Flaviar Unleashes 24 Days Of Whiskey Magic In Its 8th Advent Calendar

Flaviar, Inc. is calling all whiskey lovers to take flight on its most luxurious tasting experience yet: FlaviAIR, the 2025 edition of the brand’s always sold-out advent calendar. Now in its eighth year, this cherished holiday tradition returns to celebrate the golden age of travel with a first-class whiskey journey around the globe. The calendar features a new theme and a distinct selection annually, so each edition offers something truly different from the last. Inside the calendar are 24 expertly curated 50mL drams from seven different countries – including the U.S., Japan, Scotland, Ireland, Finland, China, and France.

FlaviAIR offers a tangible escape that transports whiskey enthusiasts to a new destination with every pour. Some of the 24 featured drams can cost upwards to $200 for a full 750 ml bottle. The calendar also offers several rare and limited-edition finds, making every stop on this global journey a premium, once-in-a-lifetime tasting experience.

The journey doesn’t end there, FlaviAIR also delivers an experience that brings the romance of global travel to your living room, including:

• Two collectible, custom-designed Glencairn Tasting Glasses 
• A Tasting Passport – During advent, recipients gain exclusive access to QR-enabled video content, such as guided tasting videos that deepen their appreciation of each dram, along with special offers on full bottles of the whiskies they fall in love with
•  A Boarding Pass that unlocks a complimentary 12-month Flaviar Black Membership (a $40 value)

Orders for FlaviAIR are already soaring. With an MSRP of $270.00, the order cut-off date is November 14th to guarantee delivery in time for December. Quantities are limited and available exclusively on Flaviar’s website.

“Since its debut in 2018, the Flaviar Advent Calendar has remained one of our most anticipated releases,” said Flaviar Co-Founder Grisa Soba. “This year, we’ve elevated the experience with FlaviAIR – a first-class whiskey journey that brings rare and exceptional drams from around the world straight to your door. It’s an interactive escape, complete with custom tasting glasses, educational video content, and a complimentary 12-month membership to keep the adventure going until next year. It’s everything you need to explore the world of whiskey from the comfort of your home, and share the experience with someone special.”

Whether you're a seasoned globetrotter, a whiskey aficionado, or simply searching for the perfect one-of-a-kind holiday gift, FlaviAIR offers the ultimate escape with no passport required. 2025 highlight pours include:

• BHAKTA 1928 “Golden Age” Blend (USA/France)
• SirDavis American Rye Whisky, Finished in Sherry Casks (USA)
• Kujira Kyojin Okinawa Whisky (Japan)
• Loch Lomond 12 Year Old Single Malt Scotch Whiskey (Scotland)
• Chicken Cock Small Batch Bourbon (USA)

FlaviAIR is available now with limited quantities via the Flaviar website.

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Press Contact: CURICH | WEISS

Andrew Cosenza (cosenza@ curichweiss.com)

Jack Boyle-Creonte (creonte@ curichweiss.com)

Flaviar pursues its mission of “Bringing Good Spirits To Life” via an integrated ecosystem of consumer and business-facing products and services. With its leading consumer marketplaces, Flaviar.com and Caskers.com, it facilitates nearly a million orders annually through its network of retailers across the world. Wine-Searcher is the global leader in beverage alcohol product search, boasting nearly 19 million listings from more than 35,000 vendors across 126 countries and a database searched 300 million times each year. Flaviar For Business offers a comprehensive suite of data insights and advertising solutions along with Flaviar Checkout, powering compliant DTC sales and the exclusive app for processing alcohol payment for global ecommerce leader, Shopify.