• Nosh
  • Brewbound
  • Taste Radio
  • Nombase
BevNET CPG Media Logo
User Avatar

Sign Out Manage Account
Sign Out User Short Name
Login Become an Insider
Login Become an Insider

Features

  • BevNET Live
  • Best of 2024 Awards
  • Spirits Awards
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • Content Calendar
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • Submit Product
      Add Your Product to Our Free Database
    • Best of 2025 Awards
      Submit Your Nominations
    • Spirit Awards 2025
      Submit Your Nominations
    • Community Call Topics
      Submit Questions & Topics for Future Calls
    • Buyer’s Guide Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Community Call
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2023 Industry Awards
    • Industry Buyer’s Guides
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
    • Supplier Finder
      Database of Suppliers & Service Providers
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Community Call
      Pressing Topics Impacting Businesses
    • Elevator Talk
      Watch Emerging Brands Pitch
    • Category Close-Up
      Dive into Major Food & Beverage Categories
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team
    • Charter Members
      Thank You to Our 1200+ Members!

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live
  • Jobs
  • Investment
  • Retail
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

Myers's Rum Announces Six New Super-Premium, Innovative Rums

info_outline PRESS RELEASE posted by Sazerac Company

Oct. 9, 2024 at 3:36 pm

X LinkedIn Reddit Facebook Email
Report Press Release
rumBTACFoursquare Rum DistillerySazerac CompanyMyerss RumBuffalo Trace Antique CollectionJamaican Rum
Spirits Companies
  • image-01

Including an exclusive blend created in partnership with Foursquare Rum’s Richard Seale and the first-ever rums finished in former Buffalo Trace Antique Collection barrels


LOUISVILLE, KY (October 9, 2024) – Myers’s Rum, the original Jamaican rum with more than 140 years of tradition, is proud to announce two new collections comprising six spirits: the Signature Legends Collection, with its inaugural “Legacy Blend #1” created in partnership with Foursquare Rum’s Master Blender Richard Seale; and the Signature Cask Collection, featuring five aged rums each finished in barrels previously used to mature the iconic whiskeys from the Buffalo Trace Antique Collection. Each release embodies Myers’s Rum’s rich history and centuries-old tradition of sourcing, distilling and blending the best rums from around the world.

Acquired by the Sazerac Company in 2018, Myers’s leaned into the experimental mindset Sazerac is known for in bourbon production to push the boundaries of the premium rum category. Each of the six new expressions have been crafted by Sazerac Master Blender Drew Mayville, who has worked with all the award-winning products from Buffalo Trace Distillery.

“In crafting these rums, we focused on sourcing and experimenting with outstanding spirits and producers to create category-redefining products,” said Drew Mayville, Sazerac Master Blender. “With these new collections, we’re crossing spirit categories to see how the flavors interact, challenging ourselves to think creatively to develop products that entice consumers to try something they may not have previously considered. The results are truly exceptional.”

Myers’s Rum Signature Legends Collection  – The Legacy Blend #1

The Myers’s Signature Legends Collection is a curated selection of rare, limited-release rums that showcase innovative techniques and collaborative blends crafted in partnership with industry legends. For its inaugural release, Mayville turned to Richard Seale, Master Distiller and Blender of Foursquare Rum Distillery, to create “Legacy Blend #1.” Together, they drew on their 70+ years of combined industry experience to create this masterful blend of Jamaican and Barbados rum that celebrates Myers’s heritage and honors the dedication of all who strive to craft exceptional rums.

Bottled at 94 proof, Myers’s Legends “Legacy Blend” has a classic rum character on the nose, with tropical fruits including ripe bananas, pineapple and mango that combine nicely with deep notes of molasses and dark brown sugar. The palate is rich, full-bodied and sweet, complimenting a smooth and creamy texture with notes of fruit and honey. It features complex flavors of clove and an earthy, almost smoky undertone that leads to a warm finish with lingering sweetness.

Myers's Rum Signature Cask Collection

The Myers’s Rum Signature Cask Collection features five expressions that finish Myers’s Original Dark Rum in barrels previously used for aging whiskey from the Buffalo Trace Antique Collection (BTAC), renowned for its distillation and aging excellence, including George T. Stagg, William Larue Weller, Sazerac Rye 18 Year Old, Thomas H. Handy Sazerac Rye and Eagle Rare 17 Year Old. Bottled at varying proof points to showcase the unique impact of each barrel, these rums offer an unmatched taste experience, blending the distinct character of Myers’s Original Dark Rum with the subtle influence of each barrel.

