Maison Telmont Becomes Official Champagne of Emirates Great Britain SailGP Team for the 2026-2027 Seasons

Maison Telmont is proud to announce a two-year partnership as Official Champagne of 2025 SailGP Champions Emirates Great Britain SailGP Team for the 2026 and 2027 seasons. The partnership officially began with the opening event of the Rolex SailGP 2026 Season Championship on January 17th in Perth, Australia, with reigning champions Emirates GBR claiming a sensational victory at the opener, placing them at the top of the 2026 Season Leaderboard.

SailGP is the most exciting and technologically advanced racing championship in the world, featuring identical F50 foiling catamarans capable of reaching extraordinary speeds. Racing across all five continents, including iconic cities such as Sydney, Auckland, Rio de Janeiro, New York, Portsmouth, Geneva, and Dubai, SailGP combines cutting-edge technology, world-class athletic performance, and a strong commitment to sustainability. It is widely regarded as one of the most environmentally ambitious global sports competitions.

Recognized as one of the leading teams in SailGP, the Emirates Great Britain SailGP Team embodies a modern vision of elite sport driven by innovation, excellence, and responsibility. The team is led by Sir Ben Ainslie, the most successful Olympic sailor in history, who is both CEO and co-owner of the team. The F50 catamaran is helmed by Olympic gold medallist Dylan Fletcher, supported by a world-class sailing crew. In 2025, Emirates GBR made history by becoming the first team to win SailGP's Impact League twice, a global-first in sport which tracks and rewards teams for their social and environmental projects.

This vision strongly resonates with Telmont's own commitments. Through its project "In the Name of Mother Nature," Telmont aims to produce exceptional Champagne with no compromise on sustainability by accelerating the transition to organic and regenerative viticulture, making radical eco-design choices, and drastically reducing its carbon emissions, until reaching Net Zero by 2050.

"By joining forces with Emirates GBR, Maison Telmont continues to align itself with disciplines of excellence, innovation, and high technology, while reaffirming its belief that the future of luxury, in Champagne as in sport, must be sustainable. There is no victory on a losing planet!" – Ludovic du Plessis, President of Maison Telmont.

"We are delighted to welcome Telmont on board. Pushing the limits of performance while acting responsibly toward the environment is a shared belief that naturally brought Champagne Telmont and Emirates GBR together, and we look forward to building a strong and meaningful partnership." – Sir Ben Ainslie, Emirates GBR CEO and Co-owner.

Champagne Telmont was founded in 1912 in Damery, France, near Épernay, in the wake of the Champagne riots, by Henri Lhôpital. For over a century, the House has been a pioneer in the Champagne industry. Equally committed to innovation and the preservation of Champagne's traditions of excellence, Telmont is now at the forefront of a new revolution in our relationship with our planet. It implements a unique vision: to produce exceptional Champagne without any compromise on sustainability. This vision, materialized since 2021 with the project "In the Name of Mother Nature," includes converting 100% of the estate's and partner winegrowers' vineyards to organic and regenerative agriculture by 2031 (today, 70% of all vines are already certified organic), preserving biodiversity, and drastically reducing carbon emissions to achieve Net Zero by 2050.

Past initiatives already implemented include the elimination of gift boxes and unnecessary packaging, the co-development with our historic glassmaking partner of a lightweight standard Champagne bottle (800g), the discontinuation of transparent glass (including 0% of recycled glass) and bespoke bottles (900g+), the use of transition glass produced between two hues, the complete stop of air freight, and the use of renewable energy.

Standing with Telmont are investors who share the same environmental vision and convictions, including Rémy Cointreau, majority shareholder of Telmont, which fully endorses the House's commitment to sustainability and innovation; Leonardo DiCaprio, investor and committed environmentalist; and Ludovic du Plessis, President of Maison Telmont.

Thanks to the expertise of Cellar Master Brice Bezin, the wines of the House are distinguished by an airy and structured style, balancing tension and freshness, with subtle, balanced acidity that ensures an impressive long finish. Each has a unique presence marked by a paradox: structured body and remarkable lightness.

In 2024, Maison Telmont unveiled its manifesto-cuvée, "Réserve de la Terre," crafted from 100% organic grapes, without herbicides, synthetic pesticides, synthetic fungicides, or synthetic fertilizers. Radiant, luminous, and full of life, this cuvée represents the future of Maison Telmont.

The Emirates Great Britain SailGP Team was a formidable force both on and off the water in the 2025 Season, becoming the first ever team to complete the treble – winning the Season Championship, SailGP's environmental and social-focused Impact League, and topping the season leaderboard on points. Emirates GBR is led by the most successful Olympic sailor of all time, Sir Ben Ainslie, as CEO. The team's F50 is driven by Olympic gold medallist, former Moth World Champion, and America's Cup Helm, Dylan Fletcher MBE. The crew alongside him features sailing's top talent, including Olympic gold medallists Hannah Mills OBE, Stuart Bithell MBE, and Ellie Aldridge MBE, as well as America's Cup athletes Neil Hunter, Nick Hutton, Luke Parkinson, and Ben Cornish. Kai Hockley, a 20-year-old from Tottenham, London, completes the squad as a development sailor who is part of the team's Athena Pathway programme. Visit at the link below to find out more.

The most exciting racing on water, the Rolex SailGP Championship sees national teams battling it out in identical high-tech, high-speed 50-foot foiling catamarans at iconic venues around the world. Racing faster than the wind at speeds in excess of 100 km/h (60 mph), SailGP is driven by the sport's top athletes, with national pride, personal glory, and a total prize money of US$12 million at stake. Powered by nature - wind, sea, and sun - driven by purpose, SailGP races for a better future. Visit at the link below to find out more.

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