Skip to main content
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase
  • CPG Jobs
  • Newsletter
  • Join Slack
  • Podcasts
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider
Login Become an Insider

Features

  • BevNET Live LA: Dec. 6-8
  • Award Nominations
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • BevNET Best of 2026 Awards
      Submit Your Nominations
    • BevNET 2026 Spirits Awards
      Submit Your Nominations
    • Annual CPG Awards
    • Submit Product
      Add Your Product to Our Free Database
    • Industry Showcase Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Nombase
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Nombase CPG Directory
      Database of Suppliers & Service Providers
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2025 Industry Awards
    • Industry Showcases
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Elevator Talk
      Watch Emerging Brands Pitch
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live: Dec. 6-8
  • Jobs
  • Investment
  • Retail
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

Redemption Whiskey Unveils 18-Year-Old Bourbon: A Masterwork of Craft, Time and Character

PRESS RELEASE posted by Redemption Whiskey

Jun. 5, 2025 at 11:51 am

XLinkedInRedditFacebookEmail
Report Press Release
BourbonWhiskeyAncientBourbon
Spirits Companies
  • image-01
Aged Nearly Two Decades, Limited Release of This Highly-Anticipated Rare Collectible Expected to Sell Out Quickly

STAMFORD, Conn.: June 5, 2025 – Redemption Whiskey proudly expands its highly coveted Ancients Series collection with the release of Redemption 18-Year-Old Bourbon, a limited-edition expression that captures the transformative power of time and craft. Aged for nearly two decades and bottled in extremely limited supply, this collectible bourbon represents Redemption Whiskey’s commitment to pushing the boundaries of American whiskey while building on its bold, rye-forward foundation. Expected to sell out quickly, the scarce supply will be available in select markets for pre-order on ReserveBar beginning on Father’s Day, June 15.

Born in Lawrenceburg, Indiana, Redemption 18-Year-Old Bourbon was once a hidden treasure—rediscovered and meticulously nurtured under the expert guidance of Master Blender Alan Kennedy. Bourbons of this age are notoriously difficult to perfect, often losing balance or acquiring harsh characteristics over time. Through Kennedy’s discerning palate and masterful blending techniques, this rare release reached peak maturity with remarkable depth and complexity to create a once-in-a-generation find.

“Redemption 18-Year-Old Bourbon is one of the rarest and most complex expressions we’ve ever had the privilege to release,” said Alan Kennedy, Master Blender at Redemption Whiskey. “Redemption is a brand about character and soul. Crafting a bourbon of this age and quality is incredibly rare, and when I tasted the liquid, I knew it deserved to be shared. It’s a proud moment for both me and Redemption—and an opportunity to showcase the extraordinary potential of our oldest stock for Redemption fans, bourbon collectors and newcomers alike.”

Gracefully aged in charred American oak barrels, this bourbon is non-chill filtered to preserve every nuance of its exceptional character. The result is a bourbon that unfolds beautifully with each sip—an intricate flavor profile that evolves with time, showcasing the magic of expert curation. Expect a bouquet of rich oak intertwined with layers of velvety cherry jam, warm cinnamon, and a delicate hint of mint.  Redemption 18-Year-Old Bourbon is best enjoyed neat or on the rocks, offering the kind of refined elegance that will captivate even the most seasoned whiskey connoisseur. 

Redemption 18-Year-Old | 103.4 Proof | $399.99 SRP for 750mL

  • NOSE: Warm oak, immediately followed by cherry jam, cinnamon and subtle hint of mint
  • PALATE: Cherry notes, blended with oak, a touch of sweet corn and delicate hints of vanilla and leather
  • FINISH: Medium to long, with oak and vanilla and a lingering hint of cherry

With only 2,400 bottles available, Redemption 18-Year-Old Bourbon will be available beginning in June with a suggested retail price of $399.99 for a 750mL bottle. Consumers can purchase the limited-edition offering in store and online at ReserveBar (where available).

Sitting alongside its rare counterparts Redemption 36-Year-Old Bourbon and 18-Year-Old-Rye, Redemption 18-Year-Old Bourbon is a testament to patience and ultra-aging techniques and has already received accolades including Double Gold wins in both the 2025 San Francisco World Spirits Competition and 2025 New York International Spirits Competition. For those lucky enough to experience it, this bourbon represents not just a drink, but a rare opportunity to savor the exceptional in its purest form.

For more information about Redemption 18-Year-Old Bourbon or the Redemption Ancients Series portfolio, visit our website or follow us on Instagram at @RedemptionWhiskey.

