Makers of Sovereign Silver announce new corporate identity and welcome CEO Dan Pearce to lead the company into its next era of growth
Sarasota, FL — [November 13, 2025] — Natural Immunogenics Corporation, makers of Sovereign Silver, today announced it has changed its name to Sovereign Naturals. The new corporate identity reflects the company's evolution beyond silver into a broader portfolio of natural wellness solutions. At the same time, Sovereign Silver remains the trusted product line it has been for over 25 years.
Since 1999, Natural Immunogenics has pioneered silver hydrosol technology, making Sovereign Silver the #1-selling silver brand in the United States. The new name, Sovereign Naturals, builds on that legacy and expands the company's mission to help people reclaim their health through natural, science-backed solutions.
As part of this evolution, the company also announced the appointment of Dan Pearce as Chief Executive Officer. Pearce brings deep experience in leading mission-driven consumer health brands and will guide Sovereign Naturals into its next era of growth, innovation, and category leadership.
"This change affirms what has guided us from the beginning," said Theo Quinto, 2nd Generation Co-Founder and continuing member of the Board of Directors. "We've always believed that people have the right to sovereignty over their health. Sovereign Naturals is our way of saying enough to compromise and carrying that belief forward—with products that unite nature's wisdom and scientific integrity to help people live healthy. Our commitment to Health Sovereignty will always be at the heart of who we are."
Dan Pearce, incoming CEO of Sovereign Naturals, said the company is ready to build on its legacy of trust and innovation. "Sovereign Naturals has the heritage, the science, and the heart to lead a new era of Health Sovereignty. Our mission is to offer natural, science-driven wellness solutions and help more people take control of their health."
Sovereign Naturals embodies the company's enduring purpose: to empower individuals everywhere on their journey to Health Sovereignty, the freedom to take control of their own wellness journey. It also reflects a forward-looking vision to deliver products rooted in nature, validated by science, and free from compromise.
About Sovereign Naturals
Founded in 1999 as Natural Immunogenics Corporation, Sovereign Naturals is a family-owned company dedicated to creating the purest, safest, and most effective natural health products. The makers of Sovereign Silver—the #1-selling silver brand in the United States—continue to lead with innovation, transparency, and a commitment to empowering individuals on their journey to Health Sovereignty.
For More Information:
For more information about Sovereign Naturals and the Sovereign Silver brand, visit https://sovereignsilver.com/