• Nosh
  • Brewbound
  • Taste Radio
  • Nombase
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider
Login Become an Insider

Features

  • BevNET Live: June 10+11
  • Award Nominations
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • Submit Product
      Add Your Product to Our Free Database
    • Spirit Awards 2025
      Submit Your Nominations
    • Buyer’s Guide Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Nombase
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Nombase CPG Directory
      Database of Suppliers & Service Providers
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2024 Industry Awards
    • Industry Buyer’s Guides
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Elevator Talk
      Watch Emerging Brands Pitch
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team
    • Charter Members
      Thank You to Our 1200+ Members!

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live: June 10+11
  • Best of 2025
  • Jobs
  • Investment
  • Retail
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

A Very Rock n' Roll Holiday: FEW Spirits Releases Icons of Rock Collection Featuring Whiskey Collabs with Legends of Modern Rock

info_outline PRESS RELEASE posted by FEW Spirits

Oct. 21, 2024 at 1:20 pm

X LinkedIn Reddit Facebook Email
Report Press Release
FEW SpiritsPaul HletkowhiskeybourbonLTOAmerican whiskeyChicagocollaborationcollarcollection
Spirits CompaniesSupplier & Service Provider
  • image-01

Collection includes partnerships with The Smashing Pumpkins, Alice In Chains, and Black Rebel Motorcycle Club

EVANSTON, IL (OCTOBER 21, 2024) - FEW Spirits, the Evanston, IL distillery unapologetically experimental in its whiskey production that has grown to national prominence in part through its work with some of modern rock’s biggest names, announces today that for the first time three of its collaborations are available in a single collection.

The FEW Spirits Icons of Rock Collection features Motor Oil Whiskey, the brand’s collaboration with indie darlings Black Rebel Motorcycle Club; All Secrets Known, released in partnership with Seattle grunge legends Alice In Chains; and The Smashing Pumpkins Bourbon, which sees FEW team up with its Chicagoland neighbors, The Smashing Pumpkins.

The FEW Spirits Icons of Rock Collection is available to eligible shipping states exclusively through FEW’s direct-to-consumer channel and retails for $149.99.

The whiskeys:

  • FEW Motor Oil: Featuring label art inspired by Black Rebel Motorcycle Club’s logo, every bottle of FEW Spirits Motor Oil Whiskey is a blend of three whiskeys: FEW Bourbon finished in rum barrels, FEW Bourbon finished in vermouth barrels, and a mesquite-smoked wheat whiskey. The result is full-flavored and complex - grassy and sweet from the rum barrel; herbaceous, bitter and vegetal notes from the vermouth barrel; and heavy mesquite smoke that evokes winding back roads, long stretches of highway, and pit stops at roadside barbecue joints of West Texas. The blend was proofed and bottled at a very rock n’ roll 101.
  • FEW All Secrets Known: The name is a reference to the title of track one on Alice In Chains’ fourth studio album Black Gives Way To Blue, which has sold more than 1 million copies worldwide. For this special whiskey, FEW Bourbon is finished for six months in tequila barrels and bottled at 101 proof (50.5% ABV). Bold, sweet, and spicy bourbon top notes are accentuated by grassy agave undertones. 
  • FEW The Smashing Pumpkins Bourbon: The 93-proof bottling is FEW’s signature straight bourbon, aged four years, and cut to bottling strength using Midnight Rose black tea from Madame Zuzu’s Emporium, the independent, boutique tea shop run by The Smashing Pumpkins frontman Billy Corgan and his wife, entrepreneur Chloé Mendel Corgan. The bourbon, like the band, is a singular experience. Bright aromas of rose water and ripe honeydew melon peek out above more familiar vanilla and caramel. On the palate, fans of FEW whiskeys will recognize signature bold, sweet and spicy bourbon notes, along with flavors of rose water, sandalwood, caramel, vanilla, and black tea all backed by a full body and long finish.

Said FEW Spirits founder and master distiller Paul Hletko, “I think the common thread between what we do at FEW and what these incredible artists do through their music is a willingness to chart your own course. Sometimes, if not most of the time, that means going well against what everyone else is telling you to do. It’s that spirit of defiance and self-reliance that has always drawn me to bands like Black Rebel, Alice In Chains, and The Smashing Pumpkins. And the truth is, I’m much better at making whiskey than I’ll ever be at playing guitar. So if I can’t join these legends on stage, this is the next best thing.”