·       Myers's Rum Signature Cask Collection - Finished in George T. Stagg Barrels: Finished in a barrel that previously held George T. Stagg, a 15 year old barrel-proof bourbon, and bottled at 100 proof, this rum is bold, with a nose dominated by rich notes of dark molasses, leather, coffee and charred oak influence from the barrel. The taste is the most powerful and complex among the five, featuring deep flavors of dark cherries and brown sugar. The higher proof provides an extra kick yet allows the rum’s essence to shine through. The finish is robust, with a strong oak presence and a lingering smoky character, accompanied by a slight bitterness that adds a layer of complexity.   

·       Myers's Rum Signature Cask Collection - Finished in William Larue Weller Barrels: Finished in a barrel that previously held William Larue Weller, a 12 year old wheated bourbon, and bottled at 83 proof, this rum offers a deep, rich nose with brown sugar, butterscotch and ripe bananas. Oak and caramel emerge prominently, complemented by a hint of toasted coconut. The taste is beautifully-balanced with flavors of toffee and dark cherries, while the bourbon barrel adds depth through notes of vanilla, charred oak and sweet baking spices. Lingering bourbon and oak notes provide a pleasant, long-lasting finish while a subtle nuttiness at the end adds an extra layer of complexity to the overall profile.

·       Myers's Rum Signature Cask Collection - Finished in Sazerac Rye 18 Year Old Barrels: Finished in a barrel that previously held Sazerac 18 Year Old, a straight rye whiskey, and bottled at 86 proof, this rum has a vibrant nose featuring notes of rye spice, orange peel and subtle spices. On the palate, the spicy rye character harmonizes with fruity rum notes of banana, pineapple and vanilla. The natural sweetness of the rum nicely balances with the sharpness of the rye, creating a well-rounded flavor profile. The finish is medium in length, with a lingering peppery rye character.

·       Myers's Rum Signature Cask Collection - Finished in Thomas H. Handy Sazerac Rye Barrels: Finished in a barrel that previously held Thomas H. Handy Sazerac, a 6 year old unfiltered rye whiskey, and bottled at 84.5 proof, this rum has notes of pepper, cinnamon, nutmeg and fruit on the nose. The taste is vibrant and well-balanced, featuring tropical fruit flavors. The rye-driven spiciness from the barrels complements the rich molasses and banana notes of the rum, creating a intriguingly layered profile. The finish is spicy and captivating, with a hit of dried fruit and herbal undertones.  

·       Myers's Rum Signature Cask Collection - Finished in Eagle Rare 17 Year Old Barrels: Finished in a barrel that previously held Eagle Rare 17 Year Old, a Kentucky Straight Bourbon, and bottled at 86 proof, this rum is complex and inviting. On the nose, subtle vanilla blends with delicate hints of baking spices and dark fruit, mixed with bourbon and traces of dark chocolate. The Eagle Rare barrel lends its bourbon character, while the rum adds tropical fruit and classic rum notes, creating a balance between oak and fruit. The finish is gentle and smooth, leaving lingering notes of vanilla and dried fruit.


Myers’s Signature Legends Collection – The Legacy Blend #1 will be available at a suggested retail price of $49.99 (750ml). Each of the five expressions from the Myers’s Signature Cask Collection will be sold individually at a suggested retail price of $79.99 (750ml). All six will be released in limited quantities through Sazerac’s United States and global distributor networks, which will ship to retailers, bars and restaurants starting in October 2024.

About Myers’s Rum

With more than 140 years of tradition, Myers’s Rum is known for crafting the best family of rums worldwide by delivering masterful distillations of passion, flavor and unmistakable quality. When the first export of Myers’s Rum left the island of Jamaica in 1879, one could taste the pure molasses from which it was made and be transported to another world. While much has changed, this feeling remains as does the same steadfast attention to detail instilled by Fred and Horace Myers. Acquired by the Sazerac Company in 2018, Myers’s Rum has placed renewed refocused on the blending and aging to return to the genuine original that stands the test of time. 

About Sazerac

With over 400 years of history, Sazerac is one of the world’s largest distilled spirits companies. Now in the fourth generation of the current family ownership, Sazerac strives each day to bring the finest spirits to consumers around the world. Over 500 of the world’s most extraordinary brands are part of the Sazerac portfolio, including Buffalo Trace Bourbon, Eagle Rare, Weller, The Last Drop Distillers, Fireball Cinnamon Whisky, Southern Comfort, Wheatley Vodka, Meyers’s Rum, White X Cognac, Sazerac de Forge Cognac, Paddy’s Irish Whiskey and many more. 

Sazerac is also the steward of many fine distilleries internationally, including Buffalo Trace Distillery in Kentucky, United States; Domaine Sazerac de Segonzac in Cognac, France; Paul John Distillery in Goa, India; and Lough Gill Distillery in County Sligo, Ireland. Additional impressive locations can be found in New Orleans, Montréal, London, Cork and Sydney, to name a few.  

-ends-  

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the food and beverage industry. Join our community and stay ahead with exclusive insights from BevNET and Nosh.

Get Started

Already an Insider? Log In


Latest News

Marketing: Culture Pop’s Duet with Noah Kahan; Electrolit Teams with U.S Soccer Star

Marketing: Culture Pop’s Duet with Noah Kahan; Electrolit Teams with U.S Soccer Star

Female-Led CPG Brands Nemi, Tuyyo and Todo Verde Merge

Female-Led CPG Brands Nemi, Tuyyo and Todo Verde Merge

Non-Alc Wilderton Aperitivo to Shut Down Operations After Seven Years

Non-Alc Wilderton Aperitivo to Shut Down Operations After Seven Years

SPONSORED POST
Why Honey is the Strategic Sweetener for Today’s Mindful N/A Consumer

Why Honey is the Strategic Sweetener for Today’s Mindful N/A Consumer

Marketplace

Bulk Tequila - Private Label Tequila

Bulk Tequila - Private Label Tequila

View All|Post a Listing

Featured Jobs

Head of Bakery - King Arthur Baking Company

Head of Bakery - King Arthur Baking Company

Area Sales Manager - San Francisco, California - Good Boy Vodka

Area Sales Manager - San Francisco, California ...

Off-Premise Sales Representative - Cinderlands Beer Co.

Off-Premise Sales Representative - Cinderlands ...

Brewer, Black Tooth Brewing Company - Black Tooth Brewing Company

Brewer, Black Tooth Brewing Company - Black Too...

Bay Area Delivery Driver - Bottle Logic Brewing

Bay Area Delivery Driver - Bottle Logic Brewing

Territory Director - Blake's Beverage Company

Territory Director - Blake's Beverage Company

View All Jobs|Post a Job

More News

Jones Soda Projects Triple-Digit Q4 Sales Spike in Preliminary Earnings

Jones Soda Projects Triple-Digit Q4 Sales Spike in Preliminary Earnings

Taste Radio: Innovation Aplenty At A ‘Faire.’ An Indication For 2026?

Taste Radio: Innovation Aplenty At A ‘Faire.’ An Indication For 2026?

New Products: Collabs from Starbucks and Culture Pop, ‘Wicked’ Cold Brew and NOBULL Nutrition

New Products: Collabs from Starbucks and Culture Pop, ‘Wicked’ Cold Brew and NOBULL Nutrition

