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BevNETPress Releases

Hendrick’s Gin Brings Back Fan-Favorite MIDSUMMER SOLSTICE

info_outline PRESS RELEASE posted by Hendrick's Gin

Oct. 23, 2024 at 12:29 pm

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Hendrick’s Gin Brings Back Fan-Favorite MIDSUMMER SOLSTICE 

Originally launched five years ago, Hendrick’s is re-releasing the limited edition gin as a highly-coveted holiday treasure 

NEW YORK CITY (BY WAY OF GIRVAN, SCOTLAND) – OCTOBER 22, 2024: This holiday season, Hendrick’s Gin is giving imbibers the greatest gift of all by resurrecting its most beloved limited release: MIDSUMMER SOLSTICE, a gin inspired by the abundant aromas of flowers in full midsummer bloom. 

First released in 2019 as the debut expression from Master Distiller Lesley Gracie’s Cabinet of Curiosities, MIDSUMMER SOLSTICE saw immediate success on its own, earning the rank of the No. 5 super-premium gin in the world during its debut year.1 As with all releases from the Cabinet of Curiosities, the sun eventually set on MIDSUMMER SOLSTICE in 2021 when it was put back into Lesley’s mystical Cabinet of Curiosities to remain there forever more. However, in the days and years since, gin lovers have scoured all corners of the globe for another taste, and now, the spirit is returning for a limited time to add a special sparkle to festive cocktails all season long. 

“I was humbled by how well Hendrick’s MIDSUMMER SOLSTICE was received and how many fans have asked for its return,” said Lesley Gracie. “While many know it as MIDSUMMER SOLSTICE, it still holds a special place in my heart as the gin I originally made for my dear friend Duncan who got married on Midsummer’s Day. As a gift, I created several bottles of this special gin, hand-selecting each floral essence to capture the sensory powers of the solstice when flowers are in full bloom.” 

Hendrick’s MIDSUMMER SOLSTICE is inspired by nature’s true summer solstice, when the Earth is tilted maximally toward the sun, peaking the abundant aromas of flowers in full bloom. This deeply floral gin coupled with Hendrick’s unmistakable essence of cucumber and rose captures the aromatic intensity of a midsummer day, making it a delightful addition to any winter night. 

“If you’re looking for a special holiday gift for the gin lover in your life, look no further than Hendrick’s MIDSUMMER SOLSTICE, which was created for one of life’s greatest celebrations,” said Vance Henderson, Hendrick’s National Ambassador. “In fact, for sumptuous soirees, the MIDSUMMER Spritz will delight even the most curious cocktail connoisseurs.” 

In full bloom for the holiday season and gracing shelves in fittingly floral gift packs, Hendrick’s MIDSUMMER SOLSTICE will be available exclusively in the U.S. while supplies last. But hurry, eager Hendrick’s fans who have called for its return will likely snap up all the bottles before the iconic ball drops to usher in the New Year. 

For further information, follow Hendrick’s on social media @hendricksgin. 

HENDRICK'S GIN MIDSUMMER SOLSTICE GIN, 43.4% ALC/VOL. ©2024 BOTTLED BY WILLIAM GRANT & SONS, LTD. IMPORTED BY WILLIAM GRANT & SONS, INC, NEW YORK, NY. DRINK THE UNUSUAL RESPONSIBLY. 

### 

Hendrick’s MIDSUMMER SOLSTICE Tasting Notes: 

Nose 

Juniper adorned to perfection with fragrant zest and deeply floral character. Initial brightness melts to reveal hidden undertones of orange blossom and an alluring exotic ripeness. 

Palate 

A bloom of lush flora melts to reveal the unmistakable Hendrick’s House style; juniper, subtle spice, and a mellow floral finish which luxuriates on the palate, eventually giving way to crisp cucumber and the signature rose whisper. 

