Born from Marin Kombucha’s elite athletic adoption, BioAthletic delivers a next-generation probiotic-electrolyte solution for gut-healthy hydration in a portable, clean-label format.
In a market increasingly driven by performance, purity, and personalization, BioAthletic is making a bold debut. The California-based brand today launched its NSF Certified for Sport® Probiotic Sports Hydration Powder with Kombucha Extract, a first-of-its-kind functional hydration product combining clinically supported probiotics with performance electrolytes and key micronutrients. Designed for elite athletes, fitness enthusiasts, and health-driven consumers alike, the powder delivers targeted hydration and recovery support—without the sugar spikes or artificial ingredients found in traditional sports drinks.
The launch marks a strategic evolution from the team behind Marin Kombucha, a brand known for its high standards, functional integrity, and deep integration into professional sports programs across the U.S.
“With BioAthletic, we’ve taken everything we learned from building the Marin Kombucha brand and pushed it even further,” said Brian Igersham, founder of BioAthletic. “By extracting the core wellness benefits of kombucha and pairing them with performance-focused ingredients, we’ve created the first powder of its kind—clean, portable, and incredibly effective.”
A Fusion of Gut Health and Performance Science
At the core of BioAthletic’s innovation is a proprietary probiotic blend, sourced directly from kombucha and formulated to support gut health, immunity, and nutrient absorption. When paired with balanced electrolytes, Vitamin D, and Vitamin B12, the formulation does more than just replenish lost fluids—it lays a foundation for whole-body performance and recovery.
“BioAthletic’s kombucha-powered hydration powder is a game-changer,” Igersham added. “Combining probiotics with electrolytes to support gut health and enhance nutrient absorption—this is hydration that fuels performance from the inside out, ideal for athletes and wellness enthusiasts alike.”
The product is engineered to support common concerns among performance athletes and wellness consumers alike, including reduced muscle cramping, enhanced nutrient uptake, better immune defense, and more efficient post-workout recovery.
Why BioAthletic Is Poised to Disrupt the Hydration Market
In a $36 billion global hydration market, dominated by sugar-laden legacy brands and generic electrolyte formulas, BioAthletic carves a unique niche at the intersection of gut health, clean sports nutrition, and functional beverage innovation.
Here’s what sets BioAthletic apart:
- NSF Certified for Sport®: This gold-standard certification ensures the product is rigorously tested for banned substances and contaminants—making it trusted by elite athletes, trainers, and collegiate programs nationwide.
- Kombucha-Derived Probiotics: Harnesses scientifically studied strains known to enhance digestion, immunity, and nutrient bioavailability—key factors for high-performance training and active recovery.
- Portable & Shelf-Stable Format: Each 10-serving box includes single-serve powder pouches that mix easily with water—ideal for workouts, travel, or daily hydration routines.
- Clean-Label Promise: BioAthletic is non-GMO, low in sugar, and free of artificial colors or preservatives. Its subtle, effervescent flavors elevate the hydration experience without overwhelming the palate.
Functional Simplicity for a Performance-Driven World
Unlike many functional powders that overwhelm consumers with laundry lists of adaptogens, synthetics, or high-glycemic sweeteners, BioAthletic stays focused and intentional: gut health + hydration, with only the ingredients that matter.
The product is shelf-stable for long-term nutrient potency and easy to integrate into modern lifestyles—from marathon training to workplace wellness routines.
Availability and Expansion Plans
BioAthletic’s hydration powder is available now at the BioAthletic site, an also on Amazon. As consumer demand for functional, better-for-you hydration continues to grow, the brand is already exploring additional formats and flavor innovations that build on its kombucha-powered foundation.
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