Login Become an Insider

Features

  • BevNET Live
  • Best of 2024 Awards
  • Spirits Awards
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • Content Calendar
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • Submit Product
      Add Your Product to Our Free Database
    • Best of 2025 Awards
      Submit Your Nominations
    • Spirit Awards 2025
      Submit Your Nominations
    • Community Call Topics
      Submit Questions & Topics for Future Calls
    • Buyer’s Guide Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Community Call
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2023 Industry Awards
    • Industry Buyer’s Guides
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
    • Supplier Finder
      Database of Suppliers & Service Providers
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Community Call
      Pressing Topics Impacting Businesses
    • Elevator Talk
      Watch Emerging Brands Pitch
    • Category Close-Up
      Dive into Major Food & Beverage Categories
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team
    • Charter Members
      Thank You to Our 1200+ Members!

Account

Login
  • Settings
Become an Insider
logo
Our Family of Brands
nosh brewbound taste-radionombase
  • BevNET Live
  • Jobs
  • Investment
  • Retail
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
logo
Our Family of Brands
nosh brewbound taste-radionombase
  • Login
  • Account image
    User Icon
  • Subscription:
    Manage Account Sign Out
  • close Subscribe
    Sign In
Become an Insider
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

Nirvana Super Waters and Seltzers Are Now Available in All GNC Locations Across the Country and Online

info_outline PRESS RELEASE posted by Nirvana Super Corp.

May. 8, 2024 at 4:28 pm

X LinkedIn Reddit Facebook Email
Report Press Release
Non-Alcoholic Beverages

NEW YORK, N.Y.-- Nirvana Water Sciences Corp., an innovator in wellness products, in partnership with nutrition retailer GNC announced the nationwide availability of Nirvana Super Waters and Seltzers in 2,300 GNC stores across the U.S. This new partnership and distribution platform is the latest example of the wellness beverage line expanding at retail and marks a significant milestone for Nirvana Water Sciences Corp. as it continues its mission to provide great tasting, healthy products that help promote and protect lean muscle mass.

With the help of Dr. Naji Abumrad, MD, FACS, Professor of Surgery at the Vanderbilt School of Medicine, a world-renowned scientist and expert on systemic muscle inflammation and muscle wasting, Nirvana Super's beverages are infused with scientifically backed super ingredient HMB which helps promote and maintain lean muscle mass. HMB is naturally produced in your body when it metabolizes Leucine, an essential amino acid found in your diet. MyHMB Clear, the most effective HMB on the market is shown to support elevating muscle performance, accelerate recovery, and boost metabolism for overall well-being.

"What better retail partner for us to get Nirvana Super in the hands of consumers across the country who are looking to promote and protect lean muscle mass rather than GNC. Whether you're a gym rat or on a weight loss journey, our products help maintain muscle every step of the way," said Greg Clark, President of Nirvana Water Sciences Corp. "We develop innovative products that aren't just better for you, they are genuinely healthy and believe that the availability of our HMB infused Super Electrolyte Drinks and Energy Seltzers in GNC stores nationwide will further our mission to help people live stronger and longer lives.  I know that sounds like a lofty goal, but we believe it's possible with HMB."

GNC is highlighting Nirvana Super Electrolyte Drinks and Energy Seltzers as a resource to support GLP-1 users maintain muscle mass as they lose weight during and after taking those medications. The in-store and online GNC campaign notes Nirvana Super's key benefits such as energy efficacy and maintaining muscle health. More specifically, GNC is highlighting Nirvana Super's free-acid base form of HMB which is more impactful and lower calorie than other forms of HMB on the market, as well as their supplementation of B vitamins for energy.

The addition of Nirvana Super Waters and Seltzers to GNC's extensive lineup of health and wellness products assists in the commitment to providing customers with high-quality solutions to support their active lifestyles. Nirvana Super is poised to become a staple in the wellness routines of individuals seeking optimal hydration and performance with strong athletic partners already such as, NBA Star Kyle Lowry (Nirvana board member), class of 2024 Pro Football Hall of Famer Patrick Willis, Pro Football Hall of Famer Brian Dawkins, NFL legend Jonathan Stewart, and many more.

