Review: Taylor’s Tonics – Holiday Fizz

Just in time for the holidays, Taylor’s Tonics proudly delivers the 2011 Holiday Fizz Collection to select natural food retailers and Cost Plus World Market locations nationwide. With a $5.99…

Tea and Ready-to-Drink Tea Market to Reach $8.3 Billion by 2014

Growth in the distribution of tea drinks in convenience store and natural foods channels as well as rising consumer demand for Fair Trade Certified tea products, will help propel U.S. sales of tea and ready-to-drink tea products to reach $8.3 billion by 2014, according to a new MarketResearch.com report. The report estimates that the U.S. tea market will reach $6.5 billion in sales in 2011, up 5.2 percent over last year, and steadily rise over the next three years.

Video: Two-Headed Monster at BevNET Live

It’s one of the most successful independent beverage brands in the world, as well as a darling of Wall Street, but Monster Energy’s chief achievement seems to be its near-limitless…

Review: Xyience Frost Berry

Xyience Frostberry Blast is a limited edition zero calorie energy drink that is sweetened with a blend of sucralose and ace-k. The product has a mild citrus berry flavor and…

Karma Covers New England, Expands Retail Authorizations

Following recent distribution agreements with Polar and De Crescente, Karma Wellness Water has gained an even larger foothold in the Northeast as the company announced new ties with several distributors in Maine, New Hampshire, and Vermont. Karma, a cap-activated enhanced water, is also now authorized for sale in a number of retailers in the New England region including Roche Brothers and Market Basket.

NY Post: Pepsi Will Lay Off 1,000 Employees to Fund New Marketing Initiatives

After a year in which Diet Coke surged past Pepsi as the third bestselling soft drink in the U.S., PepsiCo will dramatically increase the size of its marketing budget in 2012 and lay off more than 1,000 employees – included some at its Purchase, N.Y. headquarters - to partially offset the costs, according to The New York Post. While PepsiCo declined to comment on the matter, The Post cited three sources who confirmed the details of the plan.

Review: Jones Holiday Sodas 2011

Since new management took over at Jones Soda in Spring of 2010, there have been many changes to the product lineup. Their approach to holiday sodas is no exception, with…

Dr Pepper Snapple to Raise Prices Modestly in 2012

Expecting an eventual ease in the cost of commodities, Dr Pepper Snapple will increase prices modestly in 2012, according to the Wall Street Journal. Dr Pepper President and CEO Larry Young anticipates that the company will raise prices by 1.5 to 2 percent next year and believes that the rising swell in the cost of commodities will subside.

Review: Celestial Seasonings Kombucha Energy Shots

As with most growing categories, kombucha is a place where new products are constantly coming to market. Celestial Seasonings second entry into the kombucha category (their first was a bit…

Review: Made Lemonade

Made, which is a line of all-natural and organic beverages, has recently added a new flavor: Lemonade. Following in the footsteps of their other flavors, this variety has a very…

Entrepreneurs, Authenticity, and Full Room Capacity: BevNET Live in Santa Monica

Monster Energy sees itself as a lifestyle company. Red Bull is a media empire. As for high-end CSD Izze, Co-founder Todd Woloson said that he saw it as something like an onion. Those ideas about branding – and many other off-beat ideas that are necessary to distinguish beverage companies in highly competitive times – came alive during the BevNET Live Winter event that concluded on Tuesday in Santa Monica.

Morgan Stanley Report: Energy Drinks and RTD Teas Perform Well in Year-Over-Year Comparison

Though carbonated soft drinks face weakened demand and declining sales as a result of higher prices, sales of energy drinks and ready-to-drink teas remain on a hot pace, according to a recent report from Morgan Stanley. Utilizing Nielsen scanner data results, the investment bank detailed a year-over-year comparison in which category sales of energy drinks and RTD teas leapt by 12.5 and 4.5 percent, respectively, while sales of CSDs declined by 0.8 percent over a four-week period ending on November 26.