• Nosh
  • Brewbound
  • Taste Radio
  • Nombase
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider
Login Become an Insider

Features

  • BevNET Live: June 10+11
  • Award Nominations
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • Submit Product
      Add Your Product to Our Free Database
    • Spirit Awards 2025
      Submit Your Nominations
    • Buyer’s Guide Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Nombase
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Nombase CPG Directory
      Database of Suppliers & Service Providers
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2024 Industry Awards
    • Industry Buyer’s Guides
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Elevator Talk
      Watch Emerging Brands Pitch
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team
    • Charter Members
      Thank You to Our 1200+ Members!

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live: June 10+11
  • Best of 2025
  • Jobs
  • Investment
  • Retail
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

Clase Azul Mexico Announces Blanco Ahumado

info_outline PRESS RELEASE posted by Clase Azul Mexico

Jun. 17, 2025 at 1:18 pm

X LinkedIn Reddit Facebook Email
Report Press Release
Spirits Companies
  • image-01
Clase Azul México, the Mexican luxury house known for its exquisite spirits and hospitality, has announced the release of Clase Azul Tequila Blanco Ahumado. The brand’s most recent icon joins their five existing tequilas and three mezcals. 
Every Clase Azul icon reflects the richness of Mexico. In their search to share new expressions of this heritage, Clase Azul has rescued ancestral tequila-making methods and combined them with the artisanal mastery and attention to detail that distinguishes the brand. 
Clase Azul Tequila Blanco Ahumado is achieved by cooking blue agave cores in an oven with ancient origins; a pit dug into the ground and lit with firewood and volcanic rocks. During cooking, the flames that light the firewood barely touch the agave; it is the rocks that transmit the necessary heat. The agave is then shredded before continuing onto fermentation, where the juice and fibers extracted from the plant come together with Clase Azul’s proprietary yeast that was developed from wild varieties selected from their agave fields. Lastly, the liquid is double distilled in custom-made copper stills. 

Speaking about the inspiration behind the creation of the new icon, Viridiana Tinoco— Master Distiller at Clase Azul México—shared: “Looking to achieve a smoky profile for this tequila, I set out to capture the essence of traditional mezcal-making, reinterpreting each stage of the process to elevate the unique character of the blue agave, but this time through a deliberate act.” 

Clase Azul Tequila Blanco Ahumado is an innovative expression of tequila, a spirit with a subtle touch of smoke that is imbued with the essence of Los Altos de Jalisco, the home of Clase Azul México, where all the brand’s tequilas are made. The delicately smoky profile of this unaged tequila captures the transformative power of fire over agave. This tequila features aromatic notes of smoked agave, fresh plum and red apple, and boasts flavors of fresh lemon with a mineral front that gives way to a silky finish with smokey undertones. The decanter for this tequila stands out for its unique materials, which are reminders of the traditional methods employed in the making of the spirit it contains. 

The semi- opaque glass alludes to the smoke during the cooking process, the texture of its dark ceramic base to the volcanic rocks that cook the agave cores, and the cap and emblem, both copper in color, to the stills used to distill the tequila. 
Clase Azul Tequila Blanco Ahumado is available in a 750 ml decanter, 45% ABV (90 proof), for 250 USD. Its inaugural release is presented in an exclusive case that celebrates its debut as Clase Azul’s newest icon—available while supplies last.

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed. Stay Competitive.

Become an Insider to unlock exclusive CPG insights, data, education, and industry exposure for food & beverage leaders.

Industry Analysis

Context behind the headlines

Data & Reports

Category performance & trends

On-Demand Education

Expert-led video courses

Get Insider Access

Already an Insider? Log In


Latest News

Sazerac Moves Full Portfolio to Reyes in Colorado

Sazerac Moves Full Portfolio to Reyes in Colorado

YTD 2026 Beverage Performance and Trends – 3Tier Beverages via NIQ

YTD 2026 Beverage Performance and Trends – 3Tier Beverages via NIQ

Top Dog Cocktails Makes $1.3M Investment In Flamboyant Water To Fuel RTD, Caribbean Expansion

Top Dog Cocktails Makes $1.3M Investment In Flamboyant Water To Fuel RTD, Caribbean Expansion

SPONSORED POST
Connecting Benefits with Flavor to Build Trust in Functional Beverages

Connecting Benefits with Flavor to Build Trust in Functional Beverages

Marketplace

BevSnax - Do you need help with sales in New York State ?

BevSnax - Do you need help with sales in New Yo...

View All|Post a Listing

Featured Jobs

Area Sales Manager - Tampa, FL - Good Boy Vodka

Area Sales Manager - Tampa, FL - Good Boy Vodka

Area Sales Manager - Inland Empire, CA - Good Boy Vodka

Area Sales Manager - Inland Empire, CA - Good B...

Sales Support Intern - MOTH Drinks Ltd

Sales Support Intern - MOTH Drinks Ltd

Sales Representative - Inland Empire - Coronado Brewing

Sales Representative - Inland Empire - Coronado...

Director of Sales-Texas - Ranch20 Spirits

Director of Sales-Texas - Ranch20 Spirits

Key Account Manager Loca Loka Tequila - TGuys Spirits

Key Account Manager Loca Loka Tequila - TGuys S...