For more information about Nirvana Super and other products from Nirvana Water Sciences Corp., please visit feelsuper.com and join the conversation on social media at @NirvanaSuper on Instagram and Facebook.

ABOUT NIRVANA WATER SCIENCES CORP 

Nirvana Water Sciences is a pioneering wellness company dedicated to transforming lives through innovative performance beverages. The company specializes in muscle health supplements, uniquely presented in enjoyable, water-soluble formats encompassing waters, seltzers, and shots. These products are infused with Vitamins D3, B-Complex, and our proprietary, clinically-proven super-ingredient, myHMB Clear, a water-soluble form of HMB (Beta-hydroxy Beta-methylbutyrate). As the first and only water line with this breakthrough ingredient, Nirvana Super enhances both physical and mental health without added sweeteners, making it an essential part of a hydration routine for those seeking effective and enjoyable ways to support optimal muscle health and overall wellness.

SOURCE Nirvana Water Sciences Corp.

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the food and beverage industry. Join our community and stay ahead with exclusive insights from BevNET and Nosh.

Get Started

Already an Insider? Log In


Latest News

UNFI: Q4 ‘Builds Momentum’ After Cyberattack Recovery

UNFI: Q4 ‘Builds Momentum’ After Cyberattack Recovery

SPINS Expands With Marketing, AI Capabilities

SPINS Expands With Marketing, AI Capabilities

Squeezing All They Can: Juice Companies Search For Efficiency And Growth

Squeezing All They Can: Juice Companies Search For Efficiency And Growth

SPONSORED POST
The Agency Fueling Explosive Amazon Growth for Beverage & CPG Brands

The Agency Fueling Explosive Amazon Growth for Beverage & CPG Brands

Marketplace

Contract Brewing Available in Metro Washington DC

Contract Brewing Available in Metro Washington DC

View All|Post a Listing

Featured Jobs

FOH Manager  - Fort George Brewery

FOH Manager - Fort George Brewery

Regional Sales Representative - New Jersey - New Trail Brewing Co.

Regional Sales Representative - New Jersey - Ne...

Packaging Manager  - Russian River Brewing Company

Packaging Manager - Russian River Brewing Company

Head Brewer  - Melvin Brewing

Head Brewer - Melvin Brewing

Production Brewer - Lord Hobo Brewing Company

Production Brewer - Lord Hobo Brewing Company

Area Sales Manager - FL Panhandle - Good Boy Vodka

Area Sales Manager - FL Panhandle - Good Boy Vodka

View All Jobs|Post a Job

More News

Taste Radio: Can A ‘Girl’ Revitalize An Industry? She’s On Her Way.

Taste Radio: Can A ‘Girl’ Revitalize An Industry? She’s On Her Way.

