Brewed in the same breathtaking landscapes that inspired The Lord of the Rings, Mad Whale Beer Co's New Zealand Helles Lager carries the spirit of adventure in every sip.
Auckland, New Zealand—Mad Whale Beer Company is set to make its U.S. debut this holiday season with its New Zealand Helles Lager, one of the only imported beers from New Zealand available in the American market.
The Mad Whale Islands Company was founded by two seasoned New Zealand wine veterans, Grant Humphrey and Ross Burney, together with long-time American beverage executive Steve Almaraz. United by a shared love of New Zealand and decades of industry expertise, the team's mission is to craft innovative beverages that showcase the best of the country's pristine resources.
"We're thrilled to bring our unique New Zealand Lager to the U.S.," says USA President Steve Almaraz. "Brewed with premium, locally sourced ingredients and signature New Zealand Motueka hops, it delivers a light tropical aroma and a smooth, flavorful premium Lager profile."
The beer's bold black-and-white branding draws inspiration from New Zealand's world-famous All Blacks Rugby team and proudly features the Southern Cross stars from the national flag. Mad Whale Brewing Company's Helles Lager will launch in convenient 4-packs in select California markets by the end of the year. Beer lovers seeking something rare, smooth, and distinctly New Zealand should be very excited and they don't have to go to Middle-earth to find it!
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