View All Jobs|Post a Job

More News

Mid-Year Snapshot: Promo Pricing Pushes Sports Drinks Ahead

Mid-Year Snapshot: Promo Pricing Pushes Sports Drinks Ahead

Taste Radio: What Did It Take to Make MadeGood Great?

Taste Radio: What Did It Take to Make MadeGood Great?

New Insider Benefit: BevNET & Nosh Data Reports in Partnership with Calebrate

New Insider Benefit: BevNET & Nosh Data Reports in Partnership with Calebrate

How To Avoid Term Sheet Pitfalls With Habitat Partners And Morrison Foerster

How To Avoid Term Sheet Pitfalls With Habitat Partners And Morrison Foerster

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Packaging Technician - Wilding Brands - Wilding Brands
  • Brewer - Russian River Brewing Comapny - Russian River Brewing Comapny
  • Brewer - Old Schoolhouse Brewery - Old Schoolhouse Brewery
  • Brewer - Stillfire Brewing - Stillfire Brewing
  • Packaging Operator - Tonewood Brewing - Tonewood Brewing
  • Outside Sales Representative - Valor Peak Distillery - Valor Peak Distillery
  • Packaging Manager - Guilford Hall Brewery - Guilford Hall Brewery
View All Post a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. Soft Volumes Lead to Slower Non-Alc Beverage Sales in June
  2. Sazerac Moves Spirits, RTD Portfolio to Reyes in Colorado
  3. YTD 2026 Beverage Performance and Trends – 3Tier Beverages via NIQ
  4. Top Dog Cocktails Makes $1.3M Investment In Flamboyant Water To Fuel RTD, Caribbean Expansion
  5. Mid-Year Snapshot: Promo Pricing Pushes Sports Drinks Ahead
  6. Taste Radio: What Did It Take to Make MadeGood Great?
  7. New Insider Benefit: BevNET & Nosh Data Reports in Partnership with Calebrate
  1. Outlaw Light Beer Broadens Southern California Footprint Through New Partnerships
  2. Lumen Launches Nationwide at Sprouts, Debuting Exclusive Cocolada Flavor of Its Award-Winning Sparkling Protein Drinks
  3. Layn Natural Ingredients to Highlight Monk Fruit Decoction Solutions at IFT FIRST 2026
  4. BioVivo Science Celebrates One Year of Growth, Manufacturing Excellence, and U.S.-Made Botanical Innovation at IFT FIRST
  5. The Spice & Tea Exchange Targets Pennsylvania for Continued Franchise Growth
  6. Maui Brewing Co. Debuts Maui Light NA, a Crisp Non-Alcoholic Brew with a Hint of Lime
  7. Iron Heart Canning Expands to Texas
  1. Sazerac Moves Spirits, RTD Portfolio to Reyes in Colorado
  2. Top Dog Cocktails Makes $1.3M Investment In Flamboyant Water To Fuel RTD, Caribbean Expansion
  3. New RTDs From Vodkade, Wild Tide, E-40 and More
  4. Zero Proof Playbook: Soft Bar On What Sustains A Non-Alc Third Space
  5. M&A Activity For Scaled RTD Brands Expected to Ramp Up
  6. Columbia Distributing Adds 850k Cases of Wine and Spirits As RNDC Deal Closes
  7. Hugo’s Cocktails Takes Its Bartender-Crafted RTDs To New Markets
  1. Reyes to Add Full Sazerac Portfolio in Colorado
  2. Brewbound Live Returns to LA This December: Allagash’s Rob Tod & Celine Frueh to Give Keynote Address
  3. YTD 2026 Beverage Performance and Trends – 3 Tier Beverages
  4. Deschutes Plots Post-Costco Lager Strategy as Owned Brands Grow
  5. Top Dog Cocktails Fuels RTD Expansion, Caribbean Distribution With $1.3M Investment In Flamboyant Water
  6. Off-Premise Bev-Alc Sales Reverse Course Before 4th; Spirits, RTDs Remain Bright Spots, per Circana Weekly Scans
  7. World Cup Yet to Combat Accelerated Q2 Declines in Off-Premise, per Bump Williams
View All|Submit News

Promoted PR Posts

OSF Flavors Develops “Full Sensory Experience” Approach to Protein Masking Technology

OSF Flavors Develops “Full Sensory Experience” Approach to Protein Masking Technology

Wip Surpasses 2.5 Million Units Sold in Year One, Proving Consumers Are Ready for Energy Beyond Traditional Formats

Wip Surpasses 2.5 Million Units Sold in Year One, Proving Consumers Are Ready for Energy Beyond Traditional Formats

Pete Grego Beverage Business Consulting, LLC

Pete Grego Beverage Business Consulting, LLC

Good Boy Vodka Up 300%, Cracks the Top 10 RTD List & Announces Innovation

Good Boy Vodka Up 300%, Cracks the Top 10 RTD List & Announces Innovation

Borjomi Enters the U.S. at Scale, Putting Gut Health Front and Center

Borjomi Enters the U.S. at Scale, Putting Gut Health Front and Center

MOMOSA Non-Alcoholic Adaptogen-Infused Spritzers Launch at Walmart Across Utah, Arizona, and California

MOMOSA Non-Alcoholic Adaptogen-Infused Spritzers Launch at Walmart Across Utah, Arizona, and California

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
BevNET CPG Media Logo

BevNET is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase
An error has occurred. This application may no longer respond until reloaded. Reload 🗙