InvestBev’s Accelerator Bets on RTDs, Rum and Culture in New Cohort

InvestBev’s Accelerator Bets on RTDs, Rum and Culture in New Cohort

1868 Hard Cider Leans into ‘Newstalgia’ to Bring Young LDAs Back to Martinelli’s

1868 Hard Cider Leans into ‘Newstalgia’ to Bring Young LDAs Back to Martinelli’s

Tractor Beverage Partners With AEG For ‘Exclusive Rights’ At US Venues

Tractor Beverage Partners With AEG For ‘Exclusive Rights’ At US Venues

Beverage Industry Jobs

  • Sales Representative – Retail Accounts (On & Off Premises) - Amnisia Spirits Company - Amnisia Spirits Company
  • Field Sales Representative - Eclipse Foods Co - Eclipse Foods Co
  • Production Team Member - Bayou City Hemp Company / 8th Wonder Brewery - Bayou City Hemp Company / 8th Wonder Brewery
  • Cost Accountant - Pressed Juicery - Pressed Juicery
  • Brewer - Level 2 - Melvin - Melvin
  • Territory Sales Manager - Zonafide Beverages - Zonafide Beverages
  • Territory Sales Manager- Dallas - BVRG - BVRG
View All|Post a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. UNFI: Q4 ‘Builds Momentum’ After Cyberattack Recovery
  2. SPINS Expands With Marketing, AI Capabilities
  3. Squeezing All They Can: Juice Companies Search For Efficiency And Growth
  4. Taste Radio: Can A ‘Girl’ Revitalize An Industry? She’s On Her Way.
  5. InvestBev’s Accelerator Bets on RTDs, Rum and Culture in New Cohort
  6. 1868 Hard Cider Leans into ‘Newstalgia’ to Bring Young LDAs Back to Martinelli’s
  7. Tractor Beverage Partners With AEG For ‘Exclusive Rights’ At US Venues
  1. Momokawa Saké, America’s Premier Craft Saké Brand, Embraces Its Heritage with Artistic Rebrand
  2. Family-Run CPG Company Brings Italian Coffee and Pistachio Innovation to the U.S.
  3. OSF Flavors Launches Caramel Miso Latte Flavor
  4. Derek Irwin Elevates Quintessential’s California Portfolio with Expertise, Premium Sourcing, and Iconic Wine Revivals
  5. Action Star and Vodka Creator, Dolph Lundgren Invites You Into The Ring as a Co-Owner
  6. Rishi Tea Blends Holiday Tradition and Culinary Craft in Three New Seasonal Sips
  7. Sam Heughan Unveils Distillery In His Hometown of Galloway, Scotland
  1. InvestBev’s Accelerator Bets on RTDs, Rum and Culture in New Cohort
  2. Sazerac Expands RTD Portfolio with New Texas Brands
  3. Spirits Marketing: Campari Taps Sarah Michelle Gellar; Glenfiddich Brings F1 to Grand Central
  4. Spirits RTDs: Growth Cools As On-Premise, Unique Flavors Heat Up
  5. Judge Allows Class-Action Lawsuit Over Sazerac’s Fireball to Proceed
  6. Tito’s Handmade Vodka to Acquire Majority Stake in LALO Tequila
  7. Milwaukee Craft Distillery Central Standard Launches THC-Infused Drinks
  1. Press Clips: Providence Brewing Listed for Sale; Rupee Launches NA Beer Ahead of Diwali
  2. Industry Braces for Government Shutdown
  3. Beer Institute: August Beer Shipments -11.4% as Industry Corrects Surplus Volumes
  4. UFC Champ Michael Chandler Partners With Phorm Energy As A-B Expands Production
  5. 1868 Hard Cider Leans into ‘Newstalgia’ to Bring Young LDAs Back to Martinelli’s
  6. Sazerac Partners with Andrews Distributing on New RTD Brands
  7. Circana Weekly Scans: Bev-Alc Declines Continue, NA Beer Competition Heats Up
View All|Submit News

Promoted PR Posts

Verista to Showcase Advanced Pharmaceutical Inspection and Labeling Technologies at PackExpo Las Vegas 2025

Verista to Showcase Advanced Pharmaceutical Inspection and Labeling Technologies at PackExpo Las Vegas 2025

Introducing HIGHPOUR: A New Non-Alcoholic Social Drinking Experience Made With Hemp-Derived THC

Introducing HIGHPOUR: A New Non-Alcoholic Social Drinking Experience Made With Hemp-Derived THC

Coyne PR Unveils 2025 Food & Beverage Trends Report

Coyne PR Unveils 2025 Food & Beverage Trends Report

Rupee Beer Debuts First-Of Its Kind Indian Non-Alcoholic Beer

Rupee Beer Debuts First-Of Its Kind Indian Non-Alcoholic Beer

MTN WTR Expands U.S. Retail Footprint with Nationwide Launch at Daiso USA

MTN WTR Expands U.S. Retail Footprint with Nationwide Launch at Daiso USA

Confido Raises $20M to Modernize Financial Operations for CPG Brands

Confido Raises $20M to Modernize Financial Operations for CPG Brands

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
© 1996 – 2025 BevNET.com® Terms of Use Privacy Policy
Back
03/11: Introducing...Nombase! 03/13: Expo West Roundup: Standout Products & Trends from Key Decision Makers 03/20: Growing at Retail: What Does Smart Growth Look Like? 03/27: Smart Demos, Steady Growth. A Cost-Effective Strategy for Retail.
View Community Call Calendar
An error has occurred. This application may no longer respond until reloaded. Reload 🗙