Benefit Juice Launches into Holland & Barrett Stores

Women's wellness juice brand, Benefit, has announced a new 500-store listing with health food giant, Holland & Barrett. Three products in the wellness juice range, which initially launched in February, will be available to customers, including: 900ml Menosupport carton, 900ml Wellness carton, and 750ml Pregnancy bottle.

This new launch into Holland & Barrett comes at a time when evidence shows that a large proportion of UK women, especially younger women, are not meeting recommended intakes for key micronutrients which can affect energy, mood, fertility, bone health, and long-term disease risk. The Benefit Juice Wellness range has been created to provide a range of essential vitamins and minerals to support women at all stages of life.

"This is a major new listing for us which will allow us to reach thousands of new customers and make it easier than ever for women to access nutritional juices that are science-backed and offer a convenient and delicious way to support their wellbeing," comments Gavin Cox, founder of Benefit Juice.

The Benefit Juice range has been carefully formulated with 100% fruit and vegetable blends enriched with an essential vitamin bonanza including B1, B2, B3, B5, B6, and B12 – which all contribute to normal energy levels, normal psychological function, and the normal functioning of the nervous system. These essential vitamins and minerals support women at every life stage – from menstruation and pregnancy through to menopause and beyond.

There are three products in the range: Benefit Menosupport®, Benefit Pregnancy, and Benefit Wellness.

*National Diet and Nutrition Survey (NDNS)