Chef Ming Tsai Named Hospitality Ambassador for Double Cross Vodka

Double Cross Vodka is proud to announce that James Beard and Emmy Award-winning chef and entrepreneur Ming Tsai has officially joined the brand as Hospitality Ambassador, supporting its strategic revival across key luxury markets and digital channels.

Chef Ming is best known for his work on Simply Ming, Iron Chef: Quest for an Iron Legend, and as founder of Mings—a nationally distributed CPG brand with Nestlé. A leader in culinary innovation and hospitality, Ming brings unparalleled credibility, media reach, and cultural resonance to Double Cross Vodka’s next phase of growth.

As the brand sharpens its focus on New York and New Jersey and builds momentum through experiential marketing, Ming’s leadership across hospitality, private clubs, and luxury communities—such as Yellowstone Club—makes him a natural strategic fit. His role will focus on building relationships with chefs, venues, and event planners who share Double Cross’s commitment to premium experience.

“Ming isn’t just a celebrity chef—he’s a respected voice in hospitality and culture,” said Harry McKaig, CEO of Double Cross Vodka. “His presence strengthens our on-premise marketing efforts and helps us connect with high-touch consumers in ways that feel authentic and elevated.”

In his new role, Chef Ming will contribute to programming, culinary partnerships, and elevated events, while helping to craft stories and experiences that bring Double Cross Vodka to life in dining, nightlife, and digital spaces.

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About Double Cross Vodka

Distilled and bottled in Slovakia, Double Cross Vodka is crafted from locally grown winter wheat and pure Tatra Mountain spring water. Seven times distilled and seven times filtered through diamond dust, the vodka is celebrated for its silky texture and crisp, mineral-driven finish. Double Cross has earned a rare 95-point rating from Wine Enthusiast and ranks among the world’s highest-rated vodkas. Founded in 2008, the brand continues its mission to redefine ultra-premium vodka for the modern, discerning consumer.