oo-Lah RTD Canned Cocktails Expands Distribution with Breakthru Beverage

VIRGINIA BEACH, VA — oo-Lah Cocktails, the premium ready-to-drink (RTD) canned cocktail brand, is marking a major milestone by expanding its distribution with a new partnership with Breakthru Beverage, just four months after launching in Virginia. Known for its high quality and consistency, Veteran-founded oo-Lah is now more accessible to consumers who crave refreshing, handcrafted and delicious cocktails.

Founded by United States Marine Corps veteran, Trevor Spiers and entrepreneur, Chris Klein, oo-Lah Cocktails was born from a passion for relaxation, adventure and the laid-back “kickback” lifestyle. With this new distribution partnership, the brand joins Breakthru’s portfolio of over 6,000 world-renowned wine, spirits and beer brands doing more than five billion annually in sales. 

"We are thrilled to partner with Breakthru Beverage to expand oo-Lah’s presence in our home state of Virginia," said Trevor Spiers, Founder of oo-Lah. "Our mission has always been to deliver the best-tasting RTD cocktails, and with Breakthru's expertise and robust distribution network, we’re excited to share our unique blends with more people."

oo-Lah’s debut lineup of premium cocktails includes four distinctive flavors that capture the essence of tropical relaxation and adventure:

- Island Girl: A balanced and refreshing blend of coconut, pineapple, orange, and rum that transports you straight to a beach getaway.

- The Big O: This coastal favorite lingers on the tongue with its smooth finish, similar to the notorious Orange Crush. This fun and sophisticated cocktail mimics fresh squeezed Florida Oranges, lemon-lime spritzes, a hint of Triple Sec and premium Vodka Spirits.

- Spicy Margarita: A bold and fiery twist on the classic margarita with zesty lime, spicy jalapeño, and premium tequila.

- Prickly Pear Margarita: A unique blend of prickly pear, kiwi, pear, and apple flavors, combined with premium tequila for an unforgettable margarita experience.

All oo-Lah Cocktails are crafted with clean spirits, lightly carbonated for a crisp finish and made with a proprietary blend of natural fruit flavors to ensure consistency and quality in every can. Whether you're relaxing by the pool, tailgating or enjoying a night out, oo-Lah Cocktails provides the perfect, hassle-free way to enjoy a premium drink.

"From the beginning, oo-Lah was about replicating the carefree, 'kickback' moments of a beach day,” said Chris Klein, Founder of oo-Lah. "We want our customers to experience the same feeling when they crack open a can of oo-Lah—like you're instantly transported to paradise."

With its new distribution in Virginia, oo-Lah is now available at select retailers across the state. The brand’s expansion aligns with its commitment to offering quality cocktails to an ever-growing audience.