Hendrick’s MIDSUMMER Spritz 

Hendrick’s MIDSUMMER SOLSTICE is at its most wondrous when sipped as a simple spritz, enabling bubbles to ‘capture’ the floral essences, levitating them to the surface whereupon they burst toward the olfactory senses, yielding a delectable aroma that when tasted offers a stunning union of refreshing lightness and complexity and an alluringly long finish that’s underpinned by our signature notes of rose and cucumber. 

Ingredients: 

  • 1½ parts Hendrick’s MIDSUMMER SOLSTICE 
  • ¼ part Elderflower Liqueur 
  • ¼ part Fresh Lemon Juice 
  • Top with Sparkling Wine 

Method: 

  • Fill a wine glass with ice. 
  • Combine ingredients and churn gently. 
  • Garnish with a cucumber and orange slice. 

ABOUT LESLEY GRACIE

Lesley Gracie is the master distiller at Hendrick’s Gin. With a background in chemistry, Lesley’s genius lies in her fascination with flavors and how they work together. She visualizes flavors as shapes and seeks to create a round, balanced expression in all of her elixirs. In 1999, Lesley was approached by the great grandson of William Grant, Charles Gordon, to create an ‘ultra-premium’ gin which was to become Hendrick’s. Lesley was appointed as the master distiller and went on to spearhead the development of this most unusual gin which is responsible for the creation of all of Hendrick’s subsequent liquid innovations. Over the past two decades, Lesley Gracie has amassed an array of botanicals, distillates and experimental liquids which are housed in a locked cabinet – known as the Cabinet of Curiosities – in her laboratory at the Hendrick’s Gin Palace. In 2018, she was awarded 'Gin Distiller of the Year' by the World Gin Awards in recognition of her ground-breaking work. In 2021, she was inducted into the Gin Magazine Hall of Fame in honor of her contributions to the gin world and her record of continually crafting new, innovative expressions that push the boundaries of gin creation. 

ABOUT HENDRICK’S GIN 

Hendrick’s is a deliciously super premium gin, made with a number of unusual twists. To deliver a most curious and delightfully unique flavor, Hendrick’s combines a distinct blend of 11 botanicals, as well as the signature infusions of cucumber and rose petals, producing a wonderfully refreshing gin with a delightfully unique aroma. Hand crafted in Scotland in miniscule batches by William Grant & Sons, Hendrick’s is the only gin that uses a marriage of spirits from both a Carter-Head and Copper Pot Still, a combination that produces a divinely smooth gin that has both the required character and balance of subtle flavors. Hendrick’s Gin has an ABV of 44% and an SRP of $34.99. Please drink the unusual responsibly. 

ABOUT WILLIAM GRANT & SONS 

William Grant & Sons Holdings Ltd. is an independent family-owned distiller headquartered in the United Kingdom and founded by William Grant in 1887. Today, the global premium spirits company is run by the fifth generation of his family and distills some of the world’s leading brands of Scotch whisky, including Glenfiddich®, The Balvenie® range of handcrafted single malts and the world’s third largest blended Scotch, Grant’s®, as well as other iconic spirits brands such as Hendrick’s® Gin, Sailor Jerry® Spiced Rum, Tullamore D.E.W.® Irish Whiskey, Monkey Shoulder® Blended Malt Scotch Whisky and Drambuie® Scotch Liqueur. 

Founded in 1964, William Grant & Sons USA is a wholly-owned subsidiary of William Grant & Sons, Ltd. and features one of the fastest growing spirits portfolios in the US with brands including Glenfiddich, The Balvenie, Hendrick’s Gin, Sailor Jerry Spiced Rum, Tullamore D.E.W. Irish Whiskey, Drambuie, Milagro Tequila, Silent Pool Gin, Grant’s, Hudson Whiskey, Gibson’s Finest, Monkey Shoulder, Clan MacGregor, Reyka Vodka and Solerno Blood Orange Liqueur. For more information on the company and its brands, please visit @williamgrantusa on Instagram and Facebook.

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