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BevNETPress Releases

BOLLE Builds on Its Wine Portfolio with the Launch of Sauvignon Blanc & Rosé

info_outline PRESS RELEASE posted by Rachel Davey

Jul. 30, 2026 at 5:53 am

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BOLLE, the pioneering non-alcoholic brand challenging perceptions of what non-alcoholic wine can be, has announced the launch of two new still wines: BOLLE Rosé and BOLLE Sauvignon Blanc, further expanding its still wine portfolio and reinforcing its commitment to creating alcohol-free wines led by taste, structure and quality.

Building on the success of its sparkling wines, Chardonnay and Chardonnay Reserve (the latter the first wine worldwide crafted from a de-alcoholised AOP Burgundy), BOLLE now introduces two still wines: a Sauvignon Blanc and a Rosé. Together, they mark the next chapter in BOLLE's evolution, offering trade buyers, hospitality partners and retailers a versatile, premium non-alcoholic range designed for modern drinking occasions.

BOLLE Sauvignon Blanc is made from 100% Sauvignon Blanc grapes and built around freshness and balance. Crisp apple, ripe pear and exotic passionfruit on the nose give way to a medium-dry palate with lively acidity and a bright, lingering finish—a versatile white for everyday and occasion drinking alike.

BOLLE Rosé takes its cue from the elegant rosés of Provence. Crafted from a blend of Grenache, Cinsault, Carignan and Mourvèdre sourced from California, it pours a delicate pale pink and opens with fresh raspberry and cherry, layered with watermelon and pink grapefruit. Crisp, mineral-driven and bone dry, it finishes with a delicate touch of peppery spice.

“The launch comes as demand for premium non-alcoholic wine continues to accelerate in the USA, with consumers increasingly seeking sophisticated alternatives that fit modern lifestyles while retaining the ritual and enjoyment associated with wine. We have always believed that moderation should never mean compromise. This launch is about giving trade customers and consumers a non-alcoholic white wine with real varietal character, structure and drinkability: something chosen for its quality and taste in its own right.”

Gary Read, CEO, BOLLE

BOLLE is served in more than 75 Michelin-starred restaurants worldwide. BOLLE Sauvignon Blanc & Rosé are available now from selected US retailers, hospitality partners and online, with an RRP of $29.99.

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