Avid Vines Champions Excellence and Sustainability at PR%F Awards 2024

Austin, TX (January, 2025) — Avid Vines, a passionate importer of sustainably crafted, family-produced Champagnes, proudly announces its exceptional performance at the PR%F Awards 2024, held at the Palms Casino Resort in Las Vegas. This prestigious competition recognized Avid Vines’ portfolio for both quality and design, shining a spotlight on the unique craftsmanship and eco-conscious ethos behind the brand.

The PR%F Awards is one of the beverage industry’s most respected competitions. It uniquely pairs blind taste tests (Masked Tastings) with design evaluations (Unmasked Design Competitions), ensuring that winners are celebrated for both the excellence of their product and the visual appeal of their branding. The judging panel comprises nearly 100 leading beverage buyers representing restaurants, bars, hotels, casinos, airlines, cruise lines, retail stores, and distributors across the United States.

“The PR%F Awards represent a gold standard in the beverage industry,” Aferiat explains. “To win here is to gain validation from the very buyers shaping what consumers see on menus and shelves.”

The accolades garnered by Avid Vines’ portfolio speak volumes about the quality of these artisanal Champagnes:

• André Tixier and Fils Brut Rosé Champagne
• Silver Medal (Masked Tasting)
• Silver Medal (Unmasked Design Competition)
• Rafflin Lepitre Blanc de Blanc Champagne
• Gold Medal (Masked Tasting with outstanding 91 points)
• Gold Medal (Unmasked Design Competition)
• Best in Show (Champagne Category)
• Rafflin Lepitre Classique Brut Champagne
• Silver Medal (Masked Tasting)
• Gold Medal (Unmasked Design Competition)

Rafflin Lepitre Blanc de Blanc, which also took Best in Show for the Champagne category, earned high praise for its finesse and balance. Judges highlighted its bright acidity, delicate mousse, and harmonious finish.

Why It Matters

Winning at the PR%F Awards carries significant implications for Avid Vines and its clientele. For distributors and retailers, these accolades offer an assurance of quality and market appeal, supported by recognition from top industry professionals. For consumers, the awards reaffirm Avid Vines’ ability to deliver premium wines that are as thoughtfully crafted as they are delicious.

“Today’s wine drinkers want more than great taste,” says Aferiat. “They’re looking for authenticity, sustainability, and a story they can connect with. These awards validate that the Champagnes we offer check every box.”

The PR%F Awards win places Avid Vines in a competitive spotlight, positioning its portfolio as a must-have for beverage programs across the U.S. It also underscores a larger industry trend: the rising demand for sustainable, family-crafted wines. As consumers increasingly prioritize environmental and ethical considerations in their purchases, Avid Vines is poised to meet this shift with its commitment to eco-conscious Champagne production.

Looking Ahead

With these accolades in hand, Avid Vines aims to expand its reach, introducing more consumers and industry professionals to the unparalleled quality and heritage of its Champagnes. “This is just the beginning,” Aferiat notes. “We’re here to elevate the way people think about Champagne—its taste, its presentation, and its impact on the planet.”

About Avid Vines

Avid Vines is a U.S.-based importer of premium, certified organic champagnes from small, family-owned vineyards in France’s Montagne de Reims region. The brand is dedicated to promoting sustainable winemaking and offers high-quality champagnes made with minimal additives. Avid Vines ensures these wines maintain their authenticity and flavor through an exclusive chilled import process. Focused on wellness, authenticity, and connection, Avid Vines creates an elevated experience for customers, bringing the rich heritage and craftsmanship of French champagne directly to the U.S. market.