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BevNETPress Releases

Barsmith Announces Partnership With Badger, Expanding Distribution in Wisconsin

info_outline PRESS RELEASE posted by Four Blue Palms

Nov. 6, 2025 at 11:38 am

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Nashville, TN – 10/15/2025 — Barsmith, a leading name in premium cocktail mixers, is proud to announce its new partnership with Badger, one of Wisconsin's most established and respected distributors. This collaboration marks an exciting milestone as Barsmith continues to grow its footprint and bring bar-quality cocktail experiences to more consumers across the Midwest.

"Badger's many years of dominance in the Wisconsin market made them a clear and natural partner for us," said David Masters, CCO and co-founder of Barsmith. Their deep relationships, local expertise, and commitment to quality perfectly align with Barsmith's mission to make craft-quality cocktails accessible and easy to enjoy at home or behind the bar.

Through this partnership, Badger will distribute Barsmith's full line of products, including best-selling favorites such as Barsmith Old Fashioned Mix, Simple Syrup, and Dehydrated Fruits, to retailers, restaurants, and bars across Wisconsin.

This partnership reflects Barsmith's ongoing commitment to expanding access to its high-quality mixers through trusted, long-standing distribution partners nationwide.

About Barsmith

Barsmith crafts premium cocktail mixers made with real ingredients and inspired by the art of mixology. Founded in Nashville, Tennessee, Barsmith products are designed to help anyone—home bartender or professional—create great-tasting cocktails with ease.

About Badger

Badger, a family-owned and operated company since 1935, is one of Wisconsin's premier beverage distributors, known for its extensive market reach, industry expertise, and long-standing partnerships with leading beverage brands.

Media Contact:

Carly Houts - Marketing

For More Information:
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