Review: Core Fast

Core Fast delivers “Intense Energy” with their proprietary blend of energy components; Caffeine, Guarana, Ribose, Taurine, B Vitamins and Ginseng.…

Review: Cricket: New Flavor

Cricket recently introduced a new flavor to their lineup of sparkling green tea beverages: White Peach.…

Review: Hardcore Energize Bullet

The Bullet is a 2.9-ounce sugar-free drink that contains, ounce for ounce, more energy-stimulating compounds than any other drink on the market!*…

Review: ALO

ALO is a brand new line of refreshing drinks infused with real chunks of aloe vera pulp, a fine source of vitamins and essential amino acids. Currently available in four…

Coca-Cola files patent for rice-thickened beverage

The big beverage companies have all created plans and taken action to reinvigorate consumer interest in carbonated soft drinks, but Coca-Cola might be hedging its bets against the continuing decline…

Review: Next Generation Waters

Next Generation Waters enters the beverage industry with a unique package and six functional waters containing enhanced flavors and supplements that provide specific benefits to men, women, and children. Next…

Review: Iced Spresso: Revised

Iced ‘Spresso is a line of “Ultra Lite Lattes” that are low in calories and carbs and have no added sugar.…

Review: Jolt Energy Re-sealable

The World’s first re-sealable cap can from the company whose name is synonymous with Energy! Now available in 16 and 23.5 ounce sizes.…

PepsiCo reveals plans for SoBe, Gatorade and Lipton

Amid a rocky beverage market, PepsiCo executives revealed plans yesterday to restage a significant portion of the company’s beverage portfolio by focusing on packaging, tea and the all-natural sweetener, stevia.…

Review: On Go: Mandarin Orange

The latest flavor from On Go Energy Shot is a “Mandarin Orange” shot. In addition to the new flavor, they’ve cleaned up the packaging with improved colors.…

Review: Hawaiian Springs

Hawaiian Springs Young Natural Artesian Water. Pure and fresh arctic moisture travels thousands of miles on the trade winds to Hawaii, the most isolated land mass on earth.…

NACS declares that shots are not beverages

and Jeff Klineman One of the most powerful forces in the beverage industry this week declared that products in the rapidly-expanding 4 oz. or less shot market are not beverages.…