• Nosh
  • Brewbound
  • Taste Radio
  • Nombase
BevNET CPG Media Logo
User Avatar

Sign Out Manage Account
Sign Out User Short Name
Login Become an Insider
Login Become an Insider

Features

  • BevNET Live
  • Best of 2024 Awards
  • Spirits Awards
  • Jobs
  • Data
  • Distribution
  • Investment
  • Manufacturing
  • Marketing
  • Regulatory & Legal
  • Retail
  • Spirits
  • BevNET Magazine
    Back
    • Latest issue
    • Free Subscription
  • Content Calendar
  • PR
    Back
    • Cannabis Beverages
    • Non-Alcoholic Beverages
    • Spirits Companies
    • Supplements
    • Supplier & Service Provider
  • Supplier News

Resources

  • Submit
    Back
    • Submit News
      Send Our Team Your News
    • Sign Up for Elevator Talk
      Sign Up to Pitch Your Brand
    • Submit Product
      Add Your Product to Our Free Database
    • Best of 2025 Awards
      Submit Your Nominations
    • Spirit Awards 2025
      Submit Your Nominations
    • Community Call Topics
      Submit Questions & Topics for Future Calls
    • Buyer’s Guide Listings
      Category-Focused Beverage Listings
  • Events
  • Taste Radio Podcast
  • CPG Week Podcast
  • Community Call
  • Daily Newsletter
    Back
    • Free Sign Up
    • View Archive
  • Advertising & Media Kit
  • Directories
    Back
    • Best of Awards
      BevNET’s Annual Industry Awards
    • Spirits Awards
      2023 Industry Awards
    • Industry Buyer’s Guides
      Published in BevNET Magazine
    • Brand Database
      Database of Beverage Companies
    • Marketplace
      Listings for Equipment, Services & More
    • Supplier Finder
      Database of Suppliers & Service Providers
  • Videos
    Back
    • BevNET Live
      Replay Strategic Business Presentations
    • Community Call
      Pressing Topics Impacting Businesses
    • Elevator Talk
      Watch Emerging Brands Pitch
    • Category Close-Up
      Dive into Major Food & Beverage Categories
    • View All Videos
      Presentations, Education & Interviews
  • About
    Back
    • About BevNET
      Who We Are & What We Do
    • Team
      Directory of BevNET Staff
    • Contact Us
      Get in Touch with Our Team
    • Charter Members
      Thank You to Our 1200+ Members!

Account

Login
  • Settings
Become an Insider
logo
  • BevNET Live
  • Jobs
  • Investment
  • Retail
  • Data
  • Spirits
  • Newsletter
  • PR
  • Submit News
logo
Login Become an Insider
Become a BevNET/NOSH Insider Today!
BevNETPress Releases

Re-Route Wellness Prepares for Large-Scale Launch of Grounding Sours: Functional Candy Designed to Help Calm the Mind

info_outline PRESS RELEASE posted by Re-Route

Nov. 12, 2025 at 2:49 pm

X LinkedIn Reddit Facebook Email
Report Press Release
functional candymental healthcpg startupfounder storycandy supplementanxiety toolinvestorslarge scale productionshelf spaceretailers
Food CompaniesSupplementsPersonal Care

Hi! I'm Allison, founder of Re-Route Wellness, a Michigan-based functional candy brand on a mission to create innovative and natural tools for mental health.

Our first product, Grounding Sours, is the original all-natural hard sour candy infused with adaptogens and Vitamin D. They're designed to distract the brain during anxious moments while helping the body stay balanced and calm. Each piece delivers a sharp, sour shock to the senses (the fun kind!) paired with calming botanicals like Holy Basil, L-Theanine, and White Button Mushroom, all working together to help interrupt spirals of panic, stress, or overstimulation.

The idea came straight from my own story. After losing my dad to cancer and developing a panic disorder, I searched everywhere for a natural, accessible way to ground myself without medication. One simple trick, using sour candy during panic attacks, completely changed the game for me. I wanted to share that relief with others, so I blended science, self-care, and sour that helps people find calm in the chaos.

Our pilot run sold out quickly, and the feedback has been incredible. Customers say Grounding Sours have become part of their daily ritual to stay grounded and present. We're now gearing up for large-scale production, raising capital to scale operations, and actively seeking retail partnerships with wellness shops and natural grocers.

Our long-term goal is to see Grounding Sours on shelves across the country while growing into a platform for mental-health advocacy and community impact.

Fuel your peace, not your fears.

For More Information:
Learn More

BevNET & Nosh Insider

Stay Informed, Stay Competitive

Unlock the articles, expert interviews, and data reports that power the food and beverage industry. Join our community and stay ahead with exclusive insights from BevNET and Nosh.

Get Started

Already an Insider? Log In


Latest News

Barebells Doubles Down On Protein Drinks

Barebells Doubles Down On Protein Drinks

Taste Radio: Why Uncertainty Could Be CPG’s Biggest Opportunity In 2026

Taste Radio: Why Uncertainty Could Be CPG’s Biggest Opportunity In 2026

Hemp Brand Leaders Talk Battle Plans for 2026

Hemp Brand Leaders Talk Battle Plans for 2026

SPONSORED POST
Babe Kombucha’s Hawaiian POG Triumphs at the World Kombucha Awards 2025.

Babe Kombucha’s Hawaiian POG Triumphs at the World Kombucha Awards 2025.

Marketplace

Bulk Tequila - Private Label Tequila

Bulk Tequila - Private Label Tequila

View All|Post a Listing

Featured Jobs

Brewer - Bottle Logic Brewing

Brewer - Bottle Logic Brewing

Retail General Manager - Lord Hobo Brewing Company

Retail General Manager - Lord Hobo Brewing Company

Brewer - Aloha Beer Co.

Brewer - Aloha Beer Co.

Regional Sales Representative - New Trail Brewing Co.

Regional Sales Representative - New Trail Brewi...

Brewing/Cellar Operator II - Jester King Brewery

Brewing/Cellar Operator II - Jester King Brewery

Brewer - Urban Roots Brewing

Brewer - Urban Roots Brewing

View All Jobs|Post a Job

More News

How to Navigate and Scale Within Independents Retailer Networks

How to Navigate and Scale Within Independents Retailer Networks

Reviews: Unwell, Urban Remedy Shake Up Protein Bevs

Reviews: Unwell, Urban Remedy Shake Up Protein Bevs

Spindrift, Gryphon Investors Unpack Acquisition Mechanics

Spindrift, Gryphon Investors Unpack Acquisition Mechanics

Stateside Aims to Spark Spiked Sports Drink Trend

Stateside Aims to Spark Spiked Sports Drink Trend

Beverage Industry Jobs

Hire or get hired inside the beverage community.

  • Marketing Manager - Leisure Hydration - Leisure Hydration
  • Brewer - Urban Roots Brewing - Urban Roots Brewing
  • Brewer & Cellar Technician - Odell Brewing Company - Odell Brewing Company
  • Brewer - Aloha Beer Co. - Aloha Beer Co.
  • Street Team Squad Member - Broward County - Funky Buddha - Funky Buddha
  • Territory Sales Representative - SW Denver Metro - Colorado Craft Distributors - Colorado Craft Distributors
  • Regional Sales Representative - New Trail Brewing Co. - New Trail Brewing Co.
View All Post a Job

