Skip to main content
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase
  • CPG Jobs
  • Newsletter
  • Join Slack
  • Podcasts
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider
Login Become an Insider

Features

  • BevNET Live LA: Dec. 6-8
  • Award Nominations
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • BevNET Best of 2026 Awards
      Submit Your Nominations
    • BevNET 2026 Spirits Awards
      Submit Your Nominations
    • Annual CPG Awards
    • Submit Product
      Add Your Product to Our Free Database
    • Industry Showcase Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Nombase
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Nombase CPG Directory
      Database of Suppliers & Service Providers
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2025 Industry Awards
    • Industry Showcases
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Elevator Talk
      Watch Emerging Brands Pitch
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live: Dec. 6-8
  • Jobs
  • Investment
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
  • 2026 Awards
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

New Riff Relaunches Winter Whiskey for the Holidays

PRESS RELEASE posted by New Riff Distilling

Nov. 22, 2024 at 11:09 am

XLinkedInRedditFacebookEmail
Report Press Release
Spirits Companies
  • image-01

Newport, KY (Nov. 22, 2024) - - - New Riff Distilling will deck the halls — and shelves — this holiday season with the rerelease of its Winter Whiskey, a Kentucky Straight Bourbon Whiskey made with malted oats and chocolate malt. The Newport distillery’s seasonal stunner first debuted in 2020 as an innovative riff on bourbon bearing beloved, nostalgic holiday flavors.

"Winter Whiskey offers a classic bourbon foundation of clean, sweet corn, enhanced with layers of malty, nutty and dark chocolate flavors,” said Master Distiller Brian Sprance. “Inspired by years of brewing expertise, Winter Whiskey reimagines the essence of a classic oatmeal stout, creating a non-traditional, one-of-a-kind bourbon.” 

The unique mashbill is made up of 65% corn, 20% malted oats, 7% pale ale malt, 5% steel cut raw oats and 3% chocolate malt. Winter Whiskey is bottled in bond without chill filtration at 100 proof and aged at least four years.  

Winter Whiskey tastes like a conversation between the dry cocoa quality of the chocolate malt, a balanced amount of oak and a unique spicy quality distinct from that of rye. The finish dances away on the oaty spice, with hints of Belgian cocoa. Despite the suggestion of chocolate in the grains — and in the name — Winter Whiskey never turns sweet or cloying, tending to delicate dryness. 

"Winter Whiskey captures the comforting, familiar flavors of the season while staying true to our commitment to making distinctive, high-quality spirits,” Sprance said. 

Winter Whiskey has a suggested MSRP of $54.99 and will be available for purchase at the distillery gift shop beginning Friday, Nov. 29, at 11 a.m. EST. It will be available for online shipping and at retailers across the distillery’s distribution network in the coming weeks. 

New Riff (Newport, KY): 

Fiercely independent and unabashedly innovative: New Riff Distilling starts with time-honored sour mash methods and bottled-in-bond standards, creating new riffs on old traditions since 2014. Located in Northern Kentucky — the gateway to bourbon country — the independently-owned distillery produces award-winning bourbon, rye, single malt whiskey and gin. Bourbon and rye are also available in single barrel selections, and the distillery boasts a popular private barrel selection program offering quarter, half and full barrel picks complete with personalized labels. New Riff sources its water from an alluvial aquifer under the distillery, accessed via a 100’ deep private well and providing cold, clean and mineral-rich water perfect for whiskey making. The public-facing spaces in the distillery, renovated in 2023, include the Riff Shop with customizable gifting options and locally sourced artisan goods; and The Aquifer Tasting Room, located on the third floor of the distillery, featuring signature cocktails, flights, and pours of New Riff’s entire portfolio of award-winning spirits including rare, limited-edition, and distillery-exclusive releases. 

### 

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the food and beverage industry. Join our community and stay ahead with exclusive insights from BevNET and Nosh.

Get Started

Already an Insider? Log In


Latest News

Coca-Cola Tests Prebiotic Twist on Its Biggest Brands

Coca-Cola Tests Prebiotic Twist on Its Biggest Brands

KDP Gets Dirty With Soda Innovation, Flavor-Forward Energy SKUs

KDP Gets Dirty With Soda Innovation, Flavor-Forward Energy SKUs

Celsius Reveals Energy+ Hydration Line, Rockstar Rebrand

Celsius Reveals Energy+ Hydration Line, Rockstar Rebrand

SPONSORED POST
Innovation Moves Fast. Jel Sert Moves Faster. A Century of Proof.

Innovation Moves Fast. Jel Sert Moves Faster. A Century of Proof.

Marketplace

BevSnax - Do you need help with sales in New York State ?

BevSnax - Do you need help with sales in New York ...

View All|Post a Listing

Featured Jobs

Zone Manager - Greater Hartford CT - Brescome Barton

Zone Manager - Greater Hartford CT - Brescome Bart...

Austin TX - Grocery Chain Accounts Manager - DioniLife USA

Austin TX - Grocery Chain Accounts Manager - Dioni...

Austin TX - Trade Marketing Manager - DioniLife USA

Austin TX - Trade Marketing Manager - DioniLife US...