About FEW Spirits

A grain-to-glass distillery embracing innovation since 2011, FEW Spirits produces award–winning craft whiskey in a tucked away alley located in Evanston, IL, a historical town where Prohibition lasted until 1972. Founder & Master Distiller Paul Hletko changed the future of Evanston when he opened FEW Spirits Distillery, the first (legal) alcohol-production facility of any kind to ever open there. Since, he’s collaborated with rock stars, employed experimental distillation and proofing methods, and more.

Hletko always knew he wanted to make craft spirits — produced in the local Chicago area — that offered something that broke the rules of traditional whiskey making and offered something rare and different. Living in Evanston, a town that was prime for change after being dry for four decades post the repeal of prohibition, Paul felt it was the perfect home and backdrop for FEW and the brand. Deeply integrated into the brand story, both Evanston and Chicago are crucial elements of the FEW DNA and its inspiration. From its liquid, created from locally grown or sourced ingredients, to the look & feel of the label design, which pays homage to the 1893 World’s Fair in Chicago — FEW is the true definition of a local Illinois craft spirit.

###

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the food and beverage industry. Join our community and stay ahead with exclusive insights from BevNET and Nosh.

Get Started

Already an Insider? Log In


Latest News

Soft Volumes Lead to Slower Non-Alc Beverage Sales in June

Soft Volumes Lead to Slower Non-Alc Beverage Sales in June

Sazerac Moves Spirits, RTD Portfolio to Reyes in Colorado

Sazerac Moves Spirits, RTD Portfolio to Reyes in Colorado

YTD 2026 Beverage Performance and Trends – 3Tier Beverages via NIQ

YTD 2026 Beverage Performance and Trends – 3Tier Beverages via NIQ

SPONSORED POST
Connecting Benefits with Flavor to Build Trust in Functional Beverages

Connecting Benefits with Flavor to Build Trust in Functional Beverages

Marketplace

BevSnax - Do you need help with sales in New York State ?

BevSnax - Do you need help with sales in New Yo...

View All|Post a Listing

Featured Jobs

Packaging Manager - Guilford Hall Brewery

Packaging Manager - Guilford Hall Brewery

Regional Account Manager- Northeast - D&V International

Regional Account Manager- Northeast - D&V Inter...

Brand Representative - Baton Rouge/Lake Charles Area, LA - Good Boy Vodka

Brand Representative - Baton Rouge/Lake Charles...

Sales Support Intern - MOTH Drinks Ltd

Sales Support Intern - MOTH Drinks Ltd

Director of Sales-Texas - Ranch20 Spirits

Director of Sales-Texas - Ranch20 Spirits

Accounting Manager - Marble Brewery

Accounting Manager - Marble Brewery

View All Jobs|Post a Job

More News

Top Dog Cocktails Makes $1.3M Investment In Flamboyant Water To Fuel RTD, Caribbean Expansion

Top Dog Cocktails Makes $1.3M Investment In Flamboyant Water To Fuel RTD, Caribbean Expansion

Mid-Year Snapshot: Promo Pricing Pushes Sports Drinks Ahead

Mid-Year Snapshot: Promo Pricing Pushes Sports Drinks Ahead

Taste Radio: What Did It Take to Make MadeGood Great?

Taste Radio: What Did It Take to Make MadeGood Great?

