Video: Interview with Hint Water’s Theo and Kara Goldin

It’s been a big couple of years for husband-and-wife team Theo and Kara Goldin. Their company, Hint, which produces unsweetened essence waters, has doubled year-over-year sales, is nationwide in Starbucks, and has a product that’s well positioned at a time when more and more consumers are seeking natural, low-sugar beverage options. But that wasn’t always the case for Hint.

New Product Insider – Try it Free for 14 Days

BevNET’s “New Product Insider” is an email alert service that delivers new product announcements to you ahead of when they go up on BevNET.com (literally as soon as we add…

Review: Chia Vie

Chia Vie is made with a blend of water, banana puree, apple juice, blueberry puree, and blackberry puree, which have been enhanced with chia seed powder and natural flavor. The…

Is My Beverage Product Covered?

It is critical that entrepreneurs and business people have at least a basic understanding of the different forms of intellectual property protection that might apply to their products. There is, however, an enormous amount of confusion about the differences. For example, it is a common occurrence for clients to ask whether they can “copyright our brand” or “get a patent on our logo.” The first step for me as an attorney is to respond to those questions by rephrasing them in a way that addresses the actual concern.

Review: Arizona CocoZona Coconut Water

AriZona, who is an undeniable powerhouse in the RTD tea category, has thrown their hat into the coconut water ring with a product called “CocoZona.”   Using a from concentrate formulation,…

Review: OJO Fortified Eye Care Nectar

OJO fortified eye care nectar is the first Dr. formulated functional beverage that protects and preserves vision. OJO contains vitamins and antioxidants clinically proven by the National Eye Institute’s Age-Related…

Review: Bionic Tonic

Bionic Tonic is an energy drink whose taglines are “100 percent pure energy” and “Get into the zone.” Prominent placement of cliche and ambiguous statements pretty much sets the stage…

Diet Coke Plus Lawsuit Dismissed

A federal judge in New Jersey has rejected two plaintiffs’ claims that they were deceived by the Coca Cola Co. into believing that Diet Coke Plus was a healthy drink,…

Review: Nawgan Tarocco Orange

Nawgan, which is an all-natural brain fitness beverage developed by a neuropsychologist, has added a new flavor to their lineup: Tarocco Orange (that’s an Italian blood orange for the uninitiated).  …

Beverage Brands Lead IRI’s Pacesetters

Led by POWERADE ION4 and vitaminwater zero, beverages comprised five of the top ten “New Product Pacesetters” of 2010 in a recent report published by SymphonyIRI.  The report, themed “Innovating…

New Hires, New Promos, New Distribution, New Products

Hiring: The Ginger People, the leading producer of high-quality ginger products in the U.S., continues its evolution with the announcement of Steven J. Brancamp as National Sales and Marketing Director.…

Pecoriello: Pepsi Next? Next!

Reports that Pepsi will be launching a new mid-calorie cola, Pepsi Next, has been met with skepticism by a leading beverage industry analyst. In a research note filed by Bill…