Count the Sambazon team among those organic beverage entrepreneurs -- including Mama Chia's Janie Hoffman and Honest Tea's Seth Goldman -- who are publicly supporting Proposition 37, which would force companies using Genetically Modified Organisms (GMOs) to label their products as such.
In this video interview filmed at Marley Beverage Co.’s bustling booth at the recently held 2012 Natural Products Expo East show, BevNET founder and CEO spoke with Marley's Kevin McClafferty about the surging success of the brand, the decision to remove Melatonin from its relaxation drinks, and how transitioning its One Drop coffee line into cans, puts Marley in a better position to compete in the RTD coffee category.
The National Association of Convenience Stores (NACS) annual show is less than a week away in Las Vegas. The largest event for the convenience and petroleum retailing industry, NACS is also one of the beverage industry’s most important events of the year. This year’s show features over 100 beverage companies, and BevNET has created a ready-to-print planner to help you navigate the event.
The model for the Urban Farm Fermentory in Portland, ME is a little different than your typical company that’s cranking out kombucha. Instead of being focused on beverages, they’re focused…
Sprecher, which is also a craft brewery, has been cranking out premium soda for a while now (their root beer is pretty well known). Recently, they added a new “seasonal”…
As Rising Beverage Co. prepares to relocate its headquarters from Newport Beach, to Los Angeles, Dan Holland has stepped down as CEO citing concerns about a long commute. Rising Beverage, the marketer of twist-cap brand Activate, has elevated COO Reza Mirza to the role of president. According to Mirza, Rising Beverage chairman Michael Eisner, the former chairman of Disney and the father of Activate co-founder Anders Eisner, will take a more active role in the company.
It's down in the trenches, dirty, and often ugly. That's the entrepreneurial beverage business, according to Jack Brennan, a managing partner at advisory firm GBS Growth Partners, and a beverage industry veteran with decades of experience in beverage distribution, retail sales, marketing and finance. Brennan, who cut his teeth launching new business ventures in Asia with The Coca-Cola Co., Inc., currently advises early stage companies on growth and development strategies.
Leaf Up Aloe Juice is a recently launched line of aloe vera juices that features several different flavors. While the flavor of the product is on par with other aloe…
In this video segment filmed at Grady’s Cold Brew headquarters in Brooklyn, BevNET founder and CEO John Craven sits down with Laird to discuss a range of topics, including the growth of cold brew beverages, and how having a home base in New York’s most eclectic borough is deeply tied to its success. Laird also addresses rapid crowding within the cold brew coffee category, and the importance of differentiation and education as a way to stand out among similarly branded products.
Early registration for BevNET Live (December 3 and 4 in Santa Monica, CA) expires in just two weeks! Register now and you’ll not only lock in your seat, but you’ll…
AriZona Beverages recently announced Joltin’ Joe is a lightly carbonated espresso drink created in honor of the American icon and sports legend Joe DiMaggio. It marks the third sports icon…
FRS recently cut a significant number of positions (albeit fewer than 20) as it realigns itself to transition from a sales and marketing model supported significantly via PepsiCo’s warehouse division to one that is staffed by brand incubation house L.A. Libations.
Spacho is a new product that launched at Expo East 2012 (Video: BevNET roundup of Expo East 2012). It has the unique positioning of being a “gazpacho inspired vegetable juice”…
Beyond Coconut Water, which is based in Australia, has recently introduced a new 8 ounce can package for their line of not from concentrate coconut water. Not only does this…
