Equator Coffees and Steeped Coffee Announce the launch of Equator’s Cold Brew Blend in Steeped Brew Bags

For Immediate Release

Equator Coffees Launches Cold Brew Blend in Steeped Brew Bags for Effortless Cold Brew at Home

Equator Coffees introduces a convenient, eco-friendly way to enjoy their signature Cold Brew Blend at home, with no equipment required—just steep, chill, and savor.

Santa Cruz, CA and San Rafael, CA [Sept 9, 2024] – Equator Coffees and Steeped Coffee are excited to announce the launch of Equator's Cold Brew Blend in Steeped Brew bags.  Perfectly designed for cold brew lovers, this new product brings the rich, smooth flavors of Equator’s signature Cold Brew Blend into an easy-to-use, eco-friendly format. Simply steep for 12-24 hours and enjoy the perfect cold brew—no equipment required.

“As always, Equator is committed to making coffee approachable and accessible, while staying true to our values of sustainability and quality,” said Shelby Colley, Head of Marketing at Equator Coffees. “Partnering with Steeped Coffee allows us to offer our customers a convenient and sustainable way to enjoy cold brew at home, without compromising on the experience they’ve come to love. We’re thrilled to introduce this product, which aligns with our mission to deliver exceptional coffee with a positive impact on both people and the planet.”

Josh Wilbur, Founder and CEO of Steeped Coffee, shared his excitement about the partnership: “We are absolutely thrilled about our collaboration with Equator Coffees. With our eco-friendly brewing method and Equator’s exceptional coffees, we’re excited to offer an authentic specialty coffee experience that not only delivers premium taste, but also leaves a positive impact on the planet. Together, we’re brewing a brighter, more sustainable future.”

Equator’s Cold Brew Blend in Steeped Brew Bags is now available for purchase on equatorcoffees.com and will be coming soon to Amazon.

About Equator Coffees:

In 1995, Equator Founders Helen Russell and Brooke McDonnell began their values-driven path, roasting coffee in a Marin County, CA garage. Possessing an obsessive commitment to green coffee sourcing and unparalleled roasting expertise, Helen and Brooke have committed over 29 years to sustainable and fair trade coffee practices all in the name of creating a remarkable coffee experience for consumers. Today, Equator Coffees is a retail and wholesale coffee roaster and coffee farm owner with twelve retail cafes throughout California—from Marin County to San Francisco to Oakland and beyond. Throughout the years, Equator Coffees has spearheaded industry-leading sourcing and roasting practices, and has forged progressive partnerships with Michelin-starred chefs, specialty grocers, tech campuses, and more. Women-owned, LGBTQ-founded and an early adopter of Fair Trade certification, Equator Coffees is the first California coffee roaster to achieve B Corp Certification.

About Steeped Coffee:

Based in Santa Cruz, California, Steeped Coffee is a Certified B Corp and Benefit Corporation helping to make great-tasting craft coffee more accessible, more ethical, and more sustainable through its patent-pending Steeped Brewing Method. The proprietary method brews coffee similarly to tea in pre-portioned compostable coffee bags, allowing coffee lovers to enjoy a delicious cup of coffee anytime, anywhere. Licensed to hundreds of the top specialty roasters around the globe, the Steeped Brewing Method is the easiest way to make a perfect cup of coffee by simply adding water without pods, plugs, or expensive equipment. Welcome to Coffee Simplified. 

Media Contacts:

Equator Coffees

Shelby Colley

800-809-7687

Steeped Coffee

Vicki Jakubovic

973-519-8926