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BevNETPress Releases

Karma Water Revolutionizes On-the-Go Wellness With Launch of Probiotic And Energy Stick Packs

info_outline PRESS RELEASE posted by Karma Water

Feb. 26, 2025 at 11:06 am

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Karma WaterFunctional BeveragesStick PacksKarma Probiotic WaterKarma Energy WaterBeverage NewsCPG NewsCognizinProbioticsBC30
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Pittsford, NY– Karma Water, a pioneer in functional wellness beverages, is poised to disrupt the rapidly expanding stick pack market with the launch of its new Karma Probiotic Stick Packs and Karma Energy Stick Packs. This strategic expansion into the on-the-go format underscores Karma Water's commitment to providing innovative and convenient solutions for health-conscious consumers.

"The stick pack category is exploding, with U.S. sales exceeding $2 billion and experiencing a 52% surge in the past year," states Jeff Platt, President and Co-Founder of Karma Water. "This presents a significant opportunity for Karma to capitalize on consumer demand for portable and effective wellness solutions. Our new stick packs deliver the same premium ingredients and delicious flavors that have made Karma Water a trusted brand, now in a format perfectly suited for today's busy lifestyles."

Karma Probiotic Stick Packs: Fueling Gut Health On-the-Go Karma Probiotic Stick Packs feature 2 billion active cultures of patented BC30® probiotic per serving, promoting optimal digestive and immune function – a 10x increase compared to typical yogurt offerings. The formula is further enhanced with 100% of the daily recommended intake of six essential vitamins (A, E, B3, B5, B6, and B12). Available in refreshing Berry Cherry, Blueberry Lemonade, and Strawberry Lemonade flavors—making gut health more accessible and enjoyable than ever.

Karma Energy Stick Packs: Natural Energy & Cognitive Enhancement Karma Energy Stick Packs provide a clean energy boost with 150mg of caffeine derived from green tea extract, complemented by a blend of B vitamins. Each serving also includes Cognizin® Citicoline, a patented nootropic clinically shown to support enhanced mental focus and cognitive performance. These stick packs deliver 100% of the daily recommended value of nine essential vitamins (C, B1, B2, B3, B5, B6, B7, B9, and B12). Available in invigorating Raspberry Peach, Blueberry Watermelon, and Melon Dragonfruit flavors.

Karma: Redefining Wellness Through Innovation and Convenience Karma Stick Packs are meticulously formulated to meet the evolving needs of consumers seeking convenient and effective ways to prioritize their health and well-being. With just 20 calories per serving, all Karma products are non-GMO, gluten-free, vegan, and lactose-free, and are made without artificial colors, flavors, sweeteners, or preservatives. Now, those loyal to their own reusable bottles—or looking to cut back on single-use plastics—can enjoy the goodness of Karma in a sustainable, on-the-go format. Whether refilling a favorite tumbler or staying hydrated without the waste, Karma Stick Packs deliver functional wellness with every sip. Karma Stick Packs will be available for purchase on Amazon, at select retailers nationwide, and online beginning in March 2025 (SRP: $9.99). For those attending Natural Products Expo West in Anaheim, California (March 5-7), Karma Stick Packs will be available to sample at Karma Water’s booth (#3097, Hall C), offering an exclusive first taste before they hit shelves.

###

About Karma Water:

Karma Culture LLC, headquartered in Pittsford, N.Y., is the creator of Karma® Water, a naturally enhanced, flavored water powered by the patented Karma PushCap Technology. This innovative delivery system preserves the potency of key active ingredients until the moment of consumption. Established in 2011, Karma® Water delivers superior levels of vitamins, probiotics, and antioxidants, and is a recognized leader in the immune support category. The company offers two distinct product lines: Karma Energy Water and Karma Probiotic Water, each meticulously crafted to provide targeted wellness benefits. Karma® Water is distributed nationally through major retailers such as Walmart, Target, Wegmans, and Amazon. Karma® Water is committed to providing high-quality, innovative products that empower consumers to live healthier lives. 

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