###

About Redemption:

Redemption is leading the rye revival, with a full range of bold and spicy super-premium award-winning whiskeys that are masterfully aged and blended. Nearly lost for a century, modern drinkers are rediscovering rye's spicy, rebellious nature, complex enough to be enjoyed neat, with a strong enough backbone to stand up in cocktails. It is a classic American comeback story, one that is only just beginning as Redemption continually pushes boundaries – and expectations – in whiskey innovation. Redemption was awarded a 2023 Growth Brands Spirits award in the Fast Track category from the Beverage Information Group/EPG Brand Acceleration, the 2022 World's Best Bourbon (2022 San Francisco Spirits Awards) and was the 2021 Rye Whiskey Brand of the Year according to the NY International Spirits Competition.

About Deutsch Family Wine & Spirits

Initially called W.J. Deutsch & Sons Ltd., the company was founded in 1981 by Chairman Bill Deutsch to market quality wines produced by prestigious families from major wine regions of the world. In 2009, it announced the expansion of the award-winning company to include a spirits portfolio. Today the company is renowned for its brand-building prowess and its ability to meet the needs of the modern consumer. Bill's son Peter Deutsch is CEO; thus, two generations of the Deutsch family work side by side in their continuous quest to build strong brands and relationships throughout the wine and spirits industry.   

The portfolio includes award-winning wines from Australia: [ yellow tail ]; [ yellow tail ] Pure Bright; California: Bellacosa, Force & Grace, Honest Thief, Josh Cellars, Josh Cellars Reserve, The Calling; France: Beau Joie Champagne, Cave de Lugny, Fleurs de Prairie, Hob Nob Vineyards, Sauvion et Fils; Italy: Barone Fini, Villa Pozzi; New Zealand: The Crossings; Portugal: Quinta Do Vale Meao; Argentina: Clos de los Siete; and award-winning spirits: Redemption Whiskey, Bib & Tucker Bourbon, Masterson’s Rye, Luksusowa Vodka, Gray Whale Gin and Cantera Negra Tequila. 

©2025 Deutsch Family Wine & Spirits, Stamford, CT. Straight Rye Whiskey. 51.7% Alc./Vol. 103.4% Proof. Please drink responsibly. 

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the food and beverage industry. Join our community and stay ahead with exclusive insights from BevNET and Nosh.

Get Started

Already an Insider? Log In


Latest News

Gallup: Total Alcohol Drinkers Unchanged from 2025; Adult Non-Alc Trial Picks Up

Gallup: Total Alcohol Drinkers Unchanged from 2025; Adult Non-Alc Trial Picks Up

Taste Radio: When Landing Millions Starts With A ‘FirstLook’

Taste Radio: When Landing Millions Starts With A ‘FirstLook’

7 Brew Goes Beyond the Drive-Thru with Major Coffee, Energy Launch at Walmart

7 Brew Goes Beyond the Drive-Thru with Major Coffee, Energy Launch at Walmart

SPONSORED POST
Why the Future of Functional Beverages Is Defined by Consumer Experience

Why the Future of Functional Beverages Is Defined by Consumer Experience

Marketplace

Bulk Tequila - Private Label Tequila

Bulk Tequila - Private Label Tequila

View All|Post a Listing

Featured Jobs

Beverage Sales Specialist - Countermeasures

Beverage Sales Specialist - Countermeasures

Business Development Team Leader Metro-NY - Next In Natural / Chameleon Coffee

Business Development Team Leader Metro-NY - Next I...

State Manager - MN - Good Boy Vodka

State Manager - MN - Good Boy Vodka

Manufacturing Supervisor - Berkeley Yeast

Manufacturing Supervisor - Berkeley Yeast

Packaging Operator - Craftsmith Beverage

Packaging Operator - Craftsmith Beverage

Director of Sales-Texas - Ranch20 Spirits

Director of Sales-Texas - Ranch20 Spirits

View All Jobs|Post a Job

More News

Newtopia Now: Mushrooms And Collagen Headline Beverage Innovation

Newtopia Now: Mushrooms And Collagen Headline Beverage Innovation

New Beverages: Creatine, Protein, Caffeine and Everything In Between

New Beverages: Creatine, Protein, Caffeine and Everything In Between

Calm Markets, Loud Headlines: Agrowgate Q3 2026 Supply Chain Update

Calm Markets, Loud Headlines: Agrowgate Q3 2026 Supply Chain Update

Distribution: Pretty Tasty Goes National with Target; Real Coco Expands ALDI Set

Distribution: Pretty Tasty Goes National with Target; Real Coco Expands ALDI Set

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Head Brewer | Berkeley, CA - Gilman Brewing Company - Gilman Brewing Company
  • Lead Brewer - Smog City Brewing Co. - Smog City Brewing Co.
  • Cellar Operator - Craftsmith Beverage - Craftsmith Beverage
  • Packaging Operator - Craftsmith Beverage - Craftsmith Beverage
  • Director of Sales – Retail - Coast Beacon - Coast Beacon
  • Brewery Operator - 3rd Shift - New Holland Brewing Co. LLC - New Holland Brewing Co. LLC
  • Packaging Operator - Hopworks Brewery - Hopworks Brewery
View AllPost a Job