Jumex Launches First Candy Line with GoMix Gummies

Jumex Launches First Candy Line with GoMix Gummies

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • District Sales Manager (DM)- Nevada & Utah - Geloso Beverages Group - Geloso Beverages Group
  • Southern California Regional Craft Beverage Territory Manager & Chain Store Merchandiser - ABC Distribution Southern California - ABC Distribution Southern California
  • Beverage Sales Rep - American Craft Distributors - American Craft Distributors
  • VP Finance and Accounting - Righteous Felon Craft Jerky - Righteous Felon Craft Jerky
  • Sales Rep / Territory Manager For Premium CBD/THC Beverages - Studio TBD - Studio TBD
  • Production Manager - Organic Craft Brewing & Copacking - Organic Craft Brewing & Copacking
  • Bay Area Delivery Driver - Bottle Logic Brewing - Bottle Logic Brewing
View All Post a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. Marketing: Culture Pop’s Duet with Noah Kahan; Electrolit Teams with U.S Soccer Star
  2. Female-Led CPG Brands Nemi, Tuyyo and Todo Verde Merge
  3. Non-Alc Wilderton Aperitivo to Shut Down Operations After Seven Years
  4. Jones Soda Projects Triple-Digit Q4 Sales Spike in Preliminary Earnings
  5. Taste Radio: Innovation Aplenty At A ‘Faire.’ An Indication For 2026?
  6. New Products: Collabs from Starbucks and Culture Pop, ‘Wicked’ Cold Brew and NOBULL Nutrition
  7. Jumex Launches First Candy Line with GoMix Gummies
  1. Wet Hydration Launches at The Vitamin Shoppe, Expanding Access to Premium Functional Hydration
  2. MPL Brands NV, Inc. d/b/a Patco Brands, Parent Company of Big Sipz, Secures Key Wins Against BuzzBallz Patents at USPTO
  3. Mitra9 Highlights Key Functional Trends Set to Shape the Beverage Category in 2026
  4. Health-Ade Introduces Ginger Lemon Berry: A Bright, Bold, and Berry Delicious Addition to Its Seasonal Lineup
  5. Award-Winning Balboa Rye Returns as New Riff Distilling Announces Release
  6. Bark & Bitter Launches World's First Fully Alcohol-Free Recreation of Historic Boker's Bitters Style
  7. Von Ebert Brewing Releases Non-Alcohol Sparkling Hop Water Series in Dry January
  1. Non-Alc Wilderton Aperitivo to Shut Down Operations After Seven Years
  2. With $10M Raise, Spiked Ade Wants To Move Vodka Into the Sports Drink Aisle
  3. Stoli Group USA Moves to Liquidate Following Failed Bankruptcy Exit
  4. New RTDs From K-Pop’s G-Dragon, Salt Point, and Rancho La Gloria
  5. Reyes In Talks to Acquire RNDC’s Business in 6 States, plus Washington, D.C.
  6. Mermaid Gin Lands Investment, Names New CEO for U.S. Push
  7. RNDC’s Supplier Exodus Continues as Proximo Spirits Departs
  1. Press Clips: Russian River Partners with Russian Riverkeeper; The Bruery’s Scott Fielder Named Master Cicerone
  2. NIQ 2025 Year in Review: Total Bev-Alc Off-Prem Dollars -3.4%, to $110 Billion; RTDs Led Innovation Sales
  3. CGA: December 2025 Holidays Improve On-Premise Trends vs. 2024
  4. Stoli Group USA and Kentucky Owl Convert to Chapter 7 Bankruptcy
  5. Brewbound Podcast: What the New Dietary Guidelines Mean for Bev-Alc
  6. Leinenkugel’s President Tony Bugher to Resign, Cousin Katie Leinenkugel to Take Over
  7. Circana: 10 of Top 25 Vendors Eke Out December Sales Growth; Athletic and Constellation Make Largest YTD Gains
View All|Submit News

Promoted PR Posts

Sensient Introduces The Pipeline for Beverage Creators

Sensient Introduces The Pipeline for Beverage Creators

Brause Introduces New Look for 2026

Brause Introduces New Look for 2026

Promolytics Launches to Help Beverage & CPG Brands Turn Promotions Into Measurable First-Party Data

Promolytics Launches to Help Beverage & CPG Brands Turn Promotions Into Measurable First-Party Data

TheOther Introduces Master's Blend: A New Ceremonial-grade Matcha to Redefine Your Daily Ritual

TheOther Introduces Master's Blend: A New Ceremonial-grade Matcha to Redefine Your Daily Ritual

Holiday Vodka, Crafted in Italy, Celebrates Launch in New York City

Holiday Vodka, Crafted in Italy, Celebrates Launch in New York City

From Imposter Syndrome to 5000 U.S. Stores: Koko & Karma Founder Returns to BevNET with a Breakout Year

From Imposter Syndrome to 5000 U.S. Stores: Koko & Karma Founder Returns to BevNET with a Breakout Year

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
© 1996 – 2025 BevNET.com® Terms of Use Privacy Policy
Back
03/11: Introducing...Nombase! 03/13: Expo West Roundup: Standout Products & Trends from Key Decision Makers 03/20: Growing at Retail: What Does Smart Growth Look Like? 03/27: Smart Demos, Steady Growth. A Cost-Effective Strategy for Retail.
View Community Call Calendar
An error has occurred. This application may no longer respond until reloaded. Reload 🗙