Nutrabolt Welcomes Jason Cantelli as Chief Commercial Officer, U.S. Beverage

Nutrabolt, a fast-growing, global active health and wellness company officially welcomes Jason Cantelli as Chief Commercial Officer, U.S. Beverage.

With a grounded, strategic approach and a clear vision, Jason will continue to build on the strong foundation he's established over the past 18 months, since joining Nutrabolt as Executive Vice President of Commercial Execution. He has played a pivotal role in driving growth and executional discipline as the company continues to expand its leadership in the functional lifestyle beverage and active nutrition space.

As he continues to optimize DSD performance, strengthen key accounts, and elevate execution, Jason's leadership will have an immediate and long-term impact. Cantelli is an accomplished strategist and commercial leader, bringing more than two decades of experience building and scaling world-class beverage brands.

Before joining Nutrabolt, he spent 14 years with Red Bull in a variety of leadership roles spanning key accounts, distribution, and marketing. During his tenure, he helped lead the business to 250% growth and more than 4 billion cans sold, while also establishing and managing functions in e-commerce, specialty retail development, and global supply chain for the Military channel. He served as the General Manager for the New York market and led the Sales & Marketing Business Planning process for the US business.

Cantelli began his career at the Boston Beer Company, where he spent seven years in distribution management and key accounts.

Nutrabolt looks forward to watching Jason drive its beverage business forward with its talented team alongside him.