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BevNETPress Releases

Ardbeg Brings Back A Legendary Favorite With 17-Years-Old Release

PRESS RELEASE posted by The Baddish Group

Sep. 20, 2024 at 1:18 pm

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Spirits Companies

Ardbeg Distillery is reviving the fabled Ardbeg 17 Years Old in a limited edition shared exclusively with the Ardbeg Committee. Revered for its delicate smoky notes, the original 17 Years Old bottling from the Islay distillery was a true icon of its time. This revival limited edition pays tribute to those who have made Ardbeg 17 the legend that it is – from the whisky’s creators to the fans who tirelessly lobbied for its return.

Released a quarter century ago in 1997, Ardbeg 17 Years Old was one of the first whiskies to leave the Distillery when it reopened after being saved from extinction by The Glenmorangie Company. Unusually elegant, yet unmistakably Ardbeg, the bottling soon became a firm favorite among the Distillery’s most dedicated fans during the early days of its resurgence. Stalwarts of the Ardbeg Committee mourned the whisky’s loss when it was retired in 2004, and they have been calling for the single malt’s revival ever since.

From the inner sanctum of their sensory laboratory, the Distillery’s Whisky Creation Team heard the lament for Ardbeg 17 Years Old loud and clear. And while they usually look to the future and their next trailblazing smoky creation, they challenged themselves to retrace their steps and bring the flavor profile of that old favorite back to life, one delicately smoky note at a time.

But doing so was no mean feat – even breaking one of the Distillery’s own golden rules; today, Ardbeg usually has an ABV of 46% or higher and is always non-chill-filtered. But on their mission to replicate Ardbeg 17 Years Old’s classic character, the whisky creation team combined peated and unpeated stock, and tweaked their typical production process to be able to bottle Ardbeg 17 Years Old at 40% ABV, and chill-filter the whisky - just as it used to be.

The result is a delicate take on the Distillery’s trademark smoke as it’s typically known today. Distinctly balmy and medicinal, its enticing minerality bursts into sweet smoke and malted barley. Muted, yet undeniable wisps of peat still make their presence felt, with hints of tar and oak. 

Master Blender Gillian Macdonald said: “When we meet die-hard Ardbeg Committee members, the conversation often turns to Ardbeg 17 Years Old. After pondering for some time how we could bring this favorite back to life, we landed on a delicious recipe that honors the character of the original 17 Years Old both in aroma, flavor, and texture.  Ardbeg fans can expect to find classic aromas of pine resin and sea spray, as well as a mineral note layered with malted barley – all underpinned by delicate smoke. In tribute to the Ardbeg folk past and present who made this whisky an icon, we’re very excited to bring an Islay legend back to life, allowing a new generation of whisky lovers to experience an iconic Ardbeg that they’ve heard so much about.” 

Available exclusively to members of the Ardbeg Committee, Ardbeg 17 Years Old will be available online at Reservebar.com, select retailers, whisky specialists and at the Distillery Visitor Centre on Islay, from September 24th for an RRP of $189.99.

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