New Insider Benefit: BevNET & Nosh Data Reports in Partnership with Calebrate

New Insider Benefit: BevNET & Nosh Data Reports in Partnership with Calebrate

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Packaging Technician - Wilding Brands - Wilding Brands
  • Brewer - Russian River Brewing Comapny - Russian River Brewing Comapny
  • Brewer - Old Schoolhouse Brewery - Old Schoolhouse Brewery
  • Brewer - Stillfire Brewing - Stillfire Brewing
  • Packaging Operator - Tonewood Brewing - Tonewood Brewing
  • Outside Sales Representative - Valor Peak Distillery - Valor Peak Distillery
  • Packaging Manager - Guilford Hall Brewery - Guilford Hall Brewery
View All Post a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. Soft Volumes Lead to Slower Non-Alc Beverage Sales in June
  2. Sazerac Moves Spirits, RTD Portfolio to Reyes in Colorado
  3. YTD 2026 Beverage Performance and Trends – 3Tier Beverages via NIQ
  4. Top Dog Cocktails Makes $1.3M Investment In Flamboyant Water To Fuel RTD, Caribbean Expansion
  5. Mid-Year Snapshot: Promo Pricing Pushes Sports Drinks Ahead
  6. Taste Radio: What Did It Take to Make MadeGood Great?
  7. New Insider Benefit: BevNET & Nosh Data Reports in Partnership with Calebrate
  1. Outlaw Light Beer Broadens Southern California Footprint Through New Partnerships
  2. Lumen Launches Nationwide at Sprouts, Debuting Exclusive Cocolada Flavor of Its Award-Winning Sparkling Protein Drinks
  3. Layn Natural Ingredients to Highlight Monk Fruit Decoction Solutions at IFT FIRST 2026
  4. BioVivo Science Celebrates One Year of Growth, Manufacturing Excellence, and U.S.-Made Botanical Innovation at IFT FIRST
  5. The Spice & Tea Exchange Targets Pennsylvania for Continued Franchise Growth
  6. Maui Brewing Co. Debuts Maui Light NA, a Crisp Non-Alcoholic Brew with a Hint of Lime
  7. Iron Heart Canning Expands to Texas
  1. Sazerac Moves Spirits, RTD Portfolio to Reyes in Colorado
  2. Top Dog Cocktails Makes $1.3M Investment In Flamboyant Water To Fuel RTD, Caribbean Expansion
  3. New RTDs From Vodkade, Wild Tide, E-40 and More
  4. Zero Proof Playbook: Soft Bar On What Sustains A Non-Alc Third Space
  5. M&A Activity For Scaled RTD Brands Expected to Ramp Up
  6. Columbia Distributing Adds 850k Cases of Wine and Spirits As RNDC Deal Closes
  7. Hugo’s Cocktails Takes Its Bartender-Crafted RTDs To New Markets
  1. Reyes to Add Sazerac’s Traditional Spirits & RTD Portfolio in Colorado
  2. Brewbound Live Returns to LA This December: Allagash’s Rob Tod & Celine Frueh to Give Keynote Address
  3. YTD 2026 Beverage Performance and Trends – 3 Tier Beverages
  4. Deschutes Plots Post-Costco Lager Strategy as Owned Brands Grow
  5. Top Dog Cocktails Fuels RTD Expansion, Caribbean Distribution With $1.3M Investment In Flamboyant Water
  6. Off-Premise Bev-Alc Sales Reverse Course Before 4th; Spirits, RTDs Remain Bright Spots, per Circana Weekly Scans
  7. World Cup Yet to Combat Accelerated Q2 Declines in Off-Premise, per Bump Williams
View All|Submit News

Promoted PR Posts

Paramount Coffee Debuts Joe Knows Coffee Cold Brew: It's Not Your Average (Cup of) Joe

Paramount Coffee Debuts Joe Knows Coffee Cold Brew: It's Not Your Average (Cup of) Joe

The Vitamin Shoppe to Add Shakeology by BODi in Retail Locations Nationwide

The Vitamin Shoppe to Add Shakeology by BODi in Retail Locations Nationwide

Twisted Alchemy’s 100% Cold-Pressed Watermelon Juice Named Exclusive Ingredient for Hilton’s 2026 Summer Cocktail LTO

Twisted Alchemy’s 100% Cold-Pressed Watermelon Juice Named Exclusive Ingredient for Hilton’s 2026 Summer Cocktail LTO

Mingle Mocktails Expands Functional Line with Two Summer SKUs Built on Proven Momentum

Mingle Mocktails Expands Functional Line with Two Summer SKUs Built on Proven Momentum

Costa Rica’s NICOYA Rum Awarded 95 and 93 Points, Both Best Buy, by Wine Enthusiast

Costa Rica’s NICOYA Rum Awarded 95 and 93 Points, Both Best Buy, by Wine Enthusiast

Former Jade Leaf Matcha Founders Launch Mindful Drops for Calm Focus, Nervous System Support & Stress Support

Former Jade Leaf Matcha Founders Launch Mindful Drops for Calm Focus, Nervous System Support & Stress Support

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
BevNET CPG Media Logo

BevNET is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase
An error has occurred. This application may no longer respond until reloaded. Reload 🗙