Brand Manager - Good Boy Vodka

Brand Manager - Good Boy Vodka

Head Brewer - BJ's Restaurants

Head Brewer - BJ's Restaurants

In-office Sales Rep - Studio TBD

In-office Sales Rep - Studio TBD

View All Jobs|Post a Job

More News

THE CPG INSIDER WEEKLY

THE CPG INSIDER WEEKLY

Settlement Reached in FTC’s Price Discrimination Lawsuit Against Southern Glazer’s

Settlement Reached in FTC’s Price Discrimination Lawsuit Against Southern Glazer’s

Hiyo Closes $20.8M Series B as Distribution Footprint Surges

Hiyo Closes $20.8M Series B as Distribution Footprint Surges

Surfside, Sun Cruiser Drive Prepared Cocktail Gains In Latest NIQ Scans

Surfside, Sun Cruiser Drive Prepared Cocktail Gains In Latest NIQ Scans

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Head Brewer - Finney Hospitality Group - Finney Hospitality Group
  • Senior Beer Sales Representative — NYC & Long Island - Yamada Trading Inc - Yamada Trading Inc
  • Territory Sales Representative – Colorado (Denver Metro) - Pure Madness Group - Pure Madness Group
  • Brewer - Aloha Beer - Aloha Beer
  • Production Brewer I or Production Brewer II - Fort George Brewery - Fort George Brewery
  • Natural Food + Grocery Whole Foods Market Key Account Manager - Austin, TX - Green Spoon Sales - Green Spoon Sales
  • Second Shift Packaging Team Lead - Hendler Family Brewing Company - Hendler Family Brewing Company
View AllPost a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. Coca-Cola Tests Prebiotic Twist on Its Biggest Brands
  2. KDP Gets Dirty With Soda Innovation, Flavor-Forward Energy SKUs
  3. Celsius Reveals Energy+ Hydration Line, Rockstar Rebrand
  4. THE CPG INSIDER WEEKLY
  5. Settlement Reached in FTC’s Price Discrimination Lawsuit Against Southern Glazer’s
  6. Hiyo Closes $20.8M Series B as Distribution Footprint Surges
  7. Surfside, Sun Cruiser Drive Prepared Cocktail Gains In Latest NIQ Scans
  1. 10+ Local Breweries Unite For Lone Tree Brewing GABF Pre-Party
  2. Craft Maltsters Guild Opens Registration For 2027 Malt Cup Submissions
  3. Living The Dream Brewing To Release Powder Run Pistachio Cream Ale
  4. NEWS: Waterloo Gin Launches “Pour Pink” in Partnership with Susan G. Komen this October
  5. Paramount Coffee Delivers “One Good Can of Coffee” With Its First Farm-Direct Cold Brew
  6. AccountTouch Announces Partnership with Andrews Distributing
  7. Botanic Tonics Introduces feel free Kava and feel free Functional Stick Packs at the 2026 NACS Show
  1. Settlement Reached in FTC’s Price Discrimination Lawsuit Against Southern Glazer’s
  2. Surfside, Sun Cruiser Drive Prepared Cocktail Gains In Latest NIQ Scans
  3. Martignetti Companies Adds 17 Markets As RNDC Deal Closes
  4. Stateside Brands Projects 4 Million Cases for Super Lyte in Year One
  5. Relaxation At The Center Of $300M Intoxicating Hemp Beverage Business
  6. Breakthru CCO Talks Backing Out of RNDC Deal, Priority Categories
  7. Seth Green’s Hellbent Cocktails Turned a Scrapped Robot Chicken Sketch Into A Brand
  1. Brewbound Live 2026: Charting Stone Brewing’s Future in a House of California Brands
  2. Feds’ Southern Glazer’s Bribery Probe Could Serve as ‘Template’ For Future Investigations
  3. Fall Chill Hits Beer Ordering in ‘Contractionary’ September Beer Purchasers’ Index
  4. Insider’s Week in Beer: 🥶 Pop-Tarts Turns Frosty on BuzzBallz Collab
  5. FTC Settlement Puts Southern Glazer’s Chain Pricing Under Watch
  6. Hiyo Closes $20.8M Series B as Distribution Footprint Surges
  7. Press Clips: People Moves at A-B, BrewDog & Molson Coors, the Walmart-ification of Kroger and More
View All|Submit News

Promoted PR Posts

AccountTouch Announces Partnership with Andrews Distributing

AccountTouch Announces Partnership with Andrews Distributing

Compound Solutions' OnoSweet Featured in On the Brightside, a New Feel-Good Soda for the Golden Hour

Compound Solutions' OnoSweet Featured in On the Brightside, a New Feel-Good Soda for the Golden Hour

Cultivate CPG Names Eric Baldwin Vice President of Sales – Albertsons

Cultivate CPG Names Eric Baldwin Vice President of Sales – Albertsons

Good Game by T-Pain Wins Energy Alternative Category in CSP’s 2026 Retailer’s Choice Best New Products Contest

Good Game by T-Pain Wins Energy Alternative Category in CSP’s 2026 Retailer’s Choice Best New Products Contest

Brause Launches at Harmons, Central Market, and Select BevMo Locations via UNFI UpNext

Brause Launches at Harmons, Central Market, and Select BevMo Locations via UNFI UpNext

Vita Pop Officially Launches in the U.S. with Kansas City Celebration at Rock Island Bridge

Vita Pop Officially Launches in the U.S. with Kansas City Celebration at Rock Island Bridge

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
BevNET CPG Media Logo

BevNET is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase