Login Become an Insider

Features

  • BevNET Live
  • Best of 2024 Awards
  • Spirits Awards
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • Content Calendar
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • Submit Product
      Add Your Product to Our Free Database
    • Best of 2025 Awards
      Submit Your Nominations
    • Spirit Awards 2025
      Submit Your Nominations
    • Community Call Topics
      Submit Questions & Topics for Future Calls
    • Buyer’s Guide Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Community Call
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2023 Industry Awards
    • Industry Buyer’s Guides
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
    • Supplier Finder
      Database of Suppliers & Service Providers
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Community Call
      Pressing Topics Impacting Businesses
    • Elevator Talk
      Watch Emerging Brands Pitch
    • Category Close-Up
      Dive into Major Food & Beverage Categories
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team
    • Charter Members
      Thank You to Our 1200+ Members!

Account

Login
  • Settings
Become an Insider
logo
Our Family of Brands
nosh brewbound taste-radionombase
  • BevNET Live
  • Jobs
  • Investment
  • Retail
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
logo
Our Family of Brands
nosh brewbound taste-radionombase
  • Login
  • Account image
    User Icon
  • Subscription:
    Manage Account Sign Out
  • close Subscribe
    Sign In
Become an Insider
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

New Year, New Flavors: True Citrus Launches Four New Lemonade Flavors

info_outline PRESS RELEASE posted by True Citrus

Jan. 28, 2025 at 3:50 pm

X LinkedIn Reddit Facebook Email
Report Press Release
true citrustrue lemonhydrationnew flavorspowdered drink mix
Non-Alcoholic Beverages
  • image-01

Baltimore, MD, January 28, 2025 – True Lemon, the No. 1 powdered drink mix brand made from simple, Non-GMO ingredients, is introducing new flavors this month, including Triple Citrus Lemonade, Passionfruit Lemonade, Mango Lemonade and Lemon Lime Lemonade. Just in time to help kickstart hydration goals, the new flavors aim to help consumers drink more water deliciously and stay happily hydrated. 

“Drinking more water inevitably tops the list of resolutions every year, and fortunately, True Lemon makes upping your water intake more attainable, with the addition of these refreshing new flavors. Staying mindful of drinking water now can also help make it an instinctive habit by the time warmer months roll around,” said Robert Cuddihy, CEO of True Citrus. “Each new flavor is a twist on our best-selling lemonade and combines both citrus and tropical fruits that we think consumers will love.” 

Made with only simple, clean, Non-GMO ingredients, the new flavors pack 50% of daily vitamin C value and have 10 calories per serving, one gram of sugar and no artificial sweeteners. Each combine the flavors of lemonade with fruity flavors for a fresh blend of citrus: 

  • Triple Citrus Lemonade: mixes lemon, lime, and orange for a trifecta of citrus flavor
  • Passionfruit Lemonade: adds a burst of sweet, tart, exotic flavor to traditional lemonade 
  • Mango Lemonade: blends the vibrant, sweet flavor of ripe mango with the tart, citrusy brightness of lemonade
  • Lemon Lime Lemonade: boasts the bright, zesty flavors of lemons and limes, and is deliciously tangy and refreshing, with a perfect balance of tart and sweet

The new flavors come in the same convenient, powdered stick format that consumers know and love and easily fit in a backpack, purse, picnic basket, car console, etc. It’s perfect to have on hand for any occasion when your water might need a little extra flavor. 

From January 28th to 29th, shoppers can use the code ‘ZESTYDUO’ to receive 40% off the Mango Lemonade and Lemon Lime Lemonade flavors at TrueCitrus.com. Visit the website to also to find out where you can buy these delicious new flavors, as well as the entire family of True Citrus products. 

About True Citrus

Based in Baltimore, True Citrus manufactures the True Citrus family of products, including True Lemon® and True Lime® Unsweetened Wedge Replacements, Lemonades, Limeades, Energy, Kids Drink Mixes and Seasoning Blends. All True Citrus products are made from proprietary formulas that capture an authentic, fresh-squeezed citrus taste and have no sugar or very low sugar. Made from only simple Non-GMO ingredients, all True Citrus products are 0 to 10 calories, and do not contain artificial sweeteners or gluten. True Citrus products are available at more than 45,000 retail stores, including Walmart, Target, Meijer, Albertsons, HEB, Kroger, Publix, Safeway, Shop-Rite, Stop & Shop Wegmans, and Weis, and other fine retailers, as well as on Amazon and at TrueCitrus.com. True Citrus products also are available for foodservice operations and commercial ingredient applications. 

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the food and beverage industry. Join our community and stay ahead with exclusive insights from BevNET and Nosh.

Get Started

Already an Insider? Log In


Latest News

Taste Radio: There’s Profit In Niche. A Lot Of It. Ask Dirty Sue.

Taste Radio: There’s Profit In Niche. A Lot Of It. Ask Dirty Sue.

Jones Soda Touts Double-Digit Q3, Congress Puts Hemp Line in Jeopardy

Jones Soda Touts Double-Digit Q3, Congress Puts Hemp Line in Jeopardy

BevNET Announces Nominees for ‘Best of 2025’ Awards

BevNET Announces Nominees for ‘Best of 2025’ Awards

SPONSORED POST
Babe Kombucha’s Hawaiian POG Triumphs at the World Kombucha Awards 2025.

Babe Kombucha’s Hawaiian POG Triumphs at the World Kombucha Awards 2025.

Marketplace

Private Label Drinks in Cans & Bottles - Beverage Specialists - mbabeverage.com

Private Label Drinks in Cans & Bottles - Bevera...

View All|Post a Listing

Featured Jobs

National Pricing & Data Analyst - Good Boy Vodka

National Pricing & Data Analyst - Good Boy Vodka

Key Account Manager - WA, OR, CA, AZ, CO, NV - Good Boy Vodka

Key Account Manager - WA, OR, CA, AZ, CO, NV - ...

Area Sales Manager - Columbus, OH - Good Boy Vodka

Area Sales Manager - Columbus, OH - Good Boy Vodka

Regulatory Compliance Manager - Tree House Brewing Company

Regulatory Compliance Manager - Tree House Brew...

Head of Foodservice Sales - PKN

Head of Foodservice Sales - PKN

Area Sales Manager - Philadelphia, PA - Good Boy Vodka

Area Sales Manager - Philadelphia, PA - Good Bo...

View All Jobs|Post a Job

More News

BUM Energy Expands Sales Team Ahead of Walmart, Target Rollouts in 2026

BUM Energy Expands Sales Team Ahead of Walmart, Target Rollouts in 2026

Keychain Nets New $10M, Launches Retailer AI Tool

Keychain Nets New $10M, Launches Retailer AI Tool

Tariffs Force Hard Decisions For Liquor Retailers

Tariffs Force Hard Decisions For Liquor Retailers

Taste Radio: Hemp Bevs Take A Hit. Trip Keeps Calm & Raises $40M.

Taste Radio: Hemp Bevs Take A Hit. Trip Keeps Calm & Raises $40M.

Beverage Industry Jobs

  • Senior Finance Manager - Tree House Brewing - Tree House Brewing
  • Area Sales Manager - Indianapolis, IN - Good Boy Vodka - Good Boy Vodka
  • Baking School Manager, Vermont - King Arthur Baking Company - King Arthur Baking Company
  • Regional Sales Director - Mid-Atlantic (OH, KY, WV, VA, PA, MD, DE, DC) - Good Boy Vodka - Good Boy Vodka
  • Regulatory Compliance Manager - Tree House Brewing Company - Tree House Brewing Company
  • Production Manager - Uncle Matt's Organic - Uncle Matt's Organic
  • Accounting Director/Controller - SIMPLi - SIMPLi
View All|Post a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. Taste Radio: There’s Profit In Niche. A Lot Of It. Ask Dirty Sue.
  2. Jones Soda Touts Double-Digit Q3, Congress Puts Hemp Line in Jeopardy
  3. BevNET Announces Nominees for ‘Best of 2025’ Awards
  4. BUM Energy Expands Sales Team Ahead of Walmart, Target Rollouts in 2026
  5. Keychain Nets New $10M, Launches Retailer AI Tool
  6. Tariffs Force Hard Decisions For Liquor Retailers
  7. Taste Radio: Hemp Bevs Take A Hit. Trip Keeps Calm & Raises $40M.
  1. A Look at Whipped Fusion: A Patent-Pending Recipe Shaking Up the Food & Beverage Industry
  2. Bardstown Bourbon Scales Centuries Through Latest Distillery Reserve Launch: Normandie Calvados Brandy Barrel Finish
  3. The Wait Is Over – Loca Loka Drops Its First Añejo Tequila
  4. Taking Vitamins Has Never Been Tastier, Thanks to Suja Organic's New Multivitamin Wellness Shots
  5. Electrolit Partners with Pro Soccer Player Timothy Weah as Official Hydration Sponsor for Upcoming Season
  6. Johnnie Walker Unveils the Next Chapter of Its Iconic 'Keep Walking' Global Campaign
  7. Craftwell Cocktails Cranberry Mule Wins Best Wine-Based Cocktail at 2025 Top Shelf Awards
  1. Tariffs Force Hard Decisions For Liquor Retailers
  2. San Francisco Bar Star Thad Vogler Aims to Disrupt RTDs With New Brand
  3. Banking on Mexican-Inspired Flavors, Brown-Forman Expands New Mix in The US
  4. Diageo Names Consumer Industry Veteran as New CEO
  5. Spirits: New RTDs From Yoju, Big Sipz, Tip Top and More
  6. Alcohol Industry Trade Groups Back Ban on Intoxicating Hemp Beverages
  7. Cannabis Drinks Could Become Key Alcohol Replacement, Per Report
  1. Monster’s 2026 Bev-Alc Slate: 1st Spirits RTD Just Vibe, Stunt Double Lager & 10% Beast Variants
  2. Brewbound Announces Nominees for 2025 Awards
  3. Rogue Update: Employees, Landlord Informed of Same-Day Closure; Hundreds of Thousands in Back Rent, Taxes Due
  4. Circana Weekly Scans: Bev-Alc’s Post-Holiday Retrenchment Strikes Again; Beer Records Smallest Swing
  5. Brewbound Live 2025 Full Agenda Now Available: Speakers from Highland Brewing, JuneShine, Athletic Brewing, New Belgium, Sunset Distributing & More
  6. Bev-Alc Retailers Grapple with Tariffs
  7. Insider’s Week in Beer: 🤓 Nerds Save Beer
View All|Submit News

Promoted PR Posts

NHL Superstar Nathan MacKinnon Joins Chilly Ones as Brand Ambassador

NHL Superstar Nathan MacKinnon Joins Chilly Ones as Brand Ambassador

AccountTouch Releases AI Insights: The New Way to Sell in Beverage-Alcohol

AccountTouch Releases AI Insights: The New Way to Sell in Beverage-Alcohol

Cheeky Cocktails Appoints Beverage Industry Veteran Scott Rosenbaum as Advisor

Cheeky Cocktails Appoints Beverage Industry Veteran Scott Rosenbaum as Advisor

KUL MOCKS Partners with Sprouts Farmers Market for Exclusive Seasonal Launch of Spiced & Sparkling Mocktails

KUL MOCKS Partners with Sprouts Farmers Market for Exclusive Seasonal Launch of Spiced & Sparkling Mocktails

KAGED Ignites Category Innovation with Pre-Workout MAX, the First Absorption-Driven, Tingle-Free Pre-Workout with Creatine

KAGED Ignites Category Innovation with Pre-Workout MAX, the First Absorption-Driven, Tingle-Free Pre-Workout with Creatine

BLK MGK Espresso Hemp Spirit: An Authentic Beverage Elixir

BLK MGK Espresso Hemp Spirit: An Authentic Beverage Elixir

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
© 1996 – 2025 BevNET.com® Terms of Use Privacy Policy
Back
03/11: Introducing...Nombase! 03/13: Expo West Roundup: Standout Products & Trends from Key Decision Makers 03/20: Growing at Retail: What Does Smart Growth Look Like? 03/27: Smart Demos, Steady Growth. A Cost-Effective Strategy for Retail.
View Community Call Calendar
An error has occurred. This application may no longer respond until reloaded. Reload 🗙