Pitt, Perrin, and Péters Unveil Newest Cuvée: Champagne Fleur de Miraval ER4

The Fourth Edition continues to embody the artistic vision and ambition from the only Maison exclusively devoted to Rosé Champagne.

New York, NY | Champagne Fleur de Miraval, renowned for its pioneering techniques and the only Maison dedicated exclusively to the art of making Rosé Champagne, exemplifies the craftsmanship, creativity, and passion of its founders Brad Pitt, Famille Perrin, and Rodolphe Péters. Today, the Maison proudly unveils its newest cuvée, ER4 (Exclusivement Rosé 4). Showcasing generations of winemaking prowess, this statuesque expression marries the rich characteristics, texture, and aromas of mature Blanc de Blancs Grand Cru with the fresh, juicy essence unique to young Pinot Noir rosé.

Produced in le Mesnil sur Oger – the kingdom of Chardonnay and heart of Côte des Blancs, which has the chalkiest soil in the entire Champagne region – Champagne Fleur de Miraval is deeply enriched by a legacy of innovative thinking and winemaking expertise. “The idea for this Maison emerged from a meeting of the minds between Brad Pitt and our family. Brad Pitt is an incredible artist whose dedication to his craft matches our family's dedication to the art of winemaking, and we previously bridged the realms of wine and art with our introduction of Miraval Côtes de Provence Rosé in 2012. Together, with Rodolphe Péters, whose roots in the heart of Champagne span six generations mastering Chardonnay from calcareous soil in the region, we take great pride in our creation within the offerings of Champagne Fleur de Miraval and our newest cuvée,” says Marc Perrin of Famille Perrin.

Building upon the success of its earlier editions, Champagne Fleur de Miraval ER4 showcases its exceptional terroir and benefits from the world-renowned skill and expertise of the Perrin family with rosé wine, combined with the mastery of the Péters family with Blanc de Blancs Grand Cru wine from the Côte des Blancs.

“We are committed to ensuring that each expression in the Champagne Fleur de Miraval ER series reflects our signature house-style and our dedication to producing unparalleled Rosé Champagne. We achieve this through the careful balancing of our Perpetual Reserve and Remise en Cercle Chardonnay, blended harmoniously with Pinot Noir from the Premier Cru of Vertus, vinified as an infusion Rosé. Champagne Fleur de Miraval ER4 upholds our ambitious vision to produce the world’s most exclusive and meticulously crafted Rosé Champagne. This highly gastronomic wine is an authentic embodiment of luxury, excellence, and innovation,” says winemaker Rodolphe Péters.

Champagne Fleur de Miraval ER4 Winemaker Summary

The wine is a blend of 75% Chardonnay and 25% Pinot Noir that combines the intensity of Côte des Blancs Grands Crus with the depth of its Perpetual Reserve and the complexity of its Remise en Cercle. The wine’s mineral expression from aged Chardonnay is beautifully enhanced by the vibrant energy of young Pinot Noir, offering elegant aromatics and finesse.

With a brilliant rose petal hue, fine bubbles, and a complex aromatic spectrum featuring dried fruits, candied citrus, roasted hazelnuts, and sweet spices, ER4 delivers a vibrant, fresh, and elegant mouthfeel. Its juicy, fleshy texture reveals notes of ripe melon, candied grapefruit peel, and kalamansi, all balanced by a long, chalky finish, typical of Le Mesnil-sur-Oger.

Aged on lees for four years, and disgorged in December 2023, ER4 is dosed between 5 and 6 grams. The density, balance, and length of ER4 exemplifies the art of an extraordinary Rosé Champagne.

To commemorate the global launch of Champagne Fleur de Miraval ER4, two magnum bottles signed by all three founders will be auctioned off – one in New York and one in Paris – to support meaningful charities. Proceeds from the New York auction will support Wine on Wheels, a non-profit organization started by esteemed sommelier, Yannick Benjamin, with a purpose to raise funds to empower people with disabilities.

Champagne Fleur de Miraval ER4 (SRP: $300 / 750ML), already garnering acclaim from prestigious wine industry media including being awarded 97 points from James Suckling and 95 points from Wine Spectator, will be distributed in limited quantities across the United States. It will be available for purchase at the nation’s leading fine wine and spirits retailers and featured in prestigious restaurants. For more information, please visit us online at fleurdemiraval.com/en/ and follow @fleurdemiraval on social media.

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ABOUT MIRAVAL

Chateau Miraval is an estate in the south of France and home to one of Provence's finest rosés. The estate consists of a historic château, acres of land planted with vines, olive trees, and pines, and a recently reimagined, state-of-the-art music studio, Miraval Studios, where artists are invited to become inspired and to create. Miraval's wines have been acclaimed by critics since its launch in 2012, quickly becoming one of the region's leading rosé brands and a global symbol of the cool, accessible luxury associated with the French Riviera lifestyle. Miraval is an authentic rosé crafted by fifth-generation winemaking expert, Famille Perrin, in the heart of Provence where natural beauty reigns. The marriage of the château, the people, and the surrounding terroirs leads to an inspiring, creative, interconnected, and harmonious environment of wine, music, food, and culture. Miraval Côtes de Provence Rosé, Studio by Miraval, and Muse de Miraval represent the creative collaboration and artistic vision between Brad Pitt and Famille Perrin.

With the success of Miraval's Provençal rosés, the Pitt and Perrin families were inspired to partner on a new joint venture with Rodolphe Péters, of the Pierre Péters champagne legacy. Combining craftsmanship, passion, and creativity in the pursuit of beauty and the unexpected, the '3P' (Pitt, Perrin, Peters) sought to create the ultimate expression of rosé champagne. The result was Fleur de Miraval, the first Champagne House exclusively dedicated to the art of producing rosé champagne, and two groundbreaking cuvées - ER (Exclusivement Rosé) and Petite Fleur, each distinct yet reflective of the signature Fleur de Miraval House style.

ABOUT CAMPARI AMERICA

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