Tequila Corrido Appoints Rich Espe As Vice President of Global Sales

Tequila Corrido, the acclaimed Arizona-based brand praised for its additive-free, authentically crafted tequilas, is proud to announce the appointment of Rich Espe as the new Vice President of Global Sales. Espe will lead the brand’s international growth strategy as it sets its sights on expanding beyond U.S. borders.

Currently available in 11 states including Arizona, Texas and California, Tequila Corrido’s award-winning lineup has quickly become a favorite among discerning tequila drinkers. With Espe at the helm of global sales, the brand is poised to bring its premium offerings to a wider international audience.

Espe brings decades of experience in strategic sales leadership, with a proven track record of driving growth in competitive markets. His expertise in building high-performing teams and expanding brand reach will be key as Tequila Corrido scales its distribution and presence globally.

"I am honored to join Tequila Corrido at such an exciting time," said Espe. "The brand's dedication to authenticity and excellence resonates deeply with me. I look forward to leading our global sales initiatives and introducing Tequila Corrido's exceptional products to new audiences around the world."

Tequila Corrido is more than tequila - it’s a movement. Inspired by the Mexican ballads that celebrate courage, rebellion, and resilience, the brand embodies boldness, authenticity, and the power of storytelling in every pour.

Crafted with 100% Blue Weber Agave from the highlands of Jalisco and aged to perfection in a variety of barrels, Tequila Corrido remains additive-free and unapologetically authentic.

Under the vision of Espe and new master distiller Oscar Vazquez Camarena at the helm, Tequila Corrido is set to break boundaries, challenge expectations, and craft tequila that’s as bold as the stories behind it. This isn’t just the next chapter; it’s the start of a global revolution.

About Tequila Corrido

Tequila Corrido is built on authenticity, not hype. With zero additives and 100% Weber Blue Agave from the Highlands of Jalisco, Corrido is committed to producing tequila without shortcuts or celebrity endorsements—just pure craftsmanship. Inspired by corridos—Mexican ballads of defiance and victory— the brand embraces a rebellious spirit that challenges industry norms. Each award-winning expression—Blanco, Reposado, Añejo, and Overproof Blanco—is crafted for those who appreciate tradition but aren’t bound by it. Corrido blends the artistry of old-world tequila-making with a modern approach, creating a lineup that is both approachable and boundary-pushing—perfect for sipping neat, mixing into cocktails, and rewriting the way people experience tequila. Available in AZ, CA, CO, FL, GA, MA, MI, NM, NV, TN, and TX. Learn more at ilovetequilacorrido.com and follow @tequilacorrido.