Recent Articles

  • Features
  • Newswire
  • Spirits
  • Beer
  1. Barebells Doubles Down On Protein Drinks
  2. Taste Radio: Why Uncertainty Could Be CPG’s Biggest Opportunity In 2026
  3. Hemp Brand Leaders Talk Battle Plans for 2026
  4. How to Navigate and Scale Within Independents Retailer Networks
  5. Reviews: Unwell, Urban Remedy Shake Up Protein Bevs
  6. Spindrift, Gryphon Investors Unpack Acquisition Mechanics
  7. Stateside Aims to Spark Spiked Sports Drink Trend
  1. Mother Road Brewing Company Introduces Off Road Non-Alcoholic Pale Ale for Dry January
  2. BeGOAT Clean Energy Expands Retail Footprint with Fred Meyer Launch and December Promotional Program
  3. NOCK Tequila and Mezcal Expands to Four Major U.S. Markets Following 2025 International Gold Medal Wins
  4. New Ownership Secures Future of San Antonio's Beloved Alamo Beer Company
  5. Season's Greetings from Tuscany: Savor Quality from Europe Returns to North America in 2026
  6. Botanic Tonics' Kava Maté Now Available on Amazon
  7. Oishii Sake Joins Forces With Carnival Cruise Line to Bring Premium RTD Sake Spritz to the High Seas
  1. Stateside Aims to Spark Spiked Sports Drink Trend
  2. Non-Alc Pioneer Spirited Away Acquired By Denizen Rum Founder as Category Matures
  3. ​Clean Alcohol Collective Launches to Push Bev-Alc Transparency
  4. What’s Next for Adult Non-Alc: Bigger Flavors, Tougher Retail, Broader Occasions
  5. BevNET Announces 2025 Spirits Award Winners
  6. Spirits Marketing: WhistlePig Hits Kentucky, Martha and Snoop Are Back
  7. Anheuser-Busch InBev To Acquire Majority Stake in BeatBox
  1. Press Clips: CGA’s Dry January Preview; Jim Beam to Hit 1 Year Production Pause
  2. Total Wine Name Retail Veteran Ryan Ross Next CEO
  3. Brewbound’s Most Listened to Podcast Episodes of 2025
  4. NA Bottle Shop Spirited Away Acquired By Denizen Rum Founder Nicholas Pelis
  5. SKJ Capital Finalizes Acquisition of Alamo Beer Company; Jason Pond Appointed CEO
  6. Stateside Aims To Kick Off Spiked Sports Drink Trend
  7. Brewbound Live: How Intoxicating Hemp is Becoming Just Another Part of the Liquor Store
View All|Submit News

Promoted PR Posts

KUL MOCKS Partners with Sprouts Farmers Market for Exclusive Seasonal Launch of Spiced & Sparkling Mocktails

KUL MOCKS Partners with Sprouts Farmers Market for Exclusive Seasonal Launch of Spiced & Sparkling Mocktails

James Bay Distillers Re-launches Berry & Ube Gin

James Bay Distillers Re-launches Berry & Ube Gin

Hummingbirds Releases Report on the State of the Everyday Creator Ahead of 2026

Hummingbirds Releases Report on the State of the Everyday Creator Ahead of 2026

Natural Immunogenics Corporation Becomes Sovereign Naturals

Natural Immunogenics Corporation Becomes Sovereign Naturals

Sojo Industries Appoints Chad Hagen as Chief Commercial Officer

Sojo Industries Appoints Chad Hagen as Chief Commercial Officer

Glimpse and PRESENCE Enter Into Strategic Partnership to Bring AI-Powered Deduction Management to CPG Brands

Glimpse and PRESENCE Enter Into Strategic Partnership to Bring AI-Powered Deduction Management to CPG Brands

View All|Post a PR
BevNET.com

Contact

  • Advertise / Media Kit
  • Event Sponsorship
  • About Us
  • Contact Us
  • Submit News
  • Submit Product

Follow

  • Newsletter
  • Facebook
  • Twitter
  • Instagram
  • YouTube

Resources

  • BevNET
  • BevNET Live
  • BevNET Magazine
  • Taste Radio Podcast
  • NOSH
  • Brewbound
  • Nombase

Navigate

  • Beverage News
  • Magazine
  • Free Newsletter
  • Industry Events
  • Beverage Jobs
© 1996 – 2025 BevNET.com® Terms of Use Privacy Policy
Back
03/11: Introducing...Nombase! 03/13: Expo West Roundup: Standout Products & Trends from Key Decision Makers 03/20: Growing at Retail: What Does Smart Growth Look Like? 03/27: Smart Demos, Steady Growth. A Cost-Effective Strategy for Retail.
View Community Call Calendar
An error has occurred. This application may no longer respond until reloaded. Reload 🗙