Skip to main content
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase
  • CPG Jobs
  • Newsletter
  • Join Slack
  • Podcasts
BevNET CPG Media Logo
User Avatar

Subscription:

Sign Out Manage Account
User Avatar

Subscription:

Sign Out Manage Account
Login Become an Insider
Login Become an Insider

Features

  • BevNET Live LA: Dec. 6-8
  • Award Nominations
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • BevNET Best of 2026 Awards
      Submit Your Nominations
    • BevNET 2026 Spirits Awards
      Submit Your Nominations
    • Annual CPG Awards
    • Submit Product
      Add Your Product to Our Free Database
    • Industry Showcase Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Nombase
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Nombase CPG Directory
      Database of Suppliers & Service Providers
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2025 Industry Awards
    • Industry Showcases
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Elevator Talk
      Watch Emerging Brands Pitch
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live: Dec. 6-8
  • Jobs
  • Investment
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
  • 2026 Awards
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

Premier Protein And Milk Bar Launch New "Power Hour" Protein Menu

PRESS RELEASE posted by Premier Protein

Jul. 28, 2025 at 12:48 pm

XLinkedInRedditFacebookEmail
Report Press Release
premier proteinprotein shakemilk bardessertsprotein desserts
Non-Alcoholic BeveragesFood Companies
  • image-01

Premier Protein understands the unrivaled power of a sweet treat and doesn’t believe in sacrificing flavor for nutrition. That’s why we’re collaborating with the iconic team at Milk Bar to deliver new, protein-packed menu items all month long. Even better, when that midday slump hits, Milk Bar will be hosting a Premier Protein Power Hour every day in August! During the hours of 3pm – 4pm, fans can get one protein menu item for FREE*, ensuring your midday sweet treat has the power to fuel your journey and keep the party going all day long! Featured desserts include: 

  • Blueberry Pancake Super Cookie - Made with the Premier Protein Vanilla 100% Whey Protein Powder, the Blueberry Pancake Super Cookie packs 10g of protein in every deliciously chewy cookie.  
  • Mega Milkshake Caramel Cake - An in-store exclusive in NYC, LA and DC, the Mega Milkshake Caramel Cake is a soft sponge cake made with Premier Protein Vanilla 100% Whey Protein Powder and topped with a decadent caramel drizzle. For an interactive protein experience, grab a High Protein Shake of your choosing (we recommend the vanilla!) and pour it over the top for an ooey gooey, protein-packed cake experience! 
  • Power-Packed Tiramisu Truffle – With a delicious mascarpone filling within a coffee-flavored truffle base soaked in a Premier Protein Café Latte High Protein Shake, each truffle features a creamy protein-packed core and dark chocolate shell, dusted with Premier Protein Chocolate 100% Whey Protein Powder.  
*Offer available only at participating Milk Bar locations. Premier Protein collab item is free with purchase.   

Treats will be available all August and as a part of Premier Protein’s Shakes for Shifts platform supporting nurses, Premier Protein and Milk Bar will offering an exclusive sweepstakes and discount.  
  • Nurses can show their ID at any Milk Bar location during the month of August to receive an extra 20% discount 
  • For nurses in NYC, LA, DC and Chicago – nurses can enter to win a Premier Protein x Milk Bar Power Hour delivery for their hospital floor. For more details go to premierprotein.com.  

The Premier Protein x Milk Bar menu items will be available at the NYC, LA and DC Milk Bar flagship locations in-store and for delivery on DoorDash, UberEats and GrubHub. For fans who can’t make it to the flagship stores, Blueberry Pancake Super Cookie will also be available at the new Chicago Milk Bar store and online at milkbarstore.com for delivery nationwide. 

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the food and beverage industry. Join our community and stay ahead with exclusive insights from BevNET and Nosh.

Get Started

Already an Insider? Log In


Latest News

Constellation Brands Acquires SpikedAde in $75M Deal

Constellation Brands Acquires SpikedAde in $75M Deal

Craft Distillery Closures Outpace Openings, Says ACSA Report

Craft Distillery Closures Outpace Openings, Says ACSA Report

NKD Distillery Turns To Kanna For NAKIES’ Functional Edge

NKD Distillery Turns To Kanna For NAKIES’ Functional Edge

SPONSORED POST
Innovation Moves Fast. Jel Sert Moves Faster. A Century of Proof.

Innovation Moves Fast. Jel Sert Moves Faster. A Century of Proof.

Marketplace

Bulk Tequila - Private Label Tequila

Bulk Tequila - Private Label Tequila

View All|Post a Listing

Featured Jobs

Brand Manager - Good Boy Vodka

Brand Manager - Good Boy Vodka

Brewing Specialist - Overnight - Prost Brewing Co.

Brewing Specialist - Overnight - Prost Brewing Co....

Business Development Team Leader Metro-NY - Next In Natural / Chameleon Coffee

Business Development Team Leader Metro-NY - Next I...

Director of Contract Manufacturing - Welch's

Director of Contract Manufacturing - Welch's

Natural Food + Grocery Associate Key Account Manager - Green Spoon Sales

Natural Food + Grocery Associate Key Account Manag...

