• Nosh
  • Brewbound
  • Taste Radio
  • Nombase
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider
Login Become an Insider

Features

  • BevNET Live: June 10+11
  • Award Nominations
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • Submit Product
      Add Your Product to Our Free Database
    • Spirit Awards 2025
      Submit Your Nominations
    • Buyer’s Guide Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Nombase
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Nombase CPG Directory
      Database of Suppliers & Service Providers
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2024 Industry Awards
    • Industry Buyer’s Guides
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Elevator Talk
      Watch Emerging Brands Pitch
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team
    • Charter Members
      Thank You to Our 1200+ Members!

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live: June 10+11
  • Best of 2025
  • Jobs
  • Investment
  • Retail
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

Karl Strauss to launch Tower X² Double IPA this Thursday, Host Release Party June 20

info_outline PRESS RELEASE posted by Karl Strauss Brewing Company

Jun. 10, 2024 at 1:31 pm

X LinkedIn Reddit Facebook Email
Report Press Release
San Diego craft beercraft beerSan Diego beerSan DiegoSan Diego IPAWest Coast IPAIPA
Beer CompaniesSpirits Companies
  • image-01

SAN DIEGO, Calif. – Karl Strauss, San Diego’s longest continuously operating post-Prohibition brewing company, will launch Tower X² Double IPA on draft and in four packs of 16-oz cans this Thursday at its nine Southern California locations. With an 8.5% ABV, the beer is a stronger version of core beer Tower X West Coast IPA that was released last year with a 7.3% ABV. Brewmaster Paul Segura made the announcement.

A Tower X² release party will then be held on Thursday, June 20 at Karl Strauss’ The Outpost San Marcos beer garden from 3:00 – 7:00 p.m. Karl’s Block Party is free to attend, and it marks the third event in the brewery’s 35th anniversary celebration series. It also serves as a prelude to the third annual SD Beer Weekend, which takes place Friday, June 21 – Sunday, June 23.

All Karl Strauss beers will be $6 during Karl’s Block Party. The Karl Strauss Food Truck will be on hand selling special taco combination plates, while quesadillas will be available for kids. Fat Bottom Girl Bakes will also be on site selling desserts that are infused with Karl Strauss beer.

“Drinking a Tower X² is much simpler than solving an algebra problem, I can guarantee you that,” Segura said. “Nothing says San Diego summer like a thrilling beer that is sure to pack a punch.”

Tower X² has elevated notes of citrus and pine, a medium body, and a dry finish with a lingering citrus hop bitterness. Tower X was originally named in honor of collaboration partner 91X FM Radio and Karl Strauss’ origin story from Tower 10 in Mission Beach in 1989. 91X will broadcast live from The Outpost San Marcos during the release party.

Karl Strauss was voted as one of three Best Breweries/Brewpubs in San Diego in Ranch & Coast magazine’s 2024 Readers Poll. It has brewpub locations in Anaheim, Carlsbad, Costa Mesa, Downtown Los Angeles, Downtown San Diego, Temecula, and the 4S Ranch and Sorrento Mesa communities of San Diego.

“This continues to be a special year for Karl Strauss,” said Chief Experience Officer Jen Briggs. “We were the first San Diego brewery, we are still considered one of the best, and we continue to evolve to remain one of the best. Tower X² is yet another great way to enjoy our San Diego summer.”

The Outpost San Marcos is located at 1293 Armorlite Drive, only two blocks north of the 78 freeway off the Las Posas Road exit.

Tower X² will also be available at restaurants, bars, and retail locations throughout California, Arizona, and Nevada. Visit the brewery’s Beer Finder for more information.

Karl Strauss Brewing Company was founded on February 2, 1989 on Columbia Street in downtown San Diego. The brewery has won 128 medals in various brewing competitions over the last 15 years, including a Silver Medal for Golden Stout at the 2024 World Beer Cup, which is often referred to as The Olympics of Beer Competitions. 

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the food and beverage industry. Join our community and stay ahead with exclusive insights from BevNET and Nosh.

Get Started

Already an Insider? Log In


Latest News

Former NFL Star Micah Hyde Seeks to Bridge Beer, Hemp Drinks

Former NFL Star Micah Hyde Seeks to Bridge Beer, Hemp Drinks

Taste Radio: As Investors Get More Selective, Grocery Gets More Curated

Taste Radio: As Investors Get More Selective, Grocery Gets More Curated

New RTDs From Mission Craft, Tavern, Boston Beer and More

New RTDs From Mission Craft, Tavern, Boston Beer and More

SPONSORED POST
Functional Hydration Is Quietly Becoming the Premium Sports Drink Tier

Functional Hydration Is Quietly Becoming the Premium Sports Drink Tier

Marketplace

Secure Your Variety Pack Line Time for Your Beverage Brand - Contract Manufacturing Partner

Secure Your Variety Pack Line Time for Your Bev...

View All|Post a Listing

Featured Jobs

State Manager - MN - Good Boy Vodka

State Manager - MN - Good Boy Vodka

Hops Sales Representative - Hop Revolution

Hops Sales Representative - Hop Revolution

Accounting Manager - Marble Brewery

Accounting Manager - Marble Brewery

Sales Representative (NJ/PA) - Flying Fish Brewing Co

Sales Representative (NJ/PA) - Flying Fish Brew...

