Saint Spritz x Alto limited-edition SUV

Bringing the Amalfi Coast to Dallas

Saint Spritz, an Italian inspired RTD canned beverage brand, created by sisters-in-law JoJo Fletcher and Mallory Patton, are celebrating their Dallas roots with major retail launches, a big brand event at the Sandy Pickle, and fun local partnerships throughout the year.  As part of the launch strategy, Saint Spritz teams up with Alto.

Saint Spritz and Alto, the elevated, Texas-based rideshare service team up to celebrate Saint Spritz’s official launch into the Texas market, unveiling a limited-edition Alto Art Car in Dallas the weekend of April 26th, 2024. They will first showcase the new vehicle at the Saint Spritz Country Club event at the Sandy Pickle at the Village on Saturday, April 27th. Attendees will get a first look at the custom Saint Spritz x Alto Art Car, on display for guests to check out and take photos with. As Saint Spritz’ exclusive car service for the event, Alto provided rides to guests to and from the event in their fleet of consistent, luxury SUVs.

“We wanted to keep it simple and elevated. We wanted people who ride or see the Saint Spritz Alto car to feel the essence of the brand without it looking like a billboard. When you see our Alto car, it makes you want to reroute your ride to DFW and catch the next flight to the Amalfi Coast!” Mallory Patton, Saint Spritz co-founder.

“We love partnering with brands like Saint Spritz to bring their spirit to life in our Art Cars, and we're excited to celebrate Saint Spritz's Dallas launch by driving the Amalfi Coast all over Dallas this season.” - Fiona Maguire, VP of Growth at Alto

To celebrate spritz season, Saint Spritz + Alto Art Car will be in the Dallas market for Alto riders for 8 weeks (Friday, April 26th through Friday, June 21, 2024). The Saint Spritz vehicle is part of Alto’s “Art Cars” and there will only be 1 exclusive Saint Spritz vehicle picking up Alto riders at random, so you have a chance to ride in it every time you book.

“As a company, we focus on collaborating with brands across categories that have a similar brand aesthetic and audience.  It is important to us to showcase Saint Spritz as a lifestyle brand not just your average beverage brand, but rather to spark joy for our community and bring to life our brand’s tagline, ‘a departure in every can.’ “ Jordan Cunningham, Saint Spritz head of brand.

Saint Spritz wanted to bring the Amalfi coast to the Dallas community. The custom design is inspired by the brand’s blue and white stripes branding which is a nod to the iconic beach umbrellas you see at Italian beach clubs. The unique Art Car design brings the spirit of summer and the joy of Saint Spritz to the streets of Dallas all season.

About Saint Spritz:

Saint Spritz is an Italian-inspired RTD brand bringing together your favorite iconic spritzes in a can, created by sisters-in-law JoJo Fletcher (former ABC’s Bachelorette) and Mallory Patton. Founders JoJo Fletcher, Ben Paton and Mallory Patton created Saint Spritz after a trip to Italy. Saint Spritz’ flagship flavor, Amalfi, launched in June 2023 direct to consumer via their website.  Amalfi is an expertly crafted, bittersweet, orange spritz that recently received a gold medal in taste from RTD Magazine. Saint Spritz is your ready to drink spritz solution; made with orange wine, natural juices, and the perfect amount of bubbles (and absolutely no Red Dye 40). 

Saint Spritz is sold DTC on their website and in select retail doors in Texas, California and Florida. Store locator for more details. 

About Alto:

Alto is the first employee-based rideshare company rethinking a traditionally inconsistent, gig-based industry. We built our company to provide you the safest, cleanest, and highest quality passenger experience in the world. From our professionally trained employee drivers, to our company-owned fleet of luxury SUVs and in-app features like music control and Do Not Disturb mode, we set the industry standard in safety, consistency, and hospitality.

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