverage Guide
BevNET’s New Beverage Guide, the most comprehensive collection of non-alcoholic beverages compiled annually, is now available for download. Featuring nearly 160 new brands and products from a wide range of drink categories, the guide is an essential resource for beverage manufacturers, suppliers, distributors, and retailers. Download your FREE copy of the guide here.
On the Air, Blumenthal Continues Energy Drink Battle
After Senator Richard Durbin (D-IL) received a tweet with an image of a toy boat draped in branding from Rockstar Energy, CNN anchor Jake Tapper aired Senator Richard Blumenthal (D-CT) on his news show to chat about youth marketing and energy drinks, a rather familiar subject by now.
Review: Rockstar Sparkling Energy
Amid rising demand for low-calorie and flavored sparkling waters, Rockstar has released a new “Sparkling” brand extension to its line of energy drinks. The beverages, which come in Cherry Citrus and Peach varieties, are zero-calorie seltzer-like products that are sweetened with Ace-K and sucralose. With a softer vibe than its primary line, both in terms of flavor and branding, the drinks are a nice addition to the Rockstar family.
Campbell’s Soup CEO: V8 Feeling the Pressure from Super-Premium Juices
In an investor call yesterday morning, Campbell’s Soup CEO Denise Morrison said that "proliferation of specialty beverages and packaged fresh juices" is having a significant effect on first quarter 2013 sales of its V8 brand of shelf-stable juice drinks.
Press Clips: How to Fail in Beverages; S.F. Supes Push for Soda Tax; The $500K Red Bull Heist
Beverage entrepreneurs often hear about ways that they might succeed in a rough-and-tumble and unforgiving industry: start small, build regionally, create a memorable brand. But what about the -- often unspoken of -- ways to fail in beverages?