Area Sales Manager - Nevada - Good Boy Vodka

Area Sales Manager - Nevada - Good Boy Vodka

Key Account Manager - Northeast - Good Boy Vodka

Key Account Manager - Northeast - Good Boy Vodka

View All Jobs|Post a Job

More News

‘Healthy Enough’ Products Dominate 2025 New Product Pacesetters

‘Healthy Enough’ Products Dominate 2025 New Product Pacesetters

New Beverages: GHOST x Bubblicious, Lapo’s, Recess

New Beverages: GHOST x Bubblicious, Lapo’s, Recess

From the Inside Out: The Rise of Functional Gut Health Drinks – Spate Q2 2026 Report

From the Inside Out: The Rise of Functional Gut Health Drinks – Spate Q2 2026 Report

Review: Little Sun Calimocho Shines Bright

Review: Little Sun Calimocho Shines Bright

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Social Media Content Creator & Event Lead - Next In Natural - Next In Natural
  • National Account Manager - Craft Beer Brewer - Craft Beer Brewer
  • Packaging Operator - Hopworks Brewery - Hopworks Brewery
  • Sr Flavor Scientist - Sierra Nevada Brewing Co. - Sierra Nevada Brewing Co.
  • Packaging Technician - Tired Hands Brewing Company - Tired Hands Brewing Company
  • Packaging Lead - pFriem Family Brewers - pFriem Family Brewers
  • Sales Data Analyst - Sun Noodle - Sun Noodle
View All Post a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. Former NFL Star Micah Hyde Seeks to Bridge Beer, Hemp Drinks
  2. Taste Radio: As Investors Get More Selective, Grocery Gets More Curated
  3. New RTDs From Mission Craft, Tavern, Boston Beer and More
  4. ‘Healthy Enough’ Products Dominate 2025 New Product Pacesetters
  5. New Beverages: GHOST x Bubblicious, Lapo’s, Recess
  6. From the Inside Out: The Rise of Functional Gut Health Drinks – Spate Q2 2026 Report
  7. Review: Little Sun Calimocho Shines Bright
  1. American Harvest Vodka to Debut Container Bar at Chicago's Navy Pier Beer Garden This Summer
  2. Mitra9 Launches Neon Berry Limited-Edition Functional Seltzer Inspired by Gaming and Digital Culture
  3. ATLAUA Launches Botanical Recovery Beverage for Athletes
  4. Oishii Sake Signs Alignment Distribution Agreement with Southern Glazer’s Wine & Spirits
  5. Lapo's Expands Its Portfolio with Two New Expressions: Amaro and Amaro Cola
  6. Buffalo Trace Distillery Reintroduces Two Iconic Colonel E.H. Taylor, Jr. Bourbons
  7. Women-Owned Happenstance Whiskey Hits Whole Foods Market Shelves in California
  1. New RTDs From Mission Craft, Tavern, Boston Beer and More
  2. NIQ: No/Low Alcohol Hits $6 Billion Globally, But Soda and Water Are Winning
  3. RNDC Files OR WARN Notices Ahead Of Potential Columbia Deal
  4. BuzzBallz Dominates in Premixed Cocktails as The Segment Hits $2.74B
  5. Perfect Purée Acquires Strongwater, Expands Premium Bar Ingredients Portfolio
  6. Spritz Society Bets the Brand on The Skinny Spritz
  7. NIQ: Hard Tea RTDs Gain On-Premise Share as Spirits & RTDs Lead Growth
  1. Insider’s Week in Beer: ☹️ If You’re Outta Schlitz, You’re Outta Beer
  2. Press Clips: Highland Honors Oscar Wong, Memorial Day’s Importance to Beer and Hints Toward Anchor’s Future
  3. 7 Of Top 10 Craft Brewers Recorded Volume Loss in 2025; Tilray, Athletic & Deschutes Growth Outliers
  4. Heat Check: Trend Tracking as Summer Begins
  5. NIQ: How Moderation Is Reshaping Global Bev-Alc Sales
  6. Numerator: Beer Leads Planned MDW Bev-Alc Buys
  7. NBWA’s Craig Purser Talks Middle-Tier Hot-Button Issues; Aeronaut’s Deepa Chungi Shares the Key to a Successful Events Biz
View All|Submit News

Promoted PR Posts

National Black Brewers Association & Roy Farms Launch Velvet Cake Hop Blend

National Black Brewers Association & Roy Farms Launch Velvet Cake Hop Blend

Whale Pod Expands Beyond Shipping with Launch of Custom Printed Can Trays

Whale Pod Expands Beyond Shipping with Launch of Custom Printed Can Trays

The Vitamin Shoppe to Add Shakeology by BODi in Retail Locations Nationwide

The Vitamin Shoppe to Add Shakeology by BODi in Retail Locations Nationwide

MOMOSA Non-Alcoholic Adaptogen-Infused Spritzers Launch at Walmart Across Utah, Arizona, and California

MOMOSA Non-Alcoholic Adaptogen-Infused Spritzers Launch at Walmart Across Utah, Arizona, and California

Kamello to Be Featured at Jacks Pro Surf Competition

Kamello to Be Featured at Jacks Pro Surf Competition

Blue Bear Launches “Refresh” Functional Tea for Immunity & Hydration Support, Expands Into Full-Day Wellness Lineup

Blue Bear Launches “Refresh” Functional Tea for Immunity & Hydration Support, Expands Into Full-Day Wellness Lineup

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
BevNET CPG Media Logo

BevNET is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase
An error has occurred. This application may no longer respond until reloaded. Reload 🗙