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BevNETPress Releases

Fortune’s Fool Introduces the Next Act of Their Premium Rye Whiskeys With The Overture

info_outline PRESS RELEASE posted by Fortune's Fool

May. 7, 2024 at 7:53 pm

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Report Press Release
WhiskeyStraight Rye WhiskeyRyeWomen in WhiskeyFortunes FoolThe OvertureJuliet SchmalzThe Prelude
Spirits Companies
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INDIANAPOLIS, Ind.-- Woman-founded and led whiskey producer Fortune’s Fool announces the sequel in their lineup of premium whiskeys. The Overture is a premium straight rye whiskey distilled in Kentucky and aged in the highest quality barrels from Napa Valley’s Seguin Moreau Cooperage. 

The Overture follows The Prelude, the opening act of Fortune’s Fool, which quickly became a whiskey to behold. The Overture showcases Fortune’s Fool continued dedication to quality spirits. Like The Prelude, The Overture’s aging in the world’s finest barrels significantly impacts the whiskey flavor, with 60-80% of the flavor derived from the barrel. The wood used to make the Seguin Moreau barrels is air dried for more than 24 months in open-air seasoning yards, tested for chemical content, and carefully charred and toasted over oak fires. 

“Collectors and whiskey enthusiasts will be pleased to add The Overture to their home bars this year. The Prelude was a massive success, and we’ve taken a similar approach to producing The Overture with the same mash bill and barrel aging,” said Juliet Schmalz, MD, Founder and CEO of Fortune’s Fool. “The wood used to make the Seguin Moreau barrels is air dried for more than 24 months, compared to the industry average of 3 to 6 months. This choice of barrel for aging our whiskey really makes our product stand out from the rest. We can’t wait for you to try The Overture and see for yourself.”

Aged for 39 months, The Overture is bottled at 109.4 proof (54.7% ABV) and offers a unique sipping experience made up of a mash bill of 62% Rye, 30% Corn and 8% Barley. On the nose, baking spices are followed by notes of sweet, creamy vanilla and citrus. When tasting, the first sip has a light spiciness with hints of berry followed by notes of dried orange, warm honey and oak. The definitive, warm finish has a round mouthfeel with faint notes of dried white peach. It will be available online at fortunesfool.com and in liquor stores and select bars and restaurants across Indiana. The Overture will also be available in additional markets nationwide in the coming months. 

Former anesthesiologist Juliet Schmalz, who left medicine to pursue her passion for whiskey, launched Fortune’s Fool in 2019 and chooses each mash bill for Fortune’s Fool spirits. Bringing the precision and care of a physician to her work with Fortune’s Fool, Juliet is one of the few women whiskey founders and producers in the world. The Prelude and The Overture serve as the opening acts to several upcoming releases, as Fortune’s Fool prepares to launch a bourbon later this year.

To learn more about Fortune’s Fool, visit fortunesfool.com. You can also check out Fortune’s Fool on Facebook and Instagram.

About Fortune’s Fool

Fortune’s Fool was founded in 2019 with the singular goal of creating a whiskey of superior quality. Meticulous in method and ambitious in her pursuit of quality, Juliet Schmalz, MD, uses only world-class barrels, top-quality ingredients and expert partners. Its current releases include The Prelude, a Straight Rye Whiskey aged 32 months in Seguin Moreau American Oak barrels, and The Overture, a Straight Rye Whiskey aged 39 months in the same high-quality barrels. Additional product releases are planned for later this year. 

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