Sales Executives wanted for Beer/Wine/ Liquor store channels in the South East - Club13 Herbals

Sales Executives wanted for Beer/Wine/ Liquor stor...

View All Jobs|Post a Job

More News

Taste Radio: How Amara Surged From DTC To National Retail

Taste Radio: How Amara Surged From DTC To National Retail

Smartwater Takes Fresh Swing at Sparkling with Latest Innovations

Smartwater Takes Fresh Swing at Sparkling with Latest Innovations

Review: Martinis Are Now Mobile With Write-Off

Review: Martinis Are Now Mobile With Write-Off

Coca-Cola Tests Prebiotic Twist on Its Biggest Brands

Coca-Cola Tests Prebiotic Twist on Its Biggest Brands

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Long Island Sales Representative - Sarene Beer Distributors - Sarene Beer Distributors
  • Cellar Operator - Hendler Family Brewing Company - Hendler Family Brewing Company
  • Sales Representative - Sarene Beer Distributors - Sarene Beer Distributors
  • Head Brewer - Finney Hospitality Group - Finney Hospitality Group
  • Senior Beer Sales Representative — NYC & Long Island - Yamada Trading Inc - Yamada Trading Inc
  • Territory Sales Representative – Colorado (Denver Metro) - Pure Madness Group - Pure Madness Group
  • Brewer - Aloha Beer - Aloha Beer
View AllPost a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. Constellation Brands Acquires SpikedAde in $75M Deal
  2. Craft Distillery Closures Outpace Openings, Says ACSA Report
  3. NKD Distillery Turns To Kanna For NAKIES’ Functional Edge
  4. Taste Radio: How Amara Surged From DTC To National Retail
  5. Smartwater Takes Fresh Swing at Sparkling with Latest Innovations
  6. Review: Martinis Are Now Mobile With Write-Off
  7. Coca-Cola Tests Prebiotic Twist on Its Biggest Brands
  1. AVIVO Wines Launches First Taste Trio with Three Full-Size Wines for $49
  2. Craft Spirits Sales Decline for Third Straight Year
  3. Rarebird Becomes NEUCAFF Performance Coffee, Betting the Future of Performance Starts With Coffee
  4. Somerston Estate Unveils New Wines and a Refreshed Look for Its Flagship Luxury Collection
  5. Russell's Reserve Unveils Single Rickhouse 2026 - Camp Nelson D
  6. Ola Sol Introduces Humo, the first 100% agave wine with the taste of mezcal
  7. Ghostwood Whiskey Introduces 3 Brothers Bourbon, a Six-Year, High-Rye, Three-Grain Bourbon Inspired by Family Traditions
  1. Constellation Brands Acquires SpikedAde in $75M Deal
  2. Craft Distillery Closures Outpace Openings, Says ACSA Report
  3. NKD Distillery Turns To Kanna For NAKIES’ Functional Edge
  4. Review: Martinis Are Now Mobile With Write-Off
  5. Settlement Reached in FTC’s Price Discrimination Lawsuit Against Southern Glazer’s
  6. Surfside, Sun Cruiser Drive Prepared Cocktail Gains In Latest NIQ Scans
  7. Martignetti Companies Adds 17 Markets As RNDC Deal Closes
  1. Constellation Brands Acquires SpikedAde in $75M Deal, with $278M Performance-Based Contingent
  2. Craft Distillery Closures Outpace Openings As Volume Falls 8%
  3. August Supply -1% As Import Comps Rebound, per Beer Institute
  4. Deschutes Tags Into Hard Sports Drink Segment with Firelyte
  5. Health Claims Pose Potential Regulatory Hurdle for Hard Sports Drink Makers
  6. Accelerated Beer Losses & RTD Slowdown Drive Q3 Downturn in Circana Scans
  7. Brewbound Live 2026: Charting Stone Brewing’s Future in a House of California Brands
View All|Submit News

Promoted PR Posts

Vita Pop: The Official & Exclusive Functional & Prebiotic Soda of the Carvana PPA Tour

Vita Pop: The Official & Exclusive Functional & Prebiotic Soda of the Carvana PPA Tour

Zach Muchnick, Founder of Positive Beverage, Exits Following Sale of Remaining 24% Stake to CEO Shannon Argyros

Zach Muchnick, Founder of Positive Beverage, Exits Following Sale of Remaining 24% Stake to CEO Shannon Argyros

GRAASI enters into Earth Fare supermarkets via South Carolina locations

GRAASI enters into Earth Fare supermarkets via South Carolina locations

Private Equity Group Acquires Licksy Alcohol-Infused Lollipop Formula

Private Equity Group Acquires Licksy Alcohol-Infused Lollipop Formula

AccountTouch Announces Partnership with Andrews Distributing

AccountTouch Announces Partnership with Andrews Distributing

Paramount Coffee Delivers “One Good Can of Coffee” With Its First Farm-Direct Cold Brew

Paramount Coffee Delivers “One Good Can of Coffee” With Its First Farm-Direct Cold Brew

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
BevNET CPG Media Logo

BevNET is a part of BevNET CPG Media. All rights reserved (Terms & Privacy Policy) © 2016 - 2026.

  • BevNET
  • Nosh
  • Brewbound
  • Taste Radio
  • Nombase