Recent Articles

  • Newswire
  • Features
  • Spirits
  • Beer
  1. Coca-Cola Consolidated Announces New Partnership Bringing Coca-Cola Products to Kiawah Island Golf Resort
  2. Sazerac Company Continues Investing in Kentucky with Acquisition of Garrard County Distilling
  3. Redwood Empire California Whiskey Announces New Limited-Edition: “The Hyperion”
  4. New Riff Re-releases Sherry-Finished Malted Rye
  5. London Welcomes SANE: London's First Dedicated Sake & Wine Bar
  6. VKTRY Protein Launches The Athlete’s Protein Shot Nationwide at GNC
  7. Himvana Expands Himalayan Herbal Tea Range With Botanical Blends
  1. Gallup: Total Alcohol Drinkers Unchanged from 2025; Adult Non-Alc Trial Picks Up
  2. Taste Radio: When Landing Millions Starts With A ‘FirstLook’
  3. 7 Brew Goes Beyond the Drive-Thru with Major Coffee, Energy Launch at Walmart
  4. Newtopia Now: Mushrooms And Collagen Headline Beverage Innovation
  5. New Beverages: Creatine, Protein, Caffeine and Everything In Between
  6. Calm Markets, Loud Headlines: Agrowgate Q3 2026 Supply Chain Update
  7. Distribution: Pretty Tasty Goes National with Target; Real Coco Expands ALDI Set
  1. Gallup: Total Alcohol Drinkers Unchanged from 2025; Adult Non-Alc Trial Picks Up
  2. RTDs Deliver 38% of Bev-Alc Innovation Dollars from Just 22% of Items
  3. Mission Craft Cocktails Rides The Pickle Wave From Prank To New SKU
  4. Diageo Cut 1,900+ Jobs in FY26; 90% of Restructuring to Be Completed by September
  5. YOSHI Is Betting ‘Matchatinis’ Can Repeat Espresso’s Cocktail Success
  6. Sazerac Acquires The UK’s Au Vodka, Adds Another RTD to Portfolio
  7. Adult Non-Alc In 2026: A $1 Billion Category With a Splitting Playbook
  1. Stone Brewing to Lay Off 58 Workers in Mid-October
  2. Press Clips: Increased Brewery Visits, A New Mexico Hermit-Crabbing and Sierra Nevada Agua Azul Spiked Agave Seltzer
  3. Gallup Poll: Record Low Respondents Believe They ‘Drink Too Much;’ Total Drinkers Unchanged from 2025
  4. Boston Beer CFO Diego Reynoso to Exit; Formal Search Launched for Replacement
  5. Calm Markets, Loud Headlines: Agrowgate Q3 2026 Supply Chain Update
  6. NIQ: RTDs Drive 38% of Bev-Alc Innovation Dollars Despite Fewer Items
  7. Great Lakes Bets on Seasonal Variety Packs to Fuel 2026 Growth
View All|Submit News

Promoted PR Posts

Write-Off Launches Premium Ready-to-Drink Martini Brand

Write-Off Launches Premium Ready-to-Drink Martini Brand

SqueakyWheel: Nobody Needed Another Hard Seltzer. So We Didn’t Make One.

SqueakyWheel: Nobody Needed Another Hard Seltzer. So We Didn’t Make One.

Paramount Coffee Debuts Joe Knows Coffee Cold Brew: It's Not Your Average (Cup of) Joe

Paramount Coffee Debuts Joe Knows Coffee Cold Brew: It's Not Your Average (Cup of) Joe

Recoup, the First Regenerative Organic Certified Hydration Beverage, Refreshes Brand, Formula, and Packaging

Recoup, the First Regenerative Organic Certified Hydration Beverage, Refreshes Brand, Formula, and Packaging

15-Year-Old Egypt Dean Turns Kendrick Lamar Royalty Money Into Seven-Figure Investment in Ballislife HYDRO Sports Drink

15-Year-Old Egypt Dean Turns Kendrick Lamar Royalty Money Into Seven-Figure Investment in Ballislife HYDRO Sports Drink

Chameleon Coffee Launches Organic A2 Flash Brew RTD Coffee Exclusively at Sprouts Farmers Market

Chameleon Coffee Launches Organic A2 Flash Brew RTD Coffee Exclusively at Sprouts Farmers Market

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
BevNET CPG Media Logo

BevNET is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase