Coke to Put Calories Out Front

The Coca-Cola Company today announced global plans to include energy information (calories, kilocalories, kilojoules) per serving on the front of nearly all product packages in a move to increase consumers’…

Wet Planet, Makers of Jolt, Bankrupt: Reports Emerging

Wet Planet Beverages, which owns Jolt Cola, has filed for bankruptcy protection in a Manhattan court on Monday, after a dispute with drinks can maker Rexam, Reuters is reporting. In…

Review: Drank Deuce Shot

Drank, who was one of the original players in the relaxation category, has recently released a new “extreme relaxation shot” known as Deuce.…

New Poll Says Americans Strongly Oppose Soda Tax

WASHINGTON, Jan. 29 /PRNewswire-USNewswire/ — A new nationwide Rasmussen Reports survey showed that 70 percent of Americans oppose a national tax on all non-diet soft drinks, while only 18 percent…

Review: Vita Coco: New Packaging

Vita Coco Coconut Water recently released a new 17 ounce (500ml) resealable format. We’ve also taken another look at their products as the products — and the category — have…

Review: Activate Drinks

ACTIVATE gives your body a fresh, convenient, un-watered-down dose of exactly what it’s thirsting for. Twist. Shake. Activate. Vitamins and other healthy ingredients lose their potency sitting in water. Which…

Review: Beaver Buzz Energy

Beaver Buzz has recently revised their lineup, with a few tweaks to the flavors and a more aggressive looking logo.…

Review: Red Stuff Energy

Red Stuff is part of the newest generation of sports supplements that take advantage of applied beverage science and sensory experience. It’s also